IP Library Patent Application 11929105
Patent Application
App. No. 11/929,105

METHODS AND SYSTEMS OF MOBILE DYNAMIC CONTENT PRESENTATION

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Quick Facts
Patent No.
US None
App. No.
11/929,105
Abstract

In embodiments, the present invention provides a method and system for receiving a navigation request from a mobile communication facility, receiving an indicator input, dynamically creating a content based at least in part on an association of the navigation request and the indicator input, and presenting the dynamically created content to the mobile communication facility

Claims (29)

1 . A method comprising:

receiving a navigation request from a mobile communication facility;

receiving an indicator input;

dynamically creating a content based at least in part on an association of the navigation request and the indicator input; and

presenting the dynamically created content to the mobile communication facility.

2 . The method of claim 1 wherein the navigation request is a search query.

3 . The method of claim 1 wherein the navigation request is a domain name entry.

4 . The method of claim 1 wherein the navigation request is a web browser action.

5 . The method of claim 1 wherein the navigation request is a menu selection.

6 . The method of claim 1 wherein the navigation request is a folder selection.

7 . The method of claim 1 wherein the navigation request is implicit.

8 . The method of claim 1 wherein the navigation request is a transaction.

9 . The method of claim 1 wherein the navigation request is an advertisement conversion.

10 . The method of claim 1 wherein the indicator input is content popularity.

11 . The method of claim 1 wherein the indicator input is query popularity.

12 . The method of claim 1 wherein the indicator input is an emerging query.

13 . The method of claim 1 wherein the indicator input is a current mobile communication facility location.

14 . The method of claim 1 wherein the indicator input is a previous mobile communication facility location.

15 . The method of claim 1 wherein the indicator input is a mobile subscriber characteristic.

16 . The method of claim 1 wherein the indicator input is an editorial work product.

17 . The method of claim 1 wherein the indicator input is data provided by a wireless provider.

18 . The method of claim 17 wherein the data is a transaction history.

19 . The method of claim 1 wherein the indicator input is provided by data on the mobile communication facility.

20 . The method of claim 19 wherein the data is location.

21 . The method of claim 19 wherein the data is usage history.

22 . The method of claim 1 wherein the dynamically created content is an advertisement.

23 . The method of claim 22 wherein the advertisement is a banner advertisement.

24 . The method of claim 1 wherein the dynamically created content is a text insertion.

25 . The method of claim 1 wherein the dynamically created content is an image.

Assignments (2)
NUNC PRO TUNC ASSIGNMENT Recorded May 10, 2022
From: YAHOO AD TECH LLC
To: BLUE HILLS, SERIES 95 OF ALLIED SECURITY TRUST I
Reel/Frame 059925/0354 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Jan 27, 2011
From: RAMER, JOREY; SOROCA, ADAM; DOUGHTY, DENNIS; CHUN, YOUNG MI
To: JUMPTAP, INC.
Reel/Frame 025707/0144 →