POINT OF SALE COUPON SYSTEMS AND METHODS
Systems and methods of offering incentives such as electronic coupons at a point of sale. Transaction information gathered at a point of sale system is received at a host computer. The transaction information relates to a transaction performed by a consumer at a merchant, and includes a consumer account identifier identifying an account from which payment is to be made for the transaction, and includes a merchant identifier identifying the merchant. Using the host computer, it is recognized that the combination of merchant and consumer account identifiers qualifies for an incentive offer. The host computer transmits a description of the incentive offer to be offered to the consumer at the point of sale, and receives an indication that the consumer has accepted the offer. In a database maintained by the host computer, an indication is recorded that the offer is pending for the combination of consumer account and merchant identifiers.
1 . A method of providing incentives, the method comprising:
receiving, at a host computer, transaction information gathered at a point of sale system, the transaction information relating to a transaction performed by a consumer at a merchant, wherein the transaction information comprises a consumer account identifier identifying an account from which payment is to be made for the transaction, and also comprises a merchant identifier identifying the merchant;
recognizing, using the host computer, that the combination of the merchant identifier and the consumer account identifier qualifies for an incentive offer;
transmitting, by the host computer, a description of the incentive offer to be offered to the consumer at the point of sale;
receiving, at the host computer, an indication that the consumer has accepted the offer at the point of sale for the transaction; and
recording, in a database maintained by the host computer, an indication that the offer is pending for the combination of consumer account identifier and merchant identifier.
2 . The method of claim 1 , wherein the incentive is an electronic coupon to be applied to a future transaction conducted with the same combination of consumer account identifier and merchant identifier.
3 . The method of claim 1 , wherein the transaction is a first transaction and the transaction information is first transaction information, the method further comprising:
receiving second transaction information gathered at a point of sale, the second transaction information relating to a second transaction, wherein the second transaction information comprises the consumer account identifier and the merchant identifier;
searching the database based on the combination of the consumer account identifier and the merchant identifier;
recognizing, based on the search, that the offer is pending for the combination of consumer account identifier and merchant identifier; and
transmitting to the point of sale system an indication that the incentive should be applied to the second transaction.
4 . The method of claim 3 , further comprising removing from the database the indication that the offer is pending.
5 . The method of claim 3 , further comprising leaving in the database the indication that the offer is pending.
6 . The method of claim 3 , further comprising as part of the second transaction transmitting the description of the same incentive offer to be offered to the consumer at the point of sale.
7 . The method of claim 3 , further comprising as part of the second transaction transmitting a description of a different incentive offer to be offered to the consumer at the point of sale.
8 . The method of claim 1 , further comprising recording a history of incentive offers offered and accepted for the combination of consumer account identifier and merchant identifier.
9 . The method of claim 8 , further comprising:
recognizing, based on the history, that a milestone has been reached; and
as part of the second transaction transmitting a description of a milestone incentive offer to be offered to the consumer at the point of sale.
10 . The method of claim 1 , wherein the offer is made by the merchant.
11 . The method of claim 1 , wherein the offer is made by an issuer of the consumer account.
12 . The method of claim 11 , wherein the transaction is a first transaction and the transaction information is first transaction information, the method further comprising:
receiving second transaction information gathered at a point of sale, the second transaction information relating to a second transaction, wherein the second transaction information comprises the consumer account identifier and the merchant identifier;
searching the database based on the combination of the consumer account identifier and the merchant identifier;
recognizing, based on the search, that the offer is outstanding for the combination of consumer account identifier and merchant identifier;
transmitting to the point of sale system an indication that the incentive offer should be applied to the second transaction; and
instructing that funds be transferred from the issuer to the merchant reimbursing the merchant for a value lost or foregone by the merchant in applying the incentive offer.
13 . The method of claim 1 , wherein the offer is made jointly by the merchant and an issuer of the consumer account.
