IP Library Granted Patent US 7,168,617
Granted Patent B2
US 7,168,617 · App. 10/689,790 · Granted Jan 30, 2007

Game presentation in a retail establishment

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Quick Facts
Patent No.
US 7,168,617
App. No.
10/689,790
Granted
Jan 30, 2007
Kind
B2
Abstract

A game presentation such as a virtual slot machine is displayed by a display device associated with a point of sale (POS) terminal. The game presentation includes images of products for which product identifying codes are entered at the POS terminal. The game presentation indicates to a customer an outcome of a random process pursuant to which the customer may be awarded a benefit such as a free product, a discount on a product selected for purchase, a coupon or an upsell offer.

Claims (41)

1. A method comprising:

receiving a plurality of product identifiers, each corresponding to a respective product selected for purchase by a customer;

generating a plurality of random outcomes;

determining an upsell offer based on at least one of the random outcomes and based on at least one of the product identifiers; and

making the upsell offer,

in which making the upsell offer comprises:

displaying an image that represents the upsell offer as an indicia on a virtual slot machine reel.

2. The method of claim 1 , wherein the product identifiers are received by scanning bar codes on the products.

3. The method of claim 1 , further comprising presenting the random outcome to the customer.

4. The method of claim 3 , wherein the random outcome is displayed to the customer.

5. The method of claim 4 , wherein the random outcome is displayed in an entertainment interface.

6. The method of claim 5 , wherein the entertainment interface includes an image of at least one of the products corresponding to the received product identifiers.

7. The method of claim 1 , further comprising:

receiving a customer identifier for identifying the customer.

8. The method of claim 7 wherein the customer identifier is received by swiping a magnetic stripe card through a card reader.

9. The method of claim 1 , further comprising:

displaying an image that represents at least one of the products that correspond to the received product identifiers.

10. The method of claim 1 , wherein the random outcome is generated by a server computer that communicates the random outcome to a POS terminal.

11. An apparatus comprising:

a processor; and

a storage device,

in which the storage device stores a program which is operable to direct the processor to perform the method of claim 1 .

12. A computer readable medium that stores a program which is operable to direct the processor to perform the method of claim 1 .

13. The method of claim 1 , in which displaying comprises:

displaying the image via a shelf terminal.

14. The method of claim 1 , in which displaying comprises:

displaying the image via a portable computing device.

15. The method of claim 1 , in which displaying comprises:

displaying the image before the customer is at a POS terminal.

16. The method of claim 1 , in which displaying comprises:

displaying at least three identical indicia of the upsell offer.

17. The method of claim 1 , in which determining the up sell offer comprises:

selecting the upsell offer from a plurality of upsell offers, each upsell offer having a respective sponsor.

18. The method of claim 1 , in which determining the upsell offer further comprises:

selecting the upsell offer from a plurality of upsell offers, each upsell offer having a respective likelihood of being awarded that is based on an amount paid by a corresponding sponsor of the upsell offer.

19. An apparatus comprising:

means for receiving a plurality of product identifiers, each corresponding to a respective product selected for purchase by a customer;

means for generating a plurality of random outcomes;

means for determining an upsell offer based on at least one of the random outcomes and based on at least one of the product identifiers; and

means for making the upsell offer, in which the means for making the upsell offer comprises:

means for displaying an image that represents the upsell offer as an indicia on a virtual slot machine reel.

Assignments (5)
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Apr 13, 2015
From: WALKER DIGITAL, LLC
To: INVENTOR HOLDINGS, LLC
Reel/Frame 035391/0801 →
LICENSE Recorded Aug 8, 2014
From: WALKER DIGITAL GAMING, LLC; WALKER DIGITAL GAMING HOLDING, LLC; WDG EQUITY, LLC; WALKER DIGITAL, LLC
To: IGT
Reel/Frame 033501/0023 →
CORRECTIVE ASSIGNMENT TO ADD INVENTORS PREVIOUSLY RECORDED ON REEL 015205/0445 Recorded May 14, 2008
From: WALKER, JAY S.; GILMAN, NORMAN C.; FINCHAM, MAGDALENA M.; GELMAN, GEOFFREY M.; BEMER, KEITH; GOLDEN, ANDREW P.; ALDERUCCI, DEAN P.
To: WALKER DIGITAL, LLC
Reel/Frame 021018/0001 →
RECORD TO ADD OMITTED ASSIGNORS TO A DOCUMENT PREVIOUSLY RECORDED AT REEL/FRAME:015168/0706 Recorded Sep 30, 2004
From: BEMER, KEITH; GOLDEN, ANDREW P.; ALDERUCCI, DEAN P.
To: WALKER DIGITAL, LLC
Reel/Frame 015205/0445 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Apr 1, 2004
From: WALKER, JAY S.; GILMAN, NORMAN C.; FINCHAM, MAGDALENA M.; GELMAN, GEOFFREY M.
To: WALKER DIGITAL, LLC
Reel/Frame 015168/0706 →