IP Library Granted Patent US 7,650,793
Granted Patent B2
US 7,650,793 · App. 11/083,640 · Granted Jan 26, 2010

Gathering data concerning publication usage

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Quick Facts
Patent No.
US 7,650,793
App. No.
11/083,640
Granted
Jan 26, 2010
Kind
B2
Abstract

Methods and systems for measuring and gathering data relating to publication usage by participants in publication readership studies. Some methods and systems employ portable monitors carried by participants of the studies along with publications fitted with various devices, such as piezoelectric transducers, RFID tags and others devices and circuits.

Claims (30)

1. A method of gathering data concerning usage of a publication by a person, comprising:

producing first data representing a first condition comprising at least one of disposition of a publication, stress applied to a publication, exposure of a publication to light, proximity of a person to a publication, proximity of a portable monitor to a publication, disposition of a person, and disposition of a portable monitor;

producing second data representing a second condition comprising at least one of disposition of a publication, stress applied to a publication, exposure of a publication to light, proximity of a person to a publication, proximity of a portable monitor to a publication, disposition of a person, and disposition of a portable monitor, the second condition differing from the first condition; and

producing usage data based on the first data and the second data, wherein the usage data is dependent upon a time base in which the first data is produced, relative to the second data produced.

2. The method of claim 1 , comprising sensing the first condition by a first element disposed in or on the publication; and sensing the second condition by a second element disposed in or on the publication.

3. The method of claim 1 , comprising sensing one of the first and second conditions by a piezoelectric element disposed in or on the publication.

4. The method of claim 1 , comprising sensing one of the first and second conditions by a motion sensor.

5. The method of claim 1 , comprising sensing one of the first and second conditions by sensing at least one of acceleration, speed, velocity and movement of the publication.

6. The method of claim 5 , comprising sensing one of the first and second conditions by sensing exposure of the publication to light.

7. The method of claim 1 , comprising sensing one of the first and second conditions by a photosensor.

8. The method of claim 1 , comprising communicating the usage data to a portable monitor carried by a person.

9. A system for gathering data concerning usage of a publication by a person, comprising:

a processor disposed in or on a publication operative to produce first data representing a first condition comprising at least one of disposition of the publication, stress applied to the publication, exposure of the publication to light, proximity of a person to the publication, proximity of a portable monitor to the publication, disposition of a person, and disposition of a portable monitor;

the processor operative to produce second data representing a second condition comprising at least one of disposition of a publication, stress applied to a publication, exposure of a publication to light, proximity of a person to a publication, proximity of a portable monitor to a publication, disposition of a person, and disposition of a portable monitor, wherein the second condition is different from the first condition,

wherein the processor is further operative to produce usage data based on the first data and the second data, wherein the usage data is dependent upon a time base in which the first data is produced, relative to the second data produced.

10. The system of claim 9 , comprising a first element disposed in or on the publication and operative to sense the first condition; and a second element disposed in or on the publication and operative to sense the second condition.

11. The system of claim 9 , comprising a piezoelectric element disposed in or on the publication and operative to sense one of the first and second conditions.

12. The system of claim 9 , comprising a motion sensor disposed in or on the publication and operative to sense one of the first and second conditions.

13. The system of claim 3 , wherein the motion sensor is operative to sense at least one of acceleration, speed, velocity and movement.

14. The system of claim 13 , comprising a light sensor disposed in or on the publication and operative to sense exposure of the publication to light.

15. The system of claim 9 , comprising a photosensor disposed in or on the publication and operative to sense one of the first and second conditions.

16. The system of claim 9 , comprising a communication device disposed in or on the publication and operative to communicate the usage data to a portable monitor carried by a person.

17. The system of claim 9 , comprising a substrate affixed to the publication, the processor being disposed in or on the substrate.

18. The system of claim 17 , wherein the substrate has an edge embedded in a binding of the publication, the system comprising a piezoelectric transducer in or on the substrate adjacent the edge thereof, and a light sensor in or on the substrate, the processor being coupled with the piezoelectric transducer to receive transducer output data therefrom and with the light sensor to receive sensor output data therefrom, the processor being operative to produce the first data and the second data based on the transducer output data and the sensor output data.

19. A system for gathering data concerning usage of a publication by a person, comprising:

a substrate having an edge to be embedded in a binding of a publication;

a piezoelectric sensor in or on the substrate adjacent the edge thereof;

a light sensor in or on the substrate and displaced from the edge thereof;

a processor coupled with the piezoelectric sensor to receive first data therefrom and with the light sensor to receive second data therefrom, the processor being operative to produce usage data representing usage of a publication based on the first data and the second data, wherein the usage data is dependent upon a time base in which the first data is produced, relative to the second data produced; and

a communication device coupled with the processor to communicate the usage data from the system.

