IP Library › Granted Patent US 8,943,719
Granted Patent B1
US 8,943,719 · App. 11/654,382 · Granted Feb 3, 2015

Method and apparatus for marketing greeting cards

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Quick Facts
Patent No.
US 8,943,719
App. No.
11/654,382
Granted
Feb 3, 2015
Kind
B1
Abstract

Greeting cards can be organized into multiple sender profiles. Greeting cards for each profile are displayed in one or more displays. The display can include one or more tiered display panels. Each tiered display panel can include multiple rows of pockets for displaying greeting cards in a full-facing or partial facing manner and captions at one or more of the pockets to display the internal content of the greeting cards. The display also can include a display panel identifying the sender profile associated with the apparatus. Each sender profile can be assigned a unique color which is applied to the display panel associated with the respective sender profile.

Claims (1)

1. A display fixture for the display of greeting cards associated with one of a plurality of Sender's ID, comprising: a card display comprising pockets operative to hold the greeting cards, wherein the pockets are capable of displaying a portion of the greeting cards in a full-facing manner to display the full face of each greeting card; and a first display panel positioned generally above the tiered card display, the first display panel presenting content for identifying a Sender's ID associated with the display fixture the Sender's ID comprising an identifier for a profile defining characteristics for a segment of greeting card purchasers, each of the greeting cards associated with the Sender's ID; a second display panel positioned generally above the display fixture, the second display panel presenting content for identifying a Sender's ID for the greeting cards displayed in the fixture, wherein one of the first or second display panel faces outward from a back side of the display and the other first or second display panel faces outward from a front side of the display; wherein the display fixture is associated with one of the Sender's IDs and wherein each of the greeting cards display in the display fixture are allocated to the display fixture by matching the Sender's ID associated with the greeting card to the Sender's ID associated with the display fixture.

