Selective product inserter process

1. A process to merge a plurality of streams of printed products, the process comprising:

merging a first stream of printed products with a second stream of printed products according to a predetermined order; and

packaging selected printed products from the first stream while the printed products of the first stream are being merged with the second stream,

wherein the predetermined order is recipient-based.

2. The process of claim 1 , further comprising merging a mailing list of the first stream of printed products and a mailing list of the second stream of printed products.

3. The process of claim 1 , wherein the recipient-based predetermined order is address-based.

4. The process of claim 1 , wherein each selected printed product in the first stream comprises a bound book and an insert.

5. The process of claim 1 , wherein packaging selected printed products in the first stream comprises pushing the printed product into a packaging device.

6. The process of claim 5 , wherein the packaging device is at least one of a poly wrapper, a paper wrapper, a band of material, a carton, a box, an envelope, and a tab.

7. A process for combining streams of printed products, the process comprising:

generating a first stream of printed products in a first path;

generating a second stream of printed products in a second path;

using recipient-based information to selectively feed a packaging device onto the second path that corresponds to a selected printed product in the first path; and

merging the first stream and the second stream wherein the selected printed product from the first stream is positioned into the respective packaging device.

8. The process of claim 7 , wherein the packaging device is at least one of a poly wrapper, a paper wrapper, a band of material, a carton, a box, an envelope, and a tab.

9. The process of claim 7 , further comprising creating a gap between selected printed products of the second stream, wherein the packaging device is fed into the gap.

10. The process of claim 7 , further comprising providing an insert feeder on the first path and feeding inserts from the insert feeder to be matched with selected printed products of the first stream on the first path.

11. The process of claim 7 , further comprising creating an intermixed stream of unpackaged printed products from the first stream, unpackaged printed products from the second stream, and packaged printed products from the first stream.