Efficient and secure communication using wireless service identifiers

1 . A mobile wireless device associated with an entity, the mobile wireless device comprising:

a first radio for providing reception and transmission of data utilizing a Bluetooth wireless protocol, wherein the first radio is capable of acting as a beacon transmitter;

one or more processors; and

one or more memory devices coupled to the one or more processors, the one or more memory devices storing a set of instructions that when executed by the one or more processors cause the one or more processors to perform operations including:

transmitting from the beacon transmitter, using the Bluetooth wireless protocol, a plurality of beacon transmissions each of the beacon transmissions including (a) a MAC address, (b) a unique identifier wherein the unique identifier of each respective beacon transmission is a value which does not directly identify a location of the mobile wireless device, and (c) a beacon service identifier, and wherein one or more of the beacon transmissions of the plurality of beacon transmissions have the value of the beacon service identifier equal to a particular beacon service identifier;

wherein the particular beacon service identifier identifies a particular beacon location service in which:

a) a detecting mobile device filters any of the plurality of beacon transmissions which were received having the particular beacon service identifier;

b) the detecting mobile device sends one or more location reporting messages to a server associated with the particular beacon location service comprising a respective unique identifier of the filtered beacon transmissions or information derived from the respective unique identifier and a respective location of the detecting mobile device; and,

c) at least one server of the beacon location service is configured to receive the one or more location reporting messages from the detecting mobile device and provide location information reports, so as to enable the entity associated with the mobile wireless device to be informed by the server of a location associated with detection of beacon transmissions associated with the particular beacon location service from the mobile wireless device;

wherein the MAC address and the unique identifier values change over time for one or more beacon transmissions having the same particular beacon service identifier value from the mobile wireless device using the Bluetooth wireless protocol.

2 . The mobile wireless device of claim 1 , wherein the mobile wireless device is a cellular phone.

3 . The mobile wireless device of claim 1 , wherein the MAC address is a pseudorandom value.

4 . The mobile wireless device of claim 1 , wherein the MAC address value is not usable to directly communicate with the beacon transmitter.

5 . The mobile wireless device of claim 1 , wherein the MAC address is not usable as an address in transmissions to be received by the beacon transmitter using the Bluetooth wireless protocol.

6 . The mobile wireless device of claim 1 , wherein the mobile wireless device is configured to operate in a broadcast only mode of operation in connection with the particular beacon location service.

7 . The mobile wireless device of claim 1 , wherein the beacon service identifier of each respective beacon transmission identifies a wireless beacon service in which the unique identifier is relevant to stored information relating to an entity or object associated with a transmitter of a respective beacon transmission.

8 . The mobile wireless device of claim 7 , wherein the stored information is stored at the at least one server of the beacon location service.

9 . The mobile wireless device of claim 1 , wherein the mobile wireless device further comprises:

a second radio for at least one of cellular communications and wireless local area communications and wherein the mobile wireless device further receives beacon transmissions utilizing the first radio and including the particular beacon service identifier transmitted from a second mobile wireless device utilizing the Bluetooth wireless protocol and provides location reporting messages to the server utilizing the second radio, wherein the location reporting messages comprise a unique identifier or information derived from the unique identifier derived from the beacon transmissions of the second mobile wireless device, and a location of the mobile wireless device, so as to enable an entity associated with the second mobile wireless device to be informed by the server, of a location associated with detection of beacon transmissions associated with the particular beacon service from the second mobile wireless device.

10 . The mobile wireless device of claim 1 , wherein at least one beacon service identifier of the plurality of beacon service identifiers is associated with at least one of the following services:

a) a file transfer service to a device in proximity associated with an entity, and

b) a service to provide access to a device located in proximity to the mobile wireless device.

11 . The mobile wireless device of claim 1 wherein a beacon service identified by the at least one of the beacon service identifiers of the plurality of beacon transmissions further enables the detecting mobile device to perform actions based upon the proximity of the mobile wireless device of claim 1 to the detecting mobile device.

12 . The mobile wireless device of claim 1 , wherein at least one beacon service identifier of the plurality of beacon service identifiers is associated with at least one of the following services:

a) providing an access code; and

b) a service to provide stored information, wherein the service includes receiving a request for approval to share stored information, and, upon approval of the request to share stored information, sharing the stored information, wherein the information comprises an access code.

13 . The mobile wireless device of claim 11 wherein the particular beacon location service identified by the particular beacon service identifier further enables the at least one server to determine whether the mobile wireless device is being detected by the detecting mobile wireless device for the first time and perform a first action based on a determination that the detection is for the first time.

14 . The mobile wireless device of claim 13 wherein the particular beacon location service identified by the particular beacon service identifier further enables the at least one server to take a second action based on a determination that the detection is not for the first time.

