IP Library › Patent Application 10959275
Patent Application
App. No. 10/959,275

Methods of reducing irritation associated with personal care compositions

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Quick Facts
Patent No.
US None
App. No.
10/959,275
Abstract

Provided are methods of reducing the irritation associated with a personal care composition comprising an anionic surfactant, the methods comprising combining a hydrophobically-modified material capable of binding a surfactant thereto with an anionic surfactant to produce a reduced irritation personal care composition, and methods of using such compositions to cleanse the hair or skin with reduced irritation.

Claims (19)

1 . A method of promoting reduced irritation associated with a personal care composition comprising producing a personal care product comprising a composition comprising a hydrophobically-modified material and at least one anionic surfactant and directing a user to apply said personal care composition to the skin, hair, or both.

2 . The method of claim 1 wherein said personal care composition has a TEP of at least about 2.5.

3 . The method of claim 2 wherein said personal care composition has a TEP of at least about 3.5.

4 . The method of claim 3 wherein said personal care composition has a TEP of at least about 4.

5 . The method of claim 1 wherein said reduced irritation composition has a Delta TEP of at least about 0.75.

6 . The method of claim 5 wherein said reduced irritation composition has a Delta TEP of at least about 1.

7 . The method of claim 6 wherein said reduced irritation composition has a Delta TEP of at least about 1.2.

8 . The method of claim 7 wherein said reduced irritation composition has a Delta TEP of at least about 1.8.

9 . The method of claim 1 further comprising the step of describing to a user the reduced irritation properties associated with the personal care composition.

10 . A method of promoting a personal care product comprising identifying a target consumer for a personal care product comprising a composition comprising a hydrophobically-modified material and at least one anionic surfactant and promoting said personal care product comprising a composition comprising a hydrophobically-modified material and at least one anionic surfactant to said target consumer.

11 . The method of claim 10 further comprising the step of describing the reduced irritation properties associated with the personal care product.

12 . The method of claim 2 wherein said personal care composition has a TEP of at least about 3.5.

13 . The method of claim 3 wherein said personal care composition has a TEP of at least about 4.

14 . The method of claim 5 wherein said reduced irritation composition has a Delta TEP of at least about 1.

15 . The method of claim 6 wherein said reduced irritation composition has a Delta TEP of at least about 1.2.

16 . The method of claim 7 wherein said reduced irritation composition has a Delta TEP of at least about 1.8.

17 . The method of claim 10 wherein said personal care product is a baby product.

18 . The method of claim 10 wherein said personal care product is a facial cleanser.

19 . The method of claim 10 wherein said personal care product is a make-up remover.

Assignments (1)
RELEASE OF SECURITY INTEREST Recorded Jul 12, 2022
From: VENTURE LENDING & LEASING IX, INC.; WTI FUND X, INC.
To: PARALLEL WIRELESS, INC.
Reel/Frame 060900/0022 →