IP Library Granted Patent US 7,584,136
Granted Patent B2
US 7,584,136 · App. 09/909,587 · Granted Sep 1, 2009

Systems and methods for interactive beef cattle marketplace

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Quick Facts
Patent No.
US 7,584,136
App. No.
09/909,587
Granted
Sep 1, 2009
Kind
B2
Abstract

A system and method for dynamically marketing cattle is provided comprising a buyer interface, a producer interface, a network, and an cattle information server. The cattle information server receives information from the buyer interface defining a plurality of demand profiles at least one which contains information specifying a first pre-conditioning program. The cattle information server also receives information from the producer interface defining a supply profile that specifies a second pre-conditioning program and stores the demand profiles and supply profile in a database. The cattle information server searches the database to determine if one or more of the demand profiles match the supply profile based at least in part on a comparison of the first and second pre-conditioning programs and identifies at least one demand profile in response to a match between the supply profile and the demand profile.

Claims (26)

1. In a beef cattle marketplace comprising a buyer interface, a producer interface, and a cattle information server, each of which is communicatively connected to a network, a method for marketing cattle comprising:

receiving information defining a plurality of demand profiles at the cattle information server from the buyer interface, wherein at least one of the demand profiles specifies a first pre-conditioning program for a group of cattle, a pre-conditioning program comprising criteria that govern the breeding, feeding, management, and health of cattle prior to slaughter;

receiving information defining a supply profile for a group of cattle at the cattle information server from the producer interface, wherein the supply profile specifies a second pre-conditioning program for the group of cattle;

verifying the supply profile by a veterinarian;

comparing the supply profile to the plurality of demand profiles to determine whether a match exists between the supply profile and one of the demand profiles, based at least in part on a comparison of the first and second pre-conditioning programs; and

providing an indication to one of the buyer interface and the producer interface of at least one matching demand profile in response to a match.

2. The method of claim 1 , further comprising generating a bid associated with at least one of the plurality of demand profiles.

3. The method of claim 2 , further comprising receiving an acceptance of a bid from the producer interface.

4. A system for dynamically marketing cattle comprising:

a buyer interface;

a producer interface;

a network; and

a cattle information server wherein the cattle information sewer is communicatively connected to the buyer interface and the producer interface through the network;

wherein the cattle information server: receives information from the buyer interface defining a plurality of demand profiles, wherein at least one of the demand profiles contains information specifying a first pre-conditioning program, the first pre-conditioning program comprising any of numerous protocols or criteria that govern the breeding, feeding, management, and health of cattle prior to slaughter; receives information from the producer interface defining a supply profile, wherein the supply profile specifies a second pre-conditioning program, the second pre-conditioning program comprising criteria that govern the breeding, feeding, management, and health of cattle prior to slaughter; stores the demand profiles and supply profile in a database; and searches the database to determine if one or more of the demand profiles match the supply profile based at least in part on a comparison of the first and second pre-conditioning programs; and identifies to one of the buyer interface and producer interface at least one demand profile in response to a match between the supply profile and the demand profile, and wherein the producer interface is programmed with additional instructions to verify the supply profile by a veterinarian.

5. The system of claim 4 , wherein the cattle information sewer further generates a bid associated with at least one of the plurality of demand profiles.

6. The system of claim 5 , wherein the bid generated by the cattle information sewer includes a bid price based at least in part on a non-fixed public index price.

7. The system of claim 5 , wherein the cattle information server is programmed to accept a bid using the producer interface.

8. In a beef cattle marketplace comprising a cattle information server and at least one interface, each of which is communicatively connected to a network, a method for tracking cattle production comprising:

receiving information defining a supply profile at the cattle information server from the interface, wherein the supply profile specifies a pre-conditioning program of an identified group of cattle, the pre-conditioning program comprising criteria that govern the breeding, feeding, management, and health of cattle prior to slaughter;

verifying, by a veterinarian, the pre-conditioning program of the identified group of cattle;

storing the supply profile of the identified group of cattle in a database associated with the cattle information server;

receiving information defining carcass characteristics of the identified group of cattle at the time of harvest from the interface;

storing the carcass characteristics of the identified group of cattle in a database associated with the cattle information server; and

correlating the carcass characteristics of the identified group of cattle with the supply profile.

9. The method of claim 8 , further comprising identifying one of a geographic location and ownership identification of at least one animal selected from the identified group of animals.

10. The method of claim 8 , further comprising storing a plurality of supply profiles and correlated carcass characteristics in a database and mining the database to determine patterns between the pre-conditioning program and at least one carcass characteristic.

Assignments (1)
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Aug 1, 2012
From: IVY ANIMAL HEALTH, INC.
To: ELI LILLY AND COMPANY
Reel/Frame 028693/0112 →