15 . The mobile wireless device of claim 1 wherein,

during a first time period, a first plurality of the beacon transmissions including the particular beacon service identifier includes a first MAC address and first unique identifier;

during a second time period, a second plurality of the beacon transmissions including the particular beacon service identifier includes a second MAC address in place of the first MAC address, and a second unique identifier in place of the first unique identifier; and,

wherein the transmission of the first and second pluralities of beacon transmissions, if detected by the detecting mobile device and reported to the at least one server of the beacon location service in respective first and second location messages, enables the entity associated the mobile wireless device to be informed by the at least one server of the locations associated with the detection of beacon transmissions associated with the particular beacon service during each of the first time period and the second time period.

16 . The mobile wireless device of claim 9 , wherein the mobile wireless device is further configured to perform:

receiving from one or more servers associated with a second particular beacon service, using the second radio, stored information related to an entity or object associated with the second mobile wireless device and further associated with a first unique identifier

receiving, by the mobile wireless device during a first time period, using the Bluetooth wireless protocol, a first plurality of received beacon transmissions each of the received beacon transmissions including (a) a MAC address, (b) a unique identifier, wherein the unique identifier of each respective beacon transmission is a value which does not directly identify a location of the mobile wireless device, and (c) a beacon service identifier, and wherein one or more of the first plurality of received beacon transmissions have the value of the beacon service identifier equal to a second particular beacon service identifier; and further wherein the second particular beacon service identifier identifies a second particular beacon service wherein the unique identifier is relevant to stored information associated with the second particular beacon service and further wherein the stored information is not accessible to the mobile wireless device utilizing the Bluetooth wireless protocol;

selecting, during the first time period, one or more unique identifiers from the plurality of received beacon transmissions, by filtering the beacon transmissions which include the second particular beacon service identifier indicating that a particular received beacon transmission is associated with the second particular beacon service;

taking first further action relating to the stored information, if the first unique identifier is present among the selected one or more unique identifiers;

receiving, by the mobile wireless device during a second time period, using the Bluetooth wireless protocol, a second plurality of received beacon transmissions each of the received beacon transmissions including (a) a MAC address, (b) a unique identifier, wherein the unique identifier of each respective beacon transmission is a value which does not directly identify a location of the mobile wireless device, and (c) a beacon service identifier, and wherein one or more of the second plurality of received beacon transmissions have the value of the beacon service identifier equal to the second particular beacon service identifier; and further wherein the second particular beacon service identifier identifies a second particular beacon service wherein the unique identifier is relevant to stored information associated with the second particular beacon service and further wherein the stored information is not accessible to the mobile wireless device utilizing the Bluetooth wireless protocol;

selecting, during a second time period, one or more of the unique identifiers from the first plurality of beacon transmissions, by filtering the beacon transmissions which include the second particular beacon service identifier indicating that a second particular received beacon transmission is associated with the second particular beacon service;

taking second further action relating to the stored information, if a second unique identifier is present among the one or more unique identifiers selected from the second plurality of beacon transmissions, wherein the second unique identifier is associated with the same entity or object, and wherein the second unique identifier is not equal to the first unique identifier, and further wherein the received beacon transmissions including the first and second unique identifiers are received from a same transmitting device; and

wherein the MAC address received in a beacon transmission including the second unique identifier is different from the MAC address received in a beacon transmission including the first unique identifier, but each such beacon transmission includes the same second particular beacon service identifier.

17 . The mobile wireless device of claim 16 wherein the taking second further action additionally comprises: controlling further communications between the mobile wireless device and at least one device or server associated with an entity or object in proximity to the mobile wireless device.

18 . The mobile wireless device of claim 17 wherein the stored information includes an image of the entity in proximity, wherein the image is displayed on a screen of the mobile wireless device as part of the second further action, and wherein the mobile wireless device requires input from a user of the mobile wireless device as part of the controlling of the further communications.

19 . The mobile wireless device of claim 17 , wherein the second plurality of beacon service identifiers is associated with at least one of the following services:

a) a file transfer service to a device in proximity associated with an entity, and

b) a service to provide access to a device located in proximity to the mobile wireless device.