Assignments (8)
RELEASE OF SECURITY INTEREST Recorded Aug 18, 2023
From: PNC BANK, NATIONAL ASSOCIATION
To: AMERICAN GREETINGS CORPORATION; AGC HOLDDINGS, LLC; AGC, LLC; A.G.C. INVESTMENTS, INC.; A.G. EUROPE, INC.; A.G. INDUSTRIES, INC.; AG INTERACTIVE, INC.; A.G. (UK), INC.; AGP KIDS, INC.; CARLTON CARDS RETAIL, INC.; CLOUDCO, INC.; CREATEACARD, INC.; CREATEACARD INTERNATIONAL LEASING INC.; CUSTOM HOLDINGS, INC.; GIBSON GREETINGS INTERNATIONAL LIMITED; JOHN SANDS (AUSTRALIA) LTD.; JOHN SANDS (N.Z.) LTD.; JOHN SANDS HOLDING CORP.; MEMPHIS PROPERTY CORPORATION; PAPYRUS-RECYCLED GREETINGS, INC.; PLUS MARK LLC, FORMERLY KNOWN AS PLUS MARK, INC.; RPG HOLDINGS, INC.; THOSE CHARACTERS FROM CLEVELAND, INC.; AGCM, INC.; MIDIRINGTONES, LLC; CARDSTORE, INC, FORMERLY KNOWN AS PHOTOWORKS, INC.
Reel/Frame 064640/0852 →
SECURITY AGREEMENT Recorded Apr 12, 2018
From: AMERICAN GREETINGS CORPORATION
To: BARCLAYS BANK PLC, AS COLLATERAL AGENT
Reel/Frame 045915/0841 →
RELEASE OF SECURITY INTEREST Recorded Apr 11, 2018
From: PNC BANK, NATIONAL ASSOCIATION
To: AMERICAN GREETINGS CORPORATION; AGC HOLDINGS, LLC; AGC, LLC; AGCM, INC.; A.G.C. INVESTMENTS, INC.; A.G. EUROPE, INC.; A.G. INDUSTRIES, INC.; AG INTERACTIVE, INC.; A.G. (UK), INC.; AGP KIDS, INC.; CARDSTORE, INC. FORMERLY KNOWN AS PHOTOWORKS, INC.; CARLTON CARDS RETAIL, INC.; CREATACARD, INC.; CREATACARD INTERNATIONAL LEASING INC.; CLOUDCO, INC.; CUSTOM HOLDINGS, INC.; GIBSON GREETINGS INTERNATIONAL LIMITED; JOHN SANDS (AUSTRALIA) LTD.; JOHN SANDS (N.Z.) LTD.; JOHN SANDS HOLDING CORP.; MEMPHIS PROPERTY CORPORATION; MIDIRINGTONES, LLC; PAPYRUS-RECYCLED GREETINGS, INC.; PLUS-MARK LLC, FORMERLY KNOWN AS PLUS MARK, INC.; THOSE CHARACTERS FROM CLEVELAND, INC.; PRGCO, LLC; RPG HOLDINGS, INC.
Reel/Frame 045917/0006 →
SECURITY AGREEMENT Recorded Feb 12, 2018
From: AMERICAN GREETINGS CORPORATION
To: PNC BANK, NATIONAL ASSOCIATION, AS COLLATERAL AGENT
Reel/Frame 045307/0476 →
AMENDED AND RESTATED COLLATERAL ASSIGNMENT OF PATENTS Recorded Sep 10, 2013
From: AMERICAN GREETINGS CORPORATION
To: PNC BANK, A NATIONAL ASSOCIATION, AS COLLATERAL AGENT
Reel/Frame 031200/0816 →
FIRST AMENDMENT TO AMENDED AND RESTATED PLEDGE AND SECURITY AGREEMENT Recorded Mar 27, 2012
From: AMERICAN GREETINGS CORPORATION; AGC HOLDINGS, LLC; AGC, LLC; A.G.C. INVESTMENTS, INC.; A.G. EUROPE, INC.; A.G. INDUSTRIES, INC.; AG INTERACTIVE, INC.; A.G. (UK), INC.; AGP KIDS, INC.; CARLTON CARDS RETAIL, INC.; CLOUDCO, INC.; CREATACARD, INC.; CREATACARD INTERNATIONAL LEASING INC.; CUSTOM HOLDINGS, INC.; GIBSON GREETINGS INTERNATIONAL LIMITED; JOHN SANDS (AUSTRALIA) LTD.; JOHN SANDS (N.Z.) LTD.; JOHN SANDS HOLDING CORP.; MEMPHIS PROPERTY CORPORATION; PAPYRUS-RECYCLED GREETINGS, INC.; PLUS MARK LLC, FORMERLY KNOWN AS PLUS MARK, INC.; RPG HOLDINGS, INC.; THOSE CHARACTERS FROM CLEVELAND, INC.; AGCM, INC.; MIDIRINGTONES, LLC; CARDSTORE, INC, FORMERLY KNOWN AS PHOTOWORKS, INC.
To: PNC BANK, NATIONAL ASSOCIATION
Reel/Frame 027935/0308 →
AMENDMENT TO COLLATERAL ASSIGNMENT OF PATENTS/SECURITY AGREEMENT Recorded Jul 13, 2010
From: AMERICAN GREETINGS CORPORATION
To: PNC BANK, NATIONAL ASSOCIATION
Reel/Frame 024672/0159 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Jul 6, 2007
From: POST-SMITH, JULIE; LASERSON, STEVE; THOMAS, ANN MARIE; LOWERY, MARGEY; SCHNEIDER, SHARON; PRICE, CARLY; CARDOSO, VALERIA; SCHMIDT, CHRISTIAN; JONES, MARK; MOUGEY, PAUL; LEE, TRAVIS; GRIMLEY, JOHN; HIGHLAND, JAY; DORAN, KATIE; MUKOYAMA, LORI
To: AMERICAN GREETINGS CORPORATION
Reel/Frame 019524/0522 →