Display system and content display method
A display system includes a display control unit configured to display content based on a position of a vehicle along with identification information including information for identifying at least one of a time at which the content has been displayed and a position at which the content has been displayed on one or more display units on the vehicle. The display system further includes an acquisition unit configured to acquire at least one of the time at which the content has been displayed and the position at which the content has been displayed from the identification information acquired by a terminal device after the identification information displayed on the display unit has been acquired using a camera of the terminal device.
1 . A display system comprising:
a vehicle system; and
a switchyard system communicatively connected to the vehicle system,
wherein the switchyard system comprises a first delivery server and a management server,
the switchyard system is communicatively connected to at least a store terminal;
the vehicle system comprises a display device for displaying contents and a second delivery server,
the display device is provided in a vehicle
the second delivery server is mounted in the vehicle,
the second delivery server is configured to acquire position data from a positioning device mounted in the vehicle, where the position data having been obtained by the positioning device by measuring a current position of the vehicle;
the second delivery server is configured to have an access to an advertisement database;
the second delivery server is configured to determine whether the position data corresponds to a target place stored in the advertisement database,
the second delivery server is configured to read a content out of the advertisement database, where the content is of an advertisement number that is correlated with the target place, if the second delivery server determined that the position data corresponds to the target place,
the second delivery server is configured to transmit, to the first delivery server, notification data on a basis of a vehicle number which is stored in advance;
the notification data includes a content number of the content as read and the current position determined to correspond to the target place;
the second delivery server is configured to cause the display device on the vehicle to display content based on the position of the vehicle along with identification information identifying at least one of a time at which the content has been displayed and a position at which the content has been displayed;
the management server is configured to determine whether a reaction of adding image data has been performed in response to posting data for prompting content to be imaged in an account of an advertisement consignor;
the management server is configured to acquire time data of a time at which the content has been displayed, by analyzing identification information included in image data used for the reaction;
the management server is configured to determine whether a time indicated by the identification information included in the image data as added corresponds to an imaging time as added to the image data,
the management server is configured to determine whether the image data as added corresponds to the content, on a basis of the determination of whether the time indicated by the identification information corresponds to the imaging time;
the management server is configured to grant an incentive to a terminal device of a user, who has performed the reaction, by transmitting the incentive to the terminal device if the image as added corresponds to the content;
the first delivery server is configured to receive the notification data including the content number from the second delivery server, and
the first delivery server is configured to transmit the posting data to an SNS server, the posting data indicating that the vehicle has passed through the target place, to cause the SNS server to publish the posting data in an SNS site and to allow the posting data to be viewable by the terminal device.
2 . The display system according to claim 1 , wherein the display device is provided on an outer surface of the vehicle such that the content is visible from outside of the vehicle, and
wherein the identification information is acquired by a terminal device of a user who is not in the vehicle.
3 . The display system according to claim 1 ,
wherein the management server is configured to calculate a ratio between a number of incentives issued in response to an access based on a URL and a number of pieces of identification information acquired from the terminal device of the store in response to use of incentives.
4 . The display system according to claim 1 ,
wherein the second delivery server is configured to generate a machine-readable code indicating identification information when the content is displayed; and
wherein the display device displays the machine-readable code along with the content.