Systems and methods for dynamically displaying a guide interface element based on a customized duration

1 . A method for dynamically displaying a guide interface element, the method comprising:

receiving an input invoking display of the guide interface element;

based at least in part on the input:

determining guide data for populating the guide interface element;

determining a criticality level of a content asset at a time when the input is received;

determining a first pre-defined duration based on the criticality level of the content asset;

determining a second pre-defined duration, based at least in part on a characteristic of the guide data including an indicator of an amount of information contained in the guide data, the amount of information comprising a number of characters contained in the guide data, a total number of channels contained in the guide data, a total number of time grids contained in the guide data, a total number of content assets contained in the guide data, an amount of graphic elements, or a number of engageable elements; and

based at least in part on determining that the second pre-defined duration is shorter than the first pre-defined duration, generating for display the guide interface element for the second pre-defined duration; and

based at least in part on determining that the second pre-defined duration is longer than the first pre-defined duration:

generating for display the guide interface element for the first pre-defined duration; and

performing a remedial action to compensate for a shortened display duration of the guide interface element.

2 . The method of claim 1 , wherein the determining, based at least in part on the characteristic of the guide data, the second pre-defined duration for the guide interface element comprises:

determining an identifier based at least in part on a type or a value of the characteristic of the guide data;

querying, a display duration data table storing a plurality of pre-defined time durations corresponding to a plurality of characteristics of the guide data for a pre-defined time duration based on the determined identifier; and

retrieving, from the display duration data table, the pre-defined time duration as the display duration.

3 . The method of claim 1 , wherein the characteristic of the guide data is indicative of the amount of information contained in the guide data, and wherein the determining, based at least in part on the characteristic of the guide data, the second pre-defined duration for the guide interface element comprises:

determining the amount of information contained in the guide data; and

retrieving a pre-defined duration associated with the determined amount of information contained in the guide data as the display duration.

4 . The method of claim 1 , wherein the characteristic of the guide data is indicative of a type of the guide data, and the method further comprises:

determining a corresponding type of the guide interface element based on the type of the guide data; and

retrieving a pre-defined duration associated with the determined corresponding type of the guide interface element as the second pre-defined duration.

5 . The method of claim 1 , further comprising:

identifying, from the guide data, one or more indicators relating to one or more content assets;

comparing the one or more content assets with an interest profile;

determining an interest metric reflecting a matching level between the one or more content assets and the interest profile based on the comparing; and

determining a display duration based on the interest metric.

6 . The method of claim 1 , wherein the determining the criticality level of the content asset at the time when the input is received comprises determining a genre of the content asset.

7 . The method of claim 6 , wherein the determining the criticality level of the content asset at the time when the input is received comprises querying, a criticality table for a corresponding criticality level based on the genre.

8 . The method of claim 1 , wherein the determining the criticality level of the content asset at the time when the input is received comprises:

retrieving metadata associated with a content segment around the time when the input is received;

extracting one or more key terms from the metadata;

for each of the one or more key terms, querying a criticality table storing glossary terms relating to the content asset for a respective criticality score based on the respective key term; and

computing the criticality level of the content asset by taking an average of the respective criticality scores.

9 . The method of claim 1 , wherein the performing the remedial action to compensate for the shortened display duration of the guide interface element comprises:

sending information relating to the guide data to a secondary device; or

adjusting a format of the guide interface element to highlight one or more items contained in the guide data.

10 . A system for dynamically displaying a guide interface element, the system comprising:

memory;

input-output (I/O) circuitry; and

control circuitry configured to:

receive, via the I/O circuitry, an input invoking display of the guide interface element;

based at least in part on the input:

determine guide data for populating the guide interface element;

determine a criticality level of a content asset at a time when the input is received;

determine a first pre-defined duration based on the criticality level of the content asset;

determine a second pre-defined duration, based at least in part on a characteristic of the guide data including an indicator of an amount of information contained in the guide data, the amount of information comprising a number of characters contained in the guide data, a total number of channels contained in the guide data, a total number of time grids contained in the guide data, a total number of content assets contained in the guide data, an amount of graphic elements, or a number of engageable elements; and

based at least in part on determining that the second pre-defined duration is shorter than the first pre-defined duration, generate for display the guide interface element for the second pre-defined duration; and

in response to determining that the second pre-defined duration is longer than the first pre-defined duration:

generate for display the guide interface element for the first pre-defined duration; and

perform a remedial action to compensate for a shortened display duration of the guide interface element.

11 . The system of claim 10 , wherein the control circuitry is further configured to determine, based at least in part on the characteristic of the guide data, the second pre-defined duration for the guide interface element by:

determining an identifier based at least in part on a type or a value of the characteristic of the guide data;

querying a display duration data table storing a plurality of pre-defined time durations corresponding to a plurality of characteristics of the guide data, for a pre-defined time duration based on the determined identifier; and

retrieving, from the display duration data table, the pre-defined time duration as the display duration.

12 . The system of claim 10 , wherein the characteristic of the guide data is indicative of the amount of information contained in the guide data, and wherein the control circuitry is further configured to determine, based at least in part on the characteristic of the guide data, the second pre-defined duration for the guide interface element by:

determining the amount of information contained in the guide data; and

retrieving a pre-defined duration associated with the determined amount of information contained in the guide data as the display duration.

13 . The system of claim 10 , wherein the characteristic of the guide data is indicative of a type of the guide data, and the control circuitry is further configured to:

determine a corresponding type of the guide interface element based on the type of the guide data; and

retrieve a pre-defined duration associated with the determined corresponding type of the guide interface element as the second pre-defined duration.

14 . The system of claim 10 , wherein the control circuitry is further configured to:

identify, from the guide data, one or more indicators relating to one or more content assets;

compare the one or more content assets with an interest profile;

determine an interest metric reflecting a matching level between the one or more content assets and the interest profile based on the comparing; and

determine a display duration based on the interest metric.

15 . The system of claim 10 , wherein the control circuitry is further configured to determine the criticality level of the content asset at the time when the input is received by determining a genre of the content asset.

16 . The system of claim 15 , wherein the control circuitry is further configured to determine the criticality level of the content asset at the time when the input is received by querying a criticality table for a corresponding criticality level based on the genre.

17 . The system of claim 10 , wherein the control circuitry is further configured to determine the criticality level of the content asset at the time when the input is received by:

retrieving metadata associated with a content segment around the time when the input is received;

extracting one or more key terms from the metadata;

for each of the one or more key terms, querying a criticality table storing glossary terms relating to the content asset for a respective criticality score based on the respective key term; and

computing the criticality level of the content asset by taking an average of the respective criticality scores.

18 . The system of claim 10 , wherein the control circuitry is further configured to perform the remedial action to compensate for the shortened display duration of the guide interface element by:

sending information relating to the guide data to a secondary device; or

adjusting a format of the guide interface element to highlight one or more items contained in the guide data.