IP Library › Patent Application 11778505
Patent Application
App. No. 11/778,505

MARKETING METHOD FOR ARTIFICIAL TURF AT AIRPORTS

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Quick Facts
Patent No.
US None
App. No.
11/778,505
Abstract

A method for marketing an artificial surface for application at an airport installed adjacent to a runway/taxiway includes: (i) causing advertising to be displayed on the artificial surface; (ii) obtaining revenue for causing the display of the advertising; and (iii) selling/installing the artificial surface at a discounted price in exchange for receiving at least a portion of the advertising revenue.

Claims (29)

1 . A method for marketing an artificial surface for application at an airport installed adjacent to a runway/taxiway comprising:

(i) causing advertising to be displayed on the artificial surface;

(ii) obtaining revenue for causing the display of the advertising; and

(iii) selling/installing the artificial surface at a discounted price in exchange for receiving at least a portion of the advertising revenue.

2 . The method of claim 1 , including receiving all of the advertising revenue.

3 . The method of claim 1 , including fully discounting the price.

4 . The method of claim 1 , including attaching the artificial surface having the advertising to the runway/taxiway.

5 . The method of claim 1 , the artificial surface being one of artificial turf and an artificial mat.

6 . The method of claim 1 , including obtaining the advertising through an advertising agency.

7 . The method of claim 1 , including installing the artificial surface over at least one surface selected from the group consisting of: concrete, rock and sand.

8 . The method of claim 1 , including changing the advertising displayed on the artificial surface and obtaining additional revenue.

9 . The method of claim 1 , wherein obtaining revenue for the advertising includes renting or selling the display of the advertising.

10 . The method of claim 1 , including initially manufacturing the artificial surface to display the advertising, attaching a portion of the artificial surface having the advertising to a remainder of the artificial surface, or painting the advertising onto the artificial surface.

11 . The method of claim 1 , which includes discounting the price to the airport.

12 . A method for marketing an artificial surface for application at an airport comprising:

(i) obtaining an advertising agency to procure an advertiser;

(ii) causing advertising for the advertiser to be displayed on the artificial surface installed adjacent to a runway/taxiway at the airport; and

(iii) obtaining revenue for causing the display of the advertising.

13 . The method of claim 12 , including paying a portion of the revenue to the advertising agency.

14 . The method of claim 12 , including selling/installing the artificial surface at a discounted price in exchange for receiving at least a portion of the advertising revenue.

15 . The method of claim 14 , which includes discounting the price to the airport.

16 . The method of claim 11 , including changing the advertising displayed on the artificial surface, obtaining additional revenue, and dividing the additional revenue with the advertising agency.

17 . A method for marketing an artificial surface for application at an airport installed adjacent to a runway/taxiway comprising:

(i) causing advertising to be displayed on the artificial surface;

(ii) obtaining revenue for causing the display of the advertising; and

(iv) allowing the revenue to partially or completely cover a cost to the airport for the artificial surface.

18 . The method of claim 17 , the artificial surface being one of artificial turf and an artificial mat.

19 . The method of claim 17 , including causing the display of the advertising through an advertising agency.

20 . The method of claim 17 , including installing the artificial surface over at least one surface selected from the group consisting of: concrete, rock and sand.

Assignments (5)
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Jan 11, 2016
From: AVTURF LLC
To: ACT GLOBAL AVTURF, INC.
Reel/Frame 037456/0111 →
RELEASE OF SECURITY INTEREST Recorded Nov 2, 2009
From: WELLS FARGO BANK, NATIONAL ASSOCIATION
To: SPORTEXE HOLDINGS LLC; SPORTEXE CONSTRUCTION SERVICES, INC.; SPORTEXE LLC; AVIATION INVESTMENT HOLDINGS LLC; AVTURF, L.L.C.; AEROTURF HOLDCO LLC; AEROTURF ULC; TRIEXE HOLDCO LLC; TRIEXE MANAGEMENT GROUP ULC; SPORTEXE FIBER OPTIC LLC; AVTURF DELAWARE I LLC; AVTURF DELAWARE II LLC
Reel/Frame 023456/0128 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Sep 4, 2008
From: CARR, PATRICK J.
To: AVTURF L.L.C.
Reel/Frame 021483/0742 →
IP SECURITY AGREEMENT PURSUANT TO A CREDIT AND SECURITY AGREEMENT Recorded Feb 8, 2008
From: SPORTEXE HOLDINGS LLC, A TEXAS LIMITED LIABILITY COMPANY; SPORTEXE CONSTRUCTION SERVICES, INC., A GEORGIA CORPORATION; SPORTEXE LLC, A DELAWARE LIMITED LIABILITY COMPANY; AVIATION INVESTMENT HOLDINGS LLC, A DELAWARE LIMITED LIABILITY COMPANY; AVTURF, L.L.C., AN ILLINOIS LIMITED LIABILITY COMPANY; AEROTURF HOLDCO LLC, A DELAWARE LIMITED LIABILITY COMPANY; AEROTURF ULC, AN UNLIMITED LIABILITY COMPANY; TRIEXE HOLDCO LLC, A DELAWARE LIMITED LIABILITY COMPANY; TRIEXE MANAGEMENT GROUP ULC, AN UNLIMITED LIABILITY COMPANY; SPORTEXE FIBER OPTIC LLC, A DELAWARE LIMITED LIABILITY COMPANY
To: WELLS FARGO BANK, NATIONAL ASSOCIATION
Reel/Frame 020478/0745 →
RELEASE OF SECURITY INTEREST IN INTELLECTUAL PROPERTY Recorded Feb 7, 2008
From: NORTH FORK BUSINESS CAPITAL CORPORATION, A NEW YORK CORPORATION
To: SPORTEXE HOLDINGS LLC, A TEXAS LIMITED LIABILTIY COMPANY; TRIEXE HOLDCO LLC, A DELAWARE LIMITED LIABILITY COMPANY; AEROTURF HOLDCO LLC, A DELAWARE LIMITED LIABILITY COMPANY; AVIATION INVESTMENT HOLDINGS LLC, A DELAWARE LIMITED LIABILITY COMPANY; SPORTEXE FIBER OPTIC LLC, A DELAWARE LIMITED LIABILITY COMPANY; SPORTEXE LLC, A DELAWARE LIMITED LIABILITY COMPANY; SPORTEXE CONSTRUCTION SERVICES, INC., A GEORGIA CORPORATION; AVTURF, L.L.C., AN ILLINOIS LIMITED LIABILITY COMPANY; TRIEXE MANAGEMENT GROUP ULC, AN ALBERTA UNLIMITED LIABILITY COMPANY; AEROTURF ULC, AN ALBERTA UNLIMITED LIABILITY COMPANY
Reel/Frame 020478/0256 →