On hold content selection

1. A method, comprising:

receiving a first message that a call has been made from a point of origin to a destination;

establishing an initial connection between the point of origin and the destination;

receiving a second message indicating that the destination is no longer available after the initial connection is established between the point of origin and the destination;

after receiving the second message, providing a menu of options for receiving content while the destination is not available;

receiving a first selection of one of the menu options;

providing content according to the selection;

periodically checking whether the destination remains unavailable after receiving the second message; and

receiving at least one other selection of one of the menu options while, or after, said content is being provided until said destination no longer remains unavailable.

2. The method of claim 1 , wherein a calling party uses one of an analog telephone, a digital telephone, and a digital telephony device to make the call.

3. The method of claim 1 , wherein the destination is one of a human and an interactive voice response (IVR) application.

4. The method of claim 1 , further comprising providing a notification to the point of origin that the destination is unavailable.

5. The method of claim 1 , further comprising retrieving the content from a content library.

6. The method of claim 1 , further comprising:

checking to determine whether the destination remains available after the initial connection is established with the destination; and

establishing a subsequent connection between the point of origin and the destination when the destination becomes available after receiving the second message indicating that the destination is no longer available.

7. The method of claim 1 , wherein the content is audio content.

8. The method of claim 1 , wherein the menu is provided by an interactive voice response unit/intelligent peripheral.

9. The method of claim 1 , wherein the second message is received via Signaling System 7 (SS7) signaling.

10. The method of claim 1 , wherein determining that the destination is not available includes using one of an advanced intelligent network, a private branch exchange, and an automated call distribution system.

11. The method of claim 1 , tangibly embodied as computer-executable instructions stored on one or more computer-readable media.

12. The method of claim 1 , wherein the content is one or more of music, news, and an advertisement.

13. A system, comprising:

at least a first computing device configured to receive a first message that a call has been made from a point of origin to a destination and to receive a second message indicating that the destination is no longer available after an initial connection is established between the point of origin and the destination;

a content library including electronic content;

a second computing device distinct from said first computing device in selective communication with the content library, the second computing device configured to:

receive the second message from the first computing device that the destination is unavailable;

provide a menu of options for receiving content upon receiving the second message;

receive a first selection of one of the menu options;

provide content from the content library according to the selection;

periodically check whether the destination remains unavailable after receiving the second message; and

receive at least one other selection of one of the menu options while, or after, said content is being provided until said destination no longer remains unavailable.

14. The system of claim 13 , wherein a calling party uses one of an analog telephone, a digital telephone, and a digital telephony device to make the call.

15. The system of claim 13 , wherein said first computing device is one of an advanced intelligent network, a private branch exchange, and an automated call distribution system.

16. The system of claim 13 , wherein said second computing device is an interactive voice response unit/intelligent peripheral.

17. The system of claim 13 , wherein the electronic content is one of music, news, and an advertisement.

18. The system of claim 13 , wherein the second message is received via Signaling System 7 (SS7) signaling.

19. A system, comprising:

an advanced intelligent network (AIN) configured to receive a first message that a calling party has made a call to a called telephone and to determine whether the called party remains available after an initial connection is established between the calling party and the called party;

a content library including electronic content; and

an interactive voice response unit/intelligent peripheral in selective communication with the content library, the interactive voice response unit/intelligent peripheral configured to:

receive a second message from the AIN that the called party is no longer available;

upon receiving the second message, provide to the calling party a menu of options for receiving content;

receive a first selection of one of the menu options from the calling party;

provide content to the calling party according to the content selection; and

periodically check whether the destination remains unavailable after receiving the second message; and

receive at least one other selection of one of the menu options while, or after, said content is being provided until said destination no longer remains unavailable.

20. The system of claim 19 , wherein at least one of a calling telephone and a called telephone is one of an analog telephone, a digital telephone, and a digital telephony device.

21. The system of claim 19 , wherein the electronic content is one of music, news, and an advertisement.

22. The system of claim 19 , wherein the second message is received via Signaling System 7 (SS7) signaling.

23. The method of claim 1 , further comprising iteratively providing the first selection while the destination remains unavailable.

24. The method of claim 23 , further comprising iteratively providing the at least one other selection while the destination remains unavailable.

25. The method of claim 1 , wherein receiving at least one other selection of one of the menu options includes receiving the at least one other selection while the first selection is being provided to the point of origin.

26. The method of claim 1 , wherein providing content according to the selection includes audibly playing the first selection at the point of origin; and

wherein receiving at least one other selection of one of the menu options includes receiving the at least one other selection after the first selection has finished playing.

27. A method, comprising:

receiving a first message that a call has been made from a point of origin to a destination;

establishing an initial connection between the point of origin and the destination;

receiving a second message indicating that the destination is not available;

providing a menu of options for receiving content while the destination is not available;

receiving a first selection of one of the menu options;

providing content according to the selection;

periodically checking whether the destination has become available after receiving the second message; and

receiving at least one other selection of one of the menu options while, or after, said content is being provided until said destination becomes available.

28. The method of claim 27 , further comprising providing a notification to the point of origin that the destination is not available.

29. The method of claim 27 , further comprising retrieving the content from a content library.

30. The method of claim 27 , further comprising:

checking to determine whether the destination is available after the initial connection is established with the destination; and

establishing a subsequent connection between the point of origin and the destination if the destination becomes available after receiving the second message.

31. The method of claim 27 , wherein the menu is provided by an interactive voice response unit/intelligent peripheral.

32. The method of claim 27 , further comprising:

iteratively providing the first selection while the destination is not available; and

iteratively providing the at least one other selection while the destination is not available.

33. The method of claim 27 , wherein receiving at least one other selection of one of the menu options includes receiving the at least one other selection while the first selection is being provided to the point of origin.

34. The method of claim 27 , wherein providing content according to the selection includes audibly playing the first selection at the point of origin; and

wherein receiving at least one other selection of one of the menu options includes receiving the at least one other selection after the first selection has finished playing.

35. A system, comprising:

a content library including electronic content; and

a computing device in selective communication with the content library, the computing device configured to:

receive a first message representing a call made from a point of origin to a destination:

establish an initial connection between the point of origin and the destination;

receive a second message indicating that a destination is not available;

provide a menu of options for receiving content upon receiving the second message;

receive a first selection of one of the menu options;

provide content from the content library according to the selection;

periodically check whether the destination is available after receiving the second message; and

receive at least one other selection of one of the menu options while, or after, said content is being provided until said destination becomes available.

36. The system of claim 35 , wherein the computing device includes an interactive voice response unit/intelligent peripheral.