Systems and methods for efficient management of resources for streaming interactive multimedia content

1 . A method for providing interactive cloud-based supplemental content for an interactive multimedia presentation, the method comprising:

reserving bandwidth for use by a first interactive content engine for streaming the interactive multimedia presentation to a plurality of client devices;

determining that supplemental content is to be inserted into the interactive multimedia presentation streamed to at least one client device of the plurality of client devices by the first interactive content engine;

in response to determining that the supplemental content is to be inserted into the interactive multimedia presentation, releasing at least a portion of the bandwidth reserved for use by the first interactive content engine for streaming the interactive multimedia presentation;

streaming, by a second interactive content engine using the released bandwidth, the supplemental content to the at least one client device of the plurality of client devices;

upon receiving an indication that streaming of the supplemental content to the at least one client device of the plurality of client devices has ended, reserving the released bandwidth for use by the first interactive content engine; and

resuming streaming, by the first interactive content engine using the reserved bandwidth, the interactive multimedia presentation.

2 . The method of claim 1 , further comprising:

monitoring the streaming of the interactive multimedia presentation;

wherein the determining that the supplemental content is to be inserted into the interactive multimedia presentation comprises detecting an indication of supplemental content to be inserted into the interactive multimedia presentation.

3 . The method of claim 1 , further comprising:

monitoring the streaming of the interactive multimedia presentation;

wherein the determining that the supplemental content is to be inserted into the interactive multimedia presentation comprises detecting, based at least in part on the monitoring, that the streaming of the interactive multimedia presentation has stopped.

4 . The method of claim 1 , wherein the interactive multimedia presentation comprises a video game.

5 . The method of claim 4 , wherein the supplemental content comprises a cutscene.

6 . The method of claim 1 , wherein the supplemental content comprises an advertisement.

7 . The method of claim 1 , wherein the supplemental content is customized for a user profile associated with the at least one client device, the method further comprising:

accessing the user profile associated with the at least one client device; and

modifying a portion of the supplemental content based on the user profile.

8 . The method of claim 7 , wherein the interactive multimedia presentation is a video game, the supplemental content is a cutscene of the video game, and the portion of the supplemental content comprises an avatar of a user of the at least one client device, wherein the modifying the portion of the supplemental content further comprises:

determining, based on the user profile associated with the at least one client device, physical characteristics of the avatar; and

generating, based on the physical characteristics, the avatar for inclusion in the supplemental content.

9 . The method of claim 1 , further comprising:

receiving, during streaming of the supplemental content, a user input from the at least one client device of the plurality of client devices to skip a portion of the supplemental content; and

based at least in part on the user input:

stopping the streaming of the supplemental content to the at least one client device; and

resuming the streaming of the interactive multimedia presentation to the at least one client device.

10 . The method of claim 1 , further comprising:

determining an amount of the released bandwidth available to the at least one client device; and

encoding the supplemental content based at least in part on the amount of the released bandwidth available to the at least one client device.

11 . A system for providing interactive cloud-based supplemental content for an interactive multimedia presentation, the system comprising:

a network interface configuration to allow communications between a plurality of servers and a plurality of client devices; and

control circuitry configured to:

reserve bandwidth for use by a first interactive content engine for streaming the interactive multimedia presentation to the plurality of client devices;

determine that supplemental content is to be inserted into the interactive multimedia presentation streamed to at least one client device of the plurality of client devices by the first interactive content engine;

in response to determining that the supplemental content is to be inserted into the interactive multimedia presentation, release at least a portion of the bandwidth reserved for use by the first interactive content engine for streaming the interactive multimedia presentation;

stream, by a second interactive content engine using the released bandwidth, the supplemental content to the at least one client device of the plurality of client devices;

upon receiving an indication that streaming of the supplemental content to the at least one client device of the plurality of client devices has ended, reserve the released bandwidth for use by the first interactive content engine; and

resume streaming, by the first interactive content engine using the reserved bandwidth, the interactive multimedia presentation.

12 . The system of claim 11 , wherein the control circuitry is further configured to:

monitor the streaming of the interactive multimedia presentation;

wherein the control circuitry is configured to determine that the supplemental content is to be inserted into the interactive multimedia presentation by detecting an indication of supplemental content to be inserted into the interactive multimedia presentation.

13 . The system of claim 11 , wherein the control circuitry is further configured to:

monitor the streaming of the interactive multimedia presentation;

wherein the control circuitry is configured to determine that the supplemental content is to be inserted into the interactive multimedia presentation by detecting, based at least in part on the monitoring, that the streaming of the interactive multimedia presentation has stopped.

14 . The system of claim 11 , wherein the interactive multimedia presentation comprises a video game.

15 . The system of claim 14 , wherein the supplemental content comprises a cutscene.

16 . The system of claim 11 , wherein the supplemental content comprises an advertisement.

17 . The system of claim 11 , wherein the supplemental content is customized for a user profile associated with the at least one client device, wherein the control circuitry is further configured to:

access the user profile associated with the at least one client device; and

modify a portion of the supplemental content based on the user profile.

18 . The system of claim 17 , wherein the interactive multimedia presentation is a video game, the supplemental content is a cutscene of the video game, and the portion of the supplemental content comprises an avatar of a user of the at least one client device, wherein the control circuitry is further configured to modify the portion of the supplemental content by:

determining, based on the user profile associated with the at least one client device, physical characteristics of the avatar; and

generating, based on the physical characteristics, the avatar for inclusion in the supplemental content.

19 . The system of claim 11 , wherein the control circuitry is further configured to:

receive, during streaming of the supplemental content, a user input from the at least one client device of the plurality of client devices to skip a portion of the supplemental content; and

based at least in part on the user input:

stop the streaming of the supplemental content to the at least one client device; and

resume the streaming of the interactive multimedia presentation to the at least one client device.

20 . The system of claim 11 , wherein the control circuitry is further configured to:

determine an amount of the released bandwidth available to the at least one client device; and

encode the supplemental content based at least in part on the amount of the released bandwidth available to the at least one client device.