Mailing system having flexible printing of messages

1. A postage printing system, comprising:

a registration wall;

a transport device for feeding an envelope having a plurality of lateral edges in a path of travel through the postage printing system where one of the plurality of lateral edges is aligned with the registration wall;

a printer capable of printing a postal indicia and an ad slogan on the envelope, the printer being located in proximity to the path of travel so as to define a print position;

a control system in operative communication with the transport device and the printer, the control system for:

obtaining an indication from an operator of a selected print location for the ad slogan; and

determining if the postal indicia and the ad slogan may be printed in a single physical pass of the envelope through the print position of the path of travel postage printing system, wherein:

if the control system determines that the postal indicia and the ad slogan cannot be printed in a single pass through the postage printing system, then the postal indicia is printed in one pass through the postage printing system and the ad slogan is printed in another pass through the postage printing system, and

before the another pass through the postage printing system, the control system provides the operator with an indication of an anticipated orientation of feeding the envelope through the postage printing system based upon the selected print location,

further comprising:

a scanner for detecting a distinguishing characteristic of the envelope; and

wherein:

during the another pass, the control system is further for:

using the distinguishing characteristic to determine a fed orientation of the envelope;

comparing the fed orientation with the anticipated orientation; and

bypassing printing of the ad slogan if the fed orientation and the anticipated orientation do not correspond.

2. The postage printing system of claim 1 , wherein:

the one pass occurs prior to the another pass; and

the distinguishing characteristic of the envelope is the postal indicia.

3. The postage printing system of claim 2 , wherein:

the postal indicia is printed along a top edge of the envelope; and

if the selected print location is along a bottom edge of the envelope, then the control system prints the ad slogan upside down so that the postal indicia and the ad slogan both read right side up when the envelope is viewed properly.

4. A postage printing system, comprising:

a registration wall;

a transport device for feeding an envelope having a plurality of lateral edges in a path of travel through the postage printing system where one of the plurality of lateral edges is aligned with the registration wall;

a printer capable of printing a postal indicia and an ad slogan on the envelope, the printer being located in proximity to the path of travel so as to define a print position;

a control system in operative communication with the transport device and the printer, the control system for:

causing the postal indicia to be printed in one physical pass through the path of travel of the postage printing system and the ad slogan to be printed in another physical pass through the path of travel of the postage printing system; and

before the another physical pass through the path of travel of the postage printing system, providing the operator with an indication of an anticipated orientation of feeding the envelope through the postage printing system based upon a selected print location, further comprising:

a scanner for detecting a distinguishing characteristic of the envelope; and

wherein:

during the another pass, the control system is further for:

using the distinguishing characteristic to determine a fed orientation of the envelope;

comparing the fed orientation with the anticipated orientation; and

bypassing printing of the ad slogan if the fed orientation and the anticipated orientation do not correspond.

5. The postage printing system of claim 4 , wherein:

the one pass occurs prior to the another pass; and

the distinguishing characteristic of the envelope is the postal indicia.

6. The postage printing system of claim 5 , wherein:

the postal indicia is printed along a top edge of the envelope; and

if the selected print location is along a bottom edge of the envelope, then the control system prints the ad slogan upside down so that the postal indicia and the ad slogan both read right side up when the envelope is viewed properly.

7. A method of operating a postage printing system, the method comprising:

feeding an envelope having a plurality of lateral edges in a path of travel through the postage printing system and along a registration wall where one of the plurality of lateral edges is aligned with the registration wall;

defining a print position where a postal indicia and an ad slogan may be printed on the envelope;

obtaining an indication from an operator of a selected print location for the ad slogan; and

determining if the postal indicia and the ad slogan may be printed in a single physical pass through the print position of the path of travel of the postage printing system, wherein:

if the postal indicia and the ad slogan cannot be printed in a single pass through the postage printing system, then the postal indicia is printed in one pass through the postage printing system and the ad slogan is printed in another pass through the postage printing system, further comprising:

before the another pass through the postage printing system, providing the operator with an indication of an anticipated orientation of feeding the envelope through the postage printing system based upon the selected print location, further comprising the step(s) of:

detecting a distinguishing characteristic of the envelope; and

during the another pass:

determining a fed orientation of the envelope based on detecting the distinguishing characteristic;

comparing the fed orientation with the anticipated orientation; and

bypassing printing of the ad slogan if the fed orientation and the anticipated orientation do not correspond.

8. The method of claim 7 , wherein:

the one pass occurs prior to the another pass; and

the distinguishing characteristic of the envelope is the postal indicia.

9. The method of claim 8 , wherein:

the postal indicia is printed along a top edge of the envelope; and

further comprising the step(s) of:

if the selected print location is along a bottom edge of the envelope, printing the ad slogan upside down so that the postal indicia and the ad slogan both read right side up when the envelope is viewed properly.

10. A method of operating a postage printing system, the method comprising:

feeding an envelope having a plurality of lateral edges in a path of travel through the postage printing system and along a registration wall where one of the plurality of lateral edges is aligned with the registration wall;

defining a print position where a postal indicia and an ad slogan may be printed on the envelope;

obtaining an indication from an operator of a selected print location for the ad slogan; and

determining if the postal indicia and the ad slogan may be printed in a single physical pass through the print position of the path of travel of the postage printing system, wherein:

if the postal indicia and the ad slogan cannot be printed in a single pass through the postage printing system, then the postal indicia is printed in one pass through the postage printing system and the ad slogan is printed in another pass through the postage printing system, further comprising the step(s) of:

detecting a distinguishing characteristic of the envelope; and

during the another pass:

determining a fed orientation of the envelope based on detecting the distinguishing characteristic;

comparing the fed orientation with an anticipated orientation; and

bypassing printing of the ad slogan if the fed orientation and the anticipated orientation do not correspond.

11. The method of claim 10 , wherein:

the one pass occurs prior to the another pass; and

the distinguishing characteristic of the envelope is the postal indicia.

12. The method of claim 11 , wherein:

the postal indicia is printed along a top edge of the envelope; and

further comprising the step(s) of:

if the selected print location is along a bottom edge of the envelope, printing the ad slogan upside down so that the postal indicia and the ad slogan both read right side up when the envelope is viewed properly.

13. A method of operating a postage printing system, the method comprising the step(s) of:

feeding an envelope having a plurality of lateral edges in a path of travel through the postage printing system and along a registration wall where one of the plurality of lateral edges is aligned with the registration wall;

defining a print position where a postal indicia and an ad slogan may be printed on the envelope;

causing the postal indicia to be printed in one physical pass through the path of travel of the postage printing system and the ad slogan to be printed in another physical pass through the path of travel of the postage printing system; and

before the another pass through the postage printing system, providing the operator with an indication of an anticipated orientation of feeding the envelope through the postage printing system based upon a selected print location, further comprising the step(s) of:

detecting a distinguishing characteristic of the envelope; and

during the another pass:

determining a fed orientation of the envelope based on detecting the distinguishing characteristic;

comparing the fed orientation with the anticipated orientation; and

bypassing printing of the ad slogan if the fed orientation and the anticipated orientation do not correspond.

14. The method of claim 13 , wherein:

the one pass occurs prior to the another pass; and

the distinguishing characteristic of the envelope is the postal indicia.

15. The method of claim 14 ,

further comprising the step(s) of:

if the selected print location is along a bottom edge of the envelope, printing the ad slogan upside down so that the postal indicia and the ad slogan both read right side up when the envelope is viewed properly.