Patent Assignment
Reel/Frame 051066/0767
Change of Name
Recorded: 2019-11-20
Pages: 8
Assignor
DATAXU, INC.
Executed: 2019-11-08
Assignee
ROKU DX HOLDINGS, INC.
53 STATE STREET, 25TH FLOOR, BOSTON, MASSACHUSETTS, 02109
Covered Properties
(17)
Learning System for the Use of Competing Valuation Models for Real-Time Advertisemnt Bidding
PCT:
PCT/US2010/045545 ↗
Creation and Usage of Synthetic User Identifiers Within an Advertisement Placement Facility
PCT:
PCT/US2012/044948 ↗
Methods and Systems for Using Consumer Aliases and Identifiers
PCT:
PCT/US2014/019854 ↗
Decision Dashboard Balancing Competing Objectives
PCT:
PCT/US2016/023546 ↗
Dynamic Targeting Algorithms for Real-Time Valuation of Advertising Placements
Application:
12/856,547 →
Publication:
US 2011/0040635
Machine Learning for Computing and Targeting Bids for the Placement of Advertisements
Application:
12/856,552 →
Publication:
US 2011/0040612
Using Competitive Algorithms for the Prediction and Pricing of Online Advertisement Opportunities
Application:
12/856,554 →
Publication:
US 2011/0040611
Learning System for Advertising Bidding and Valuation of Third Party Data
Application:
12/856,560 →
Publication:
US 2011/0040613
Learning System for the Use of Competing Valuation Models for Real-Time Advertisement Bidding
Application:
12/856,565 →
Publication:
US 2011/0040636
Creation and Usage of Synthetic User Identifiers Within an Advertisement Placement Facility
Application:
13/537,991 →
Publication:
US 2012/0323674
Methods and Systems for Using Consumer Aliases and Identifiers
Application:
14/057,188 →
Publication:
US 2014/0046777
Decision Dashboard Balancing Competing Objectives
Real-Time Bidding System for Delivery of Advertising
Application:
61/234,186 →
Optimized Advertising Yield Management and Consumer Identification
Application:
61/503,682 →
Impression Level Data Usage in an Online Advertisement Placement Facility
Application:
61/649,142 →
Methods and Systems for the Targeted Placement of Advertisements
Application:
61/792,701 →
Predictive Platform for Determining Incremental Lift
Application:
62/882,382 →
Related Assignments
(14)
Other recorded transfers of the patents in this record — the chain of ownership.
Assignment of Assignor's Interest
Oct 24, 2011
From: SIMMONS, WILLARD L.; CATANZARO, SANDRO N.
To: DATAXU, INC.
Reel/Frame 027108/0060 →
Assignment of Assignor's Interest
Feb 28, 2012
From: SIMMONS, WILLARD L.; CATANZARO, SANDRO N.
To: DATAXU, INC.
Reel/Frame 027772/0668 →
Assignment of Assignor's Interest
Aug 23, 2012
From: CATANZARO, SANDRO N.; BAKER, MICHAEL KENDRICK; SIMMONS, WILLARD L.
To: DATAXU, INC.
Reel/Frame 028839/0458 →
Assignment of Assignor's Interest
Sep 28, 2012
From: SIMMONS, WILLARD L.; CATANZARO, SANDRO N.
To: DATAXU, INC.
Reel/Frame 029042/0395 →
Assignment of Assignor's Interest
Dec 18, 2013
From: MARKEY, ADAM; FOLDES, ROBERT; SIMMONS, WILLARD LENNOX; CATANZARO, SANDRO N.
To: DATAXU, INC.
Reel/Frame 031807/0249 →
Assignment of Assignor's Interest
Jan 9, 2014
From: CATANZARO, SANDRO N.; SIMMONS, WILLARD LENNOX; BAKER, MICHAEL KENDRICK; LOGAN, BETH
To: DATAXU, INC.
Reel/Frame 031928/0250 →
Assignment of Assignor's Interest
Apr 25, 2014
From: MARKEY, ADAM; FOLDES, ROBERT; SIMMONS, WILLARD LENNOX; CATANZARO, SANDRO N.
To: DATAXU, INC.
Reel/Frame 032761/0339 →
Assignment of Assignor's Interest
Jul 11, 2014
From: SIMMONS, WILLARD L.; CATANZARO, SANDRO N.
To: DATAXU, INC.
Reel/Frame 033294/0639 →
Security Agreement
Jul 1, 2016
From: DATAXU, INC.
To: SILICON VALLEY BANK, AS ADMINISTRATIVE AGENT
Reel/Frame 039225/0919 →
Assignment of Assignor's Interest
Sep 28, 2016
From: MENGLE, SAKET; LOGAN, BETH TERESA; SIDORSKY, MISHA NATAN; SIMMONS, WILLARD
To: DATAXU, INC.
Reel/Frame 039876/0796 →
Release of Security Interest
Nov 11, 2019
From: SILICON VALLEY BANK, AS ADMINISTRATIVE AGENT
To: DATAXU, INC.
Reel/Frame 050970/0379 →
Security Interest
Dec 16, 2019
From: ROKU, INC.; ROKU DX HOLDINGS, INC.
To: MORGAN STANLEY SENIOR FUNDING, INC.
Reel/Frame 051300/0931 →
Assignment of Assignor's Interest
Apr 9, 2020
From: PERIS, CHARITH SRIAN; MENGLE, SAKET SUBHASH; LOGAN, BETH TERESA; SIMMONS, WILLARD LENNOX
To: ROKU DX HOLDINGS, INC.
Reel/Frame 052355/0254 →
Termination and Release of Intellectual Property Security Agreement (Reel/Frame 051300/0931)
Feb 22, 2023
From: MORGAN STANLEY SENIOR FUNDING, INC.
To: ROKU, INC.; ROKU DX HOLDINGS, INC.
Reel/Frame 062826/0205 →