Assignments (12)
RELEASE (REEL 053473 / FRAME 0001) Recorded May 11, 2023
From: CITIBANK, N.A.
To: A. C. NIELSEN COMPANY, LLC; EXELATE, INC.; GRACENOTE, INC.; GRACENOTE MEDIA SERVICES, LLC; THE NIELSEN COMPANY (US), LLC; NETRATINGS, LLC
Reel/Frame 063603/0001 →
RELEASE (REEL 054066 / FRAME 0064) Recorded May 11, 2023
From: CITIBANK, N.A.
To: A. C. NIELSEN COMPANY, LLC; EXELATE, INC.; GRACENOTE, INC.; GRACENOTE MEDIA SERVICES, LLC; THE NIELSEN COMPANY (US), LLC; NETRATINGS, LLC
Reel/Frame 063605/0001 →
SECURITY INTEREST Recorded May 8, 2023
From: GRACENOTE DIGITAL VENTURES, LLC; GRACENOTE MEDIA SERVICES, LLC; GRACENOTE, INC.; TNC (US) HOLDINGS, INC.; THE NIELSEN COMPANY (US), LLC
To: ARES CAPITAL CORPORATION
Reel/Frame 063574/0632 →
SECURITY INTEREST Recorded Apr 28, 2023
From: GRACENOTE DIGITAL VENTURES, LLC; GRACENOTE MEDIA SERVICES, LLC; GRACENOTE, INC.; TNC (US) HOLDINGS, INC.; THE NIELSEN COMPANY (US), LLC
To: CITIBANK, N.A.
Reel/Frame 063561/0381 →
SECURITY AGREEMENT Recorded Jan 31, 2023
From: GRACENOTE DIGITAL VENTURES, LLC; GRACENOTE MEDIA SERVICES, LLC; GRACENOTE, INC.; TNC (US) HOLDINGS, INC.; THE NIELSEN COMPANY (US), LLC
To: BANK OF AMERICA, N.A.
Reel/Frame 063560/0547 →
RELEASE (REEL 037172 / FRAME 0415) Recorded Oct 13, 2022
From: CITIBANK, N.A.
To: THE NIELSEN COMPANY (US), LLC
Reel/Frame 061750/0221 →
CORRECTIVE ASSIGNMENT TO CORRECT THE PATENTS LISTED ON SCHEDULE 1 RECORDED ON 6-9-2020 PREVIOUSLY RECORDED ON REEL 053473 FRAME 0001. ASSIGNOR(S) HEREBY CONFIRMS THE SUPPLEMENTAL IP SECURITY AGREEMENT. Recorded Oct 7, 2020
From: A.C. NIELSEN (ARGENTINA) S.A.; A.C. NIELSEN COMPANY, LLC; ACN HOLDINGS INC.; ACNIELSEN CORPORATION; ACNIELSEN ERATINGS.COM; AFFINNOVA, INC.; ART HOLDING, L.L.C.; ATHENIAN LEASING CORPORATION; CZT/ACN TRADEMARKS, L.L.C.; EXELATE, INC.; GRACENOTE, INC.; GRACENOTE DIGITAL VENTURES, LLC; GRACENOTE MEDIA SERVICES, LLC; NETRATINGS, LLC; NIELSEN AUDIO, INC.; NIELSEN CONSUMER INSIGHTS, INC.; NIELSEN CONSUMER NEUROSCIENCE, INC.; NIELSEN FINANCE CO.; NIELSEN FINANCE LLC; NIELSEN INTERNATIONAL HOLDINGS, INC.; NIELSEN MOBILE, LLC; NMR INVESTING I, INC.; TCG DIVESTITURE INC.; TNC (US) HOLDINGS, INC.; THE NIELSEN COMPANY (US), LLC; VIZU CORPORATION; VNU MARKETING INFORMATION, INC.; NMR LICENSING ASSOCIATES, L.P.; NIELSEN HOLDING AND FINANCE B.V.; THE NIELSEN COMPANY B.V.; VNU INTERNATIONAL B.V.
To: CITIBANK, N.A
Reel/Frame 054066/0064 →
SUPPLEMENTAL SECURITY AGREEMENT Recorded Jun 9, 2020
From: A. C. NIELSEN COMPANY, LLC; ACN HOLDINGS INC.; ACNIELSEN CORPORATION; ACNIELSEN ERATINGS.COM; AFFINNOVA, INC.; ART HOLDING, L.L.C.; ATHENIAN LEASING CORPORATION; CZT/ACN TRADEMARKS, L.L.C.; EXELATE, INC.; GRACENOTE, INC.; GRACENOTE DIGITAL VENTURES, LLC; GRACENOTE MEDIA SERVICES, LLC; NETRATINGS, LLC; NIELSEN AUDIO, INC.; NIELSEN CONSUMER INSIGHTS, INC.; NIELSEN CONSUMER NEUROSCIENCE, INC.; NIELSEN FINANCE CO.; NIELSEN FINANCE LLC; NIELSEN INTERNATIONAL HOLDINGS, INC.; NIELSEN MOBILE, LLC; NIELSEN UK FINANCE I, LLC; NMR INVESTING I, INC.; TCG DIVESTITURE INC.; TNC (US) HOLDINGS, INC.; THE NIELSEN COMPANY (US), LLC; VIZU CORPORATION; VNU MARKETING INFORMATION, INC.; NMR LICENSING ASSOCIATES, L.P.; NIELSEN HOLDING AND FINANCE B.V.; THE NIELSEN COMPANY B.V.; VNU INTERNATIONAL B.V.
To: CITIBANK, N.A.
Reel/Frame 053473/0001 →
SUPPLEMENTAL IP SECURITY AGREEMENT Recorded Nov 30, 2015
From: THE NIELSEN COMPANY ((US), LLC
To: CITIBANK, N.A., AS COLLATERAL AGENT FOR THE FIRST LIEN SECURED PARTIES
Reel/Frame 037172/0415 →
CHANGE OF NAME Recorded Mar 28, 2014
From: ARBITRON INC.
To: NIELSEN AUDIO, INC.
Reel/Frame 032554/0759 →
MERGER Recorded Mar 28, 2014
From: ARBITRON INC.
To: NIELSEN HOLDINGS N.V.
Reel/Frame 032554/0765 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Mar 28, 2014
From: NIELSEN AUDIO, INC.
To: THE NIELSEN COMPANY (US), LLC
Reel/Frame 032554/0801 →