Method and system of detecting signal presence from a video signal presented on a digital display device

1. A method comprising:

accessing a plurality of data bits, wherein some of the plurality of data bits are of a first data bit type and a remaining number of the plurality of data bits are of a second data bit type;

designating a plurality of signal presences in a video signal, a particular signal presence of the plurality of signal presences being designated to raise luminance of a first consecutive frame and lower luminance of a second consecutive frame of a plurality of frames of the video signal in a substantially invisible way;

designating a plurality of signal absences in the video signal, a particular signal absence of the plurality of signal absences is designated by passing through two consecutive unaltered frames of the video signal; and

modulating the video signal based on the designating of the plurality of signal presences and the signal absences to produce a modulated video signal, the modulated video signal including the video signal modulated with the plurality of data bits,

wherein raising of the luminance of the first consecutive frame increases total luminance of the first consecutive frame and lowering of the luminance of the second consecutive frame decreases the total luminance of the second consecutive frame.

2. The method of claim 1 , wherein the accessing of the plurality of data bits comprises:

accessing a data string; and

converting the data string into the plurality of data bits.

3. The method of claim 1 , wherein the particular signal presence of the plurality of signal presences being is designated to

raise luminance of a first plurality of pixels of a first consecutive frame and lower luminance of a second plurality of pixels of a second consecutive frame in a substantially invisible way.

4. The method of claim 3 , wherein the first plurality of pixels includes a same selection of pixels as the second plurality of pixels.

5. The method of claim 3 , wherein at least some of the first plurality of pixels are located in the first consecutive frame at a same location of at least some of the second plurality of pixels in the second consecutive frame.

6. The method of claim 3 , wherein the first plurality of pixels includes an entire portion of pixels of the first consecutive frame and the second plurality of pixels includes the entire portion of pixels of the second consecutive frame.

7. The method of claim 1 , wherein the second consecutive frame is located prior to the first consecutive frame in the video signal.

8. The method of claim 1 , wherein the second consecutive frame is located after the first consecutive frame in the video signal.

9. The method of claim 1 , wherein the video signal includes a digital video signal.

10. A system comprising:

an encoder to

access a plurality of data bits, wherein some of the plurality of data bits are of a first data bit type and a remaining number of the plurality of data bits are of a second data bit type,

designate a plurality of signal presences in a video signal, a particular signal presence of the plurality of signal presences being designated to raise luminance of a first consecutive frame and lower luminance of a second consecutive frame of a plurality of frames of the video signal in a substantially invisible way;

designate a plurality of signal absences in the video signal, a particular signal absence of the plurality of signal absences is designated by passing through two consecutive unaltered frames of the video signal; and

modulate the video signal based on the designating of the plurality of signal presences and the signal absences to produce a modulated video signal, the modulated video signal including the video signal modulated with the plurality of data bits,

wherein raising of the luminance of the first consecutive frame increases total luminance of the first consecutive frame and lowering of the luminance of the second consecutive frame decreases the total luminance of the second consecutive frame.

11. The system of claim 10 , further comprising:

a signal source to provide the video signal to the encoder; and

a broadcast source to receive the modulated video signal from the encoder and transmit the modulated video signal.