IP Library Granted Patent US 8,375,286
Granted Patent B2
US 8,375,286 · App. 10/247,769 · Granted Feb 12, 2013

Systems and methods for displaying statistical information on a web page

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Quick Facts
Patent No.
US 8,375,286
App. No.
10/247,769
Granted
Feb 12, 2013
Kind
B2
Abstract

A method for displaying information on a display screen of a user computer comprises sending a computer readable document from a server computer to the user computer for display on the display screen. The computer readable document includes links that are viewable on the display screen and are selectable to cause subsequent documents to be rendered on the display screen. The computer readable document further includes viewable information regarding selection of the links over a certain time.

Claims (27)

1. A method for recording website activity, the method comprising:

for a plurality of web pages, including a source page displaying links to one or more destination pages, tracking activity relating to the number of times each link has been selected from the source page by one or more users navigating among the web pages over a period of time;

in response to a user request, parsing the source page to identify the links displayed on the source page;

determining the number of times each link has been selected from the source page by one or more users;

modifying a Uniform Resource Locator (URL) for each link to include the number of times the corresponding link has been selected from the source page;

extracting from each URL, the number of times each corresponding link has been selected from the source page;

displaying on the source page the number of times each link has been selected by displaying a value adjacent each link corresponding to the number of times the link has been selected; and

using the number of times each link has been selected to modify one or more of the web pages to optimize access to the most popular links.

2. The method of claim 1 , further comprising: collecting demographic data relating to the users selecting each link.

3. The method of claim 2 , further comprising: displaying on the source page, the demographic data relating to the users that have selected each link.

4. The method of claim 1 , further comprising: displaying on the source page, a first modified URL corresponding to a first link, wherein:

the first modified URL includes the number of times the first link has been selected from the source page; and

the first modified URL is displayed in addition to the value adjacent the first link.

5. A method for monitoring web traffic, the method comprising:

providing:

a source web page; and

one or more destination web pages, wherein the source web page includes at least one link to the destination web page;

making the destination web page available to a plurality of users;

making the source web page available to a plurality of users;

tracking, over a period of time, information related to the number of times each link has been selected on the source page;

modifying a Uniform Resource Locator (URL) for each link to include the number of times the corresponding link has been selected from the source page;

extracting from each URL, the number of times each corresponding link has been selected from the source page; and

displaying on the source page, a value adjacent each link corresponding to the number of times the link has been selected.

6. The method of claim 5 , further comprising: displaying on the source page, demographic data relating to users that have selected each link.

7. The method of claim 5 , further comprising: displaying on the source page, a first modified URL corresponding to a first link, wherein:

the first modified URL includes the number of times the first link has been selected from the source page; and

the first modified URL is displayed in addition to the value adjacent the first link.

Assignments (11)
RELEASE OF FIRST LIEN SECURITY INTEREST Recorded Dec 7, 2020
From: JPMORGAN CHASE BANK, N.A.
To: ANCESTRY.COM OPERATIONS INC.; IARCHIVES, INC.; ANCESTRY.COM DNA, LLC; ANCESTRYHEALTH.COM, LLC; ADPAY, INC.
Reel/Frame 054618/0298 →
SECURITY INTEREST Recorded Dec 7, 2020
From: ANCESTRY.COM DNA, LLC; ANCESTRY.COM OPERATIONS INC.; IARCHIVES, INC.; ANCESTRYHEALTH.COM, LLC
To: CREDIT SUISSE AG, CAYMAN ISLANDS BRANCH
Reel/Frame 054627/0212 →
SECURITY INTEREST Recorded Dec 7, 2020
From: ANCESTRY.COM DNA, LLC; ANCESTRY.COM OPERATIONS INC.; IARCHIVES, INC.; ANCESTRYHEALTH.COM, LLC
To: WILMINGTON TRUST, NATIONAL ASSOCIATION
Reel/Frame 054627/0237 →
RELEASE OF SECURITY INTEREST Recorded Nov 29, 2017
From: DEUTSCHE BANK AG NEW YORK BRANCH
To: ANCESTRY.COM LLC; ANCESTRY US HOLDINGS INC.; ANCESTRY.COM INC.; ANCESTRY.COM OPERATIONS INC.
Reel/Frame 044529/0025 →
SECOND LIEN SECURITY AGREEMENT Recorded Oct 24, 2016
From: ANCESTRY.COM OPERATIONS INC.; IARCHIVES, INC.; ANCESTRY.COM DNA, LLC; ANCESTRYHEALTH.COM, LLC; ADPAY, INC.
To: DEUTSCHE BANK AG NEW YORK BRANCH, AS COLLATERAL AGENT
Reel/Frame 040259/0978 →
FIRST LIEN SECURITY AGREEMENT Recorded Oct 21, 2016
From: ANCESTRY.COM OPERATIONS INC.; IARCHIVES, INC.; ANCESTRY.COM DNA, LLC; ANCESTRYHEALTH.COM, LLC; ADPAY, INC.
To: JPMORGAN CHASE BANK, N.A., AS COLLATERAL AGENT
Reel/Frame 040449/0663 →
RELEASE OF SECURITY INTEREST Recorded Oct 20, 2016
From: MORGAN STANLEY SENIOR FUNDING, INC.
To: ANCESTRY.COM OPERATIONS INC.; ANCESTRY.COM DNA, LLC; IARCHIVES, INC.
Reel/Frame 040424/0354 →
SECURITY AGREEMENT Recorded Sep 1, 2015
From: ANCESTRY.COM OPERATIONS INC.; IARCHIVES, INC.; ANCESTRY.COM DNA, LLC
To: MORGAN STANLEY SENIOR FUNDING, INC., AS COLLATERAL AGENT
Reel/Frame 036519/0853 →
RELEASE (REEL 029537/ FRAME 0064) Recorded Aug 31, 2015
From: BARCLAYS BANK PLC
To: ANCESTRY.COM OPERATIONS INC.; ANCESTRY.COM DNA, LLC; IARCHIVES, INC.
Reel/Frame 036514/0816 →
PATENT SECURITY AGREEMENT Recorded Dec 28, 2012
From: ANCESTRY.COM OPERATIONS INC.; ANCESTRY.COM DNA, LLC; IARCHIVES, INC.
To: BARCLAYS BANK PLC, COLLATERAL AGENT
Reel/Frame 029537/0064 →
TERMINATION OF SECURITY INTEREST IN PATENTS Recorded Dec 27, 2012
From: BANK OF AMERICA, N.A., AS ADMINISTRATIVE AGENT
To: ANCESTRY.COM OPERATIONS INC.
Reel/Frame 029548/0515 →