Portable intelligent shopping device

1. A method of selling an item of interest in a store to a shopper in possession of a mobile information processing device, the method comprising steps of:

receiving at a store wireless terminal a short range wireless signal transmitted from a short-range transmitter operatively coupled with a mobile information processing device, said wireless signal comprising information including the item of interest for potential purchase by the shopper;

responsive to receipt of the short range wireless signal, identifying the item of interest; and

causing a light device associated with the item of interest to light up with a unique signal such that the item of interest is distinguishable from other items in the store to alert the shopper of the item's location;

at the mobile information processing device:

generating a list comprising a plurality of items of interest;

receiving an electronic route map of the store;

sorting the list of items of interest based on location of the items along a predefined route in the store; and

generating a second route map of the store indicating the location of the items of interest.

2. The method of claim 1 wherein transmitting the second signal further comprises causing the lighting device associated with the item of interest to flash on and off.

3. The method of claim 1 wherein the short range wireless signal directs the item of interest to light up when the mobile information processing device is within a specified range of the item of interest.

4. The method of claim 1 wherein the generating step further comprises

dynamically re-sorting the sorted list responsive to a deviation in an order of traversing the route, wherein the list is re-sorted to originate with the items closest to the shopper's deviated route location.

5. The method of claim 1 further comprising tagging items on the list as they are selected.