IP Library Patent Application 12023301
Patent Application
App. No. 12/023,301

CREATING AND STORING A DATA FIELD ALTERATION DATUM USING AN ANALYTIC PLATFORM

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Quick Facts
Patent No.
US None
App. No.
12/023,301
Abstract

A method for reading the altered data field in accordance with the field alteration data is provided. The method may include altering a data field characteristic of a data field in a data table, saving the field alteration datum associated with the alteration in a data storage facility, submitting a query requiring the use of the data field in the dataset and reading the altered data field in accordance with the field alteration data. The alteration may generate a field alteration datum and a component of the query may consist of reading the field alteration data.

Claims (27)

1 . A method comprising:

altering a data field characteristic of a data field in a data table to provide an altered data field including an alteration, wherein the alteration generates a field alteration datum;

saving the field alteration datum associated with the alteration in a data storage facility;

submitting a query requiring a use of the data field in a dataset, wherein a component of the query consists of reading the field alteration datum; and

reading the altered data field in accordance with the field alteration datum.

2 . The method of claim 1 wherein the data table is a fact data table.

3 . The method of claim 1 wherein the fact data table is a retail sales dataset.

4 . The method of claim 1 wherein the fact data table is a syndicated sales dataset.

5 . The method of claim 4 wherein the syndicated sales dataset is a scanner dataset.

6 . The method of claim 4 wherein the syndicated sales dataset is an audit dataset.

7 . The method of claim 4 wherein the syndicated sales dataset is a combined scanner-audit dataset.

8 . The method of claim 1 wherein the fact data table is point-of-sale data.

9 . The method of claim 1 wherein the fact data table is a syndicated causal dataset.

10 . The method of claim 1 wherein the fact data table is an internal shipment dataset.

11 . The method of claim 1 wherein the fact data table is an internal financials dataset.

12 . The method of claim 1 wherein the data table includes dimension data.

13 . The method of claim 12 wherein the dimension is a store.

14 . The method of claim 12 wherein the dimension is a hierarchy.

15 . The method of claim 12 wherein the dimension is a category.

16 . The method of claim 12 wherein the dimension is a data segment.

17 . The method of claim 12 wherein the dimension is a time.

18 . The method of claim 12 wherein the dimension is a venue.

19 . The method of claim 12 wherein the dimension is a geography.

20 . The method of claim 12 wherein the dimension is a demographic.

21 . The method of claim 12 wherein the dimension is a behavior.

22 . The method of claim 12 wherein the dimension is a life stage.

23 . The method of claim 12 wherein the dimension is a consumer segment.

Assignments (3)
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Jul 29, 2011
From: HUNT, HERBERT D.; WEST, JOHN R.
To: INFORMATION RESOURCES, INC.
Reel/Frame 026670/0358 →
CHANGE OF NAME Recorded Jul 29, 2011
From: INFORMATION RESOURCES, INC.
To: SYMPHONYIRI GROUP, INC.
Reel/Frame 026670/0437 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Jul 29, 2011
From: GIBBS, MARSHALL ASHBY, JR; GRIGLIONE, BRADLEY MICHAEL; HUDSON, GREGORY DAVID NEIL; BASILICO, ANDREA; JOHNSON, ARVID C.; BERGEON, CHERYL G.; CHAPA, CRAIG JOSEPH; AGOSTINELLI, ALBERTO; YUSKO, JAY ALAN; MASON, TREVOR; LIU, TING
To: SYMPHONYIRI GROUP, INC.
Reel/Frame 026670/0487 →