Method for improving a web site's ranking with search engines
View Patent ↗A program may be used to increase traffic flow to a Web site by analyzing, optimizing and submitting the Web site to one or more search engines. The program may accept search phrases and check the compatibility of the Web site with the search phrases as well as check the textual content, the parseability and the spiderability of the Web site. In a preferred embodiment, the analysis mimics the ranking methodologies used by the search engines. The program assists the owner of the Web site in optimizing the Web site for the search engines, possibly by automatically editing the code of the Web site, and submits the Web site for registration with the selected search engines. The program may be repeated from time to time to insure the Web site remains in an optimized state.
1. A method for increasing traffic flow to a Web site, comprising the steps of:
a) receiving, by one or more computers, access to a Web site code, wherein a Web site comprises the Web site code;
b) receiving, by the one or more computers, a list of one or more search engines to submit the Web site to for registration;
c) analyzing, by the one or more computers, the Web site code, wherein analyzing the Web site code comprises checking for a known factor in the Web site code used by a plurality of search engines in ranking a plurality of Web sites for registration and determining a spiderabililty of the Web site;
d) causing the Web site code to be edited based on a result from analyzing the Web site code; and
e) submitting, by the one or more computers, the Web site, with the edited Web site code, for registration to the one or more search engines on the list.
2. The method of claim 1 , wherein causing the Web site code to be edited comprises manually editing the Web site code.
3. The method of claim 1 , wherein causing the Web site code to be edited comprises a computer program automatically editing the Web site code.
4. The method of claim 1 , wherein analyzing the Web site code further comprises parsing through the Web site code.
5. The method of claim 1 , further comprising receiving a search phrase.
6. The method of claim 1 , further comprising automatically generating a search phrase for the Web site.
7. The method of claim 1 , wherein analyzing the Web site code further comprises reviewing the Web site for compatibility with a search phrase.
8. The method of claim 1 , wherein analyzing the Web site code further comprises reviewing a textual content of the Web site.
9. The method of claim 1 , wherein analyzing the Web site code further comprises checking for a framed web page within the Web site.
10. The method of claim 1 , wherein analyzing the Web site code further comprises checking for a graphic used to display a textual content.
11. A method for increasing traffic flow to a Web site from one or more search engines, comprising the steps of:
a) receiving, by one or more computers, access to review a Web site, wherein a Web site code defines how a plurality of Web pages for the Web site will be displayed by a browser;
b) receiving, by the one or more computers, a list of one or more search engines to submit the Web site to for registration;
c) analyzing, by the one or more computers, the Web site code by checking a spiderability of the Web site;
d) facilitating, by the one or more computers, a modification of the Web site code based on the analyzing of the Web site code in order to increase a traffic flow to the Web site from at least one of the search engines on the list; and
e) submitting, by the one or more computers, the Web site for registration, having the modified Web site code, to the one or more search engines.
12. The method of claim 11 , wherein the facilitating in step d) includes the step of listing a plurality of suggested edits to manually edit the Web site code.
13. The method of claim 11 , wherein the facilitating in step d) includes the step of automatically modifying the Web site code.
14. The method of claim 11 , wherein the one or more computers comprises a third party server accessible by an owner of the Web site.
15. The method of claim 11 , wherein the one or more computers comprises a personal computer accessible by an owner of the Web site.
16. The method of claim 11 , further comprising the step of receiving at least one search phrase from an owner of the Web site.
17. The method of claim 11 , further comprising the step of determining at least one search phrase.
18. The method of claim 11 , further comprising the step of receiving at least one search phrase from a search phrase suggestion tool.