20 . A mobile wireless device associated with an entity, the mobile wireless device comprising:

a first radio for providing reception and transmission of data utilizing a Bluetooth wireless protocol;

one or more processors; and

one or more memory devices coupled to the one or more processors;

wherein the first radio is capable of acting as a beacon transmitter;

wherein the beacon transmitter is configured to transmit, using the Bluetooth wireless protocol, a plurality of beacon transmissions each of the beacon transmissions including (a) a MAC address, (b) a unique identifier wherein the unique identifier of each respective beacon transmission is a value which does not directly identify a location of the mobile wireless device, and (c) a beacon service identifier, and wherein one or more of the beacon transmissions of the plurality of beacon transmissions have the value of the beacon service identifier equal to a particular beacon service identifier in which the unique identifier is relevant to stored information relating to an entity or object associated with a transmitter of a respective beacon transmission;

wherein the value of the MAC address and the value of the unique identifier changes over time for beacon transmissions having a same particular beacon service identifier value from the beacon transmitter using the Bluetooth wireless protocol;

wherein the particular beacon service identifier is configured to identify a particular beacon location service in which:

a) a detecting mobile device associated with the particular beacon location service is configured to filter the plurality of beacon transmissions which were received having the particular beacon service identifier;

b) the detecting mobile device associated with the particular beacon location service is further configured to send one or more location reporting messages to a server associated with the particular beacon service comprising a respective unique identifier of the filtered beacon transmissions or information derived from the respective unique identifier and a respective location of the detecting mobile device; and,

c) at least one server of the particular beacon location service is configured to receive the one or more location reporting messages from the detecting mobile device and provide location information reports, so as to enable the entity associated with the mobile wireless device to be informed by the server of a location associated with detection of beacon transmissions associated with the particular beacon location service from the mobile wireless device;

wherein the at least one server of the beacon location service is configured to provide a first location information report during a first time period based upon a first unique identifier and a second location information report during a second time period based upon a second unique identifier, so as to enable the entity associated the mobile wireless device to be informed by the server of the locations associated with detection of beacon transmissions associated with the particular beacon service during each of the first time period and the second time period;

wherein the first unique identifier and the second unique identifier are transmitted by the mobile wireless device within the plurality of beacon transmissions.

21 . A mobile wireless device associated with an entity, the mobile wireless device comprising:

a first radio for providing reception and transmission of data utilizing a Bluetooth wireless protocol;

one or more processors; and

one or more memory devices coupled to the one or more processors;

wherein the first radio is wherein the first radio is capable of acting as a beacon transmitter;

wherein the beacon transmitter is configured to transmit, using the Bluetooth wireless protocol, a plurality of beacon transmissions each of the beacon transmissions including (a) a MAC address, (b) a unique identifier wherein the unique identifier of each respective beacon transmission is a value which does not directly identify a location of the mobile wireless device, and (c) a beacon service identifier, and wherein one or more of the beacon transmissions of the plurality of beacon transmissions have the value of the beacon service identifier equal to a particular beacon service identifier in which the unique identifier is relevant to stored information relating to an entity or object associated with a transmitter of a respective beacon transmission;

wherein the value of the MAC address and the value of the unique identifier changes over time for beacon transmissions having a same particular beacon service identifier value from a particular beacon transmitter device using a Bluetooth wireless protocol;

wherein the particular beacon service identifier is configured to identify a particular beacon location service which enables the entity associated with the mobile wireless device to be informed by a server of a location of the mobile wireless device;

wherein the particular beacon location service identified by the particular beacon service identifier is one in which:

a) a detecting mobile device associated with the particular beacon location service is configured to filter the plurality of beacon transmissions which were received having the particular beacon service identifier;

b) the detecting mobile device associated with the particular beacon location service is further configured to send one or more location reporting messages to a server associated with the particular beacon service comprising a respective unique identifier of the filtered beacon transmissions or information derived from the respective unique identifier and a respective location of the detecting mobile device; and,

c) at least one server of the particular beacon location service is configured to receive the one or more location reporting messages from the detecting mobile device and provide location information reports, so as to enable the entity associated with the mobile wireless device to be informed by the server of a location associated with detection of beacon transmissions associated with the particular beacon location service from the mobile wireless device.

22 . The mobile wireless device of claim 21 , wherein the mobile wireless device is configured to operate in a broadcast only mode of operation.

23 . The mobile wireless device of claim 21 , wherein the mobile wireless device further is further configured to:

configure a second radio for at least one of cellular communications and wireless local area communications and wherein the mobile wireless device further is further configured to receive beacon transmissions utilizing the first radio and including the particular beacon service identifier transmitted from a second mobile wireless device utilizing the Bluetooth wireless protocol and provide location reporting messages to the server utilizing the second radio, wherein the location reporting messages comprise a unique identifier or information derived from the unique identifier derived from the beacon transmissions of the second mobile wireless device, and a location of the mobile wireless device, so as to enable an entity associated with the second mobile wireless device to be informed by the server, of a location associated with detection of beacon transmissions associated with the particular beacon service from the second mobile wireless device.

24 . The mobile wireless device of claim 23 , wherein at least one beacon service identifier of the plurality of beacon service identifiers is associated with at least one of the following services:

a) a file transfer service to a device in proximity associated with an entity, and

b) a service to provide access to a device located in proximity to the mobile wireless device.