19. The method of claim 11 , wherein the Web site code comprises HyperText Markup Language.
20. A method for increasing traffic flow to a Web site from a search engine, comprising the steps of:
a) receiving, by one or more computers, access to review a Web site, wherein the Web site comprises a Web site code, wherein at least some of the Web site code defines how the Web site is to be displayed by a browser;
b) receiving, by the one or more computers, a first search phrase related to the Web site;
c) receiving, by the one or more computers, a list of one or more search engines to submit the Web site to for registration;
d) determining, by the one or more computers, a ranking methodology used by at least one of the search engines on the list;
e) analyzing, by the one or more computers, the Web site code using the determined ranking methodology and by checking a spiderability of the Web site;
f) facilitating, by the one or more computers, a modification of the Web site code based on the analyzing the Web site code to increase an expected traffic flow to the Web site from the search engine; and
g) submitting, by the one or more computers, the Web site for registration, having a modified Web site code, to the one or more search engines on the list.
21. The method of claim 20 , wherein the facilitating includes the step of listing suggested edits to manually modify the Web site code.
22. The method of claim 20 , further including the step of automatically modifying the Web site code.
23. The method of claim 20 , wherein the one or more computers comprises a third party server accessible by an owner of the Web site.
24. The method of claim 20 , wherein the one or more computers comprises a personal computer accessible by an owner of the Web site.
25. The method of claim 20 , wherein the first search phrase is entered by an owner of the Web site, and further comprising the step of determining a second search phrase.
26. The method of claim 20 , wherein the first search phrase is entered by an owner of the Web site, and further comprising the step of receiving a second search phrase from a search phrase suggestion tool.
27. The method of claim 20 , wherein the analyzing the Web site code step includes checking for a search engine parsing problem in the Web site code.
28. A method for increasing traffic flow to a Web site from a plurality of search engines, comprising the steps of:
a) receiving, by one or more computers, access to review a Web site, wherein the Web site comprises a Web site code, wherein the Web site code comprises for defining how the Web site is to be displayed by a browser and at least one Web site element;
b) receiving, by the one or more computers, a first search phrase related to the Web site;
c) receiving, by the one or more computers, a list of search engines to submit the Web site to for registration;
d) determining, by the one or more computers, a ranking methodology for at least two of the search engines in the list of search engines;
e) analyzing, by the one or more computers, the Web site code using the determined ranking methodologies and by checking a spiderability of the Web site;
f) facilitating, by the one or more computers, a modification of the Web site code based on the analyzing the Web site code to increase an expected traffic flow to the Web site; and
g) submitting, by the one or more computers, the Web site for registration, having a modified Web site code, to the search engines on the list.
29. A method for increasing traffic flow to a Web site from one or more search engines, comprising the steps of:
a) receiving, by the one or more computers, access to review a code, wherein the code comprises defining how a web page for a Web site is to be displayed by a browser;
b) receiving, by the one or more computers, a first search phrase related to the Web site;
c) receiving, by the one or more computers, a list of one or more search engines to submit the Web site to for registration;
d) determining, by the one or more computers, at least one ranking methodology used by at least one of the search engines on the list;
e) analyzing, by the one or more computers, the code using the at least one determined ranking methodology and by checking a spiderability of the Web site;
f) causing, by the one or more computers, the code to be edited based on the analyzing the code;
g) submitting, by the one or more computers, the Web site for registration to the one or more search engines on the list; and
h) repeating steps d) through g) to maintain an increased level of traffic flow to the Web site.
30. The method of claim 29 , wherein the causing the code to be edited comprises listing suggested edits to manually edit the code.
31. The method of claim 29 , wherein the one or more computers comprises a third party server accessible by an owner of the Web site.
32. The method of claim 29 , wherein the one or more computers comprises a personal computer accessible by an owner of the Web site.
33. The method of claim 29 , wherein the search phrase is entered by an owner of the Web site and further comprising the step of determining a second search phrase.
34. The method of claim 29 , wherein the search phrase is entered by an owner of the Web site and further comprising the step of receiving a second search phrase from a search phrase suggestion tool.
35. The method of claim 29 , wherein the analyzing the code includes checking for a search engine parsing problem in the Web site.