14 . The method of claim 1 , wherein the transaction is a first transaction, the consumer is a first consumer, the consumer account identifier is a first consumer account identifier, the account is a first account, the indication is a first indication, and the transaction information is first transaction information, the method further comprising:
receiving second transaction information gathered at the point of sale system, the second transaction information relating to a second transaction performed by a second consumer at the merchant, wherein the second transaction information comprises a second consumer account identifier identifying a second account from which payment is to be made for the second transaction, and also comprises the merchant identifier;
recognizing that the combination of the merchant identifier and the second consumer account identifier qualifies for the incentive offer;
transmitting the description of the incentive offer to be offered to the second consumer at the point of sale;
receiving a second indication that the second consumer has declined the offer;
recording in the same or another database the acceptance of the offer by the first consumer and the decline of the offer by the second consumer.
15 . A system for providing incentives, the system comprising:
a host computer comprising a processor and computer-readable storage, the computer-readable storage holding a database and program instructions, the host computer executing the instructions to
receive transaction information gathered at a point of sale system, the transaction information relating to a transaction performed by a consumer at a merchant, wherein the transaction information comprises a consumer account identifier identifying an account from which payment is to be made for the transaction, and also comprises a merchant identifier identifying the merchant;
recognize that the combination of the merchant identifier and the consumer account identifier qualifies for an incentive offer;
transmit a description of the incentive offer to be offered to the consumer at the point of sale;
receive an indication that the consumer has accepted the offer at the point of sale for the transaction; and
record in the database an indication that the offer is pending for the combination of consumer account identifier and merchant identifier.
16 . The system of claim 15 , wherein the transaction is a first transaction and the transaction information is first transaction information, the host computer further executing the instructions to
receive second transaction information gathered at a point of sale, the second transaction information relating to a second transaction, wherein the second transaction information comprises the consumer account identifier and the merchant identifier;
search the database based on the combination of the consumer account identifier and the merchant identifier;
recognize, based on the search, that the offer is pending for the combination of consumer account identifier and merchant identifier; and
transmit to the point of sale system an indication that the incentive should be applied to the second transaction.
17 . The system of claim 16 , the host computer further executing the instructions to remove from the database the indication that the offer is pending.
18 . The system of claim 16 , the host computer further executing the instructions to leave in the database the indication that the offer is pending.
19 . The system of claim 16 , the host computer further executing the instructions to, as part of the second transaction, transmit the description of the same incentive offer to be offered to the consumer at the point of sale.
20 . The system of claim 16 , the host computer further executing the instructions to, as part of the second transaction, transmit a description of a different incentive offer to be offered to the consumer at the point of sale.
21 . The system of claim 15 , the host computer further executing the instructions to record a history of incentive offers offered and accepted for the combination of consumer account identifier and merchant identifier.
22 . The system of claim 21 , the host computer further executing the instructions to:
recognize, based on the history, that a milestone has been reached; and
as part of the second transaction, transmit a description of a milestone incentive offer to be offered to the consumer at the point of sale.
23 . The system of claim 16 , the host computer further executing the instructions to instruct that funds be transferred from the issuer to the merchant reimbursing the merchant for a value lost or foregone by the merchant in applying the incentive offer.
24 . A method of providing incentives, the method comprising:
receiving, at a host computer, transaction information gathered at a point of sale system, the transaction information relating to a transaction performed by a consumer at a merchant, wherein the transaction information comprises a consumer account identifier identifying an account from which payment is to be made for the transaction, and also comprises a merchant identifier identifying the merchant, and also comprises at least one product identifier identifying a product purchased in the transaction;
recognizing, using the host computer, that the combination of the merchant identifier and the consumer account identifier and the product identifier qualifies for an incentive offer;
transmitting, by the host computer, a description of the incentive offer to be offered to the consumer at the point of sale;
receiving, at the host computer, an indication that the consumer has accepted the offer at the point of sale for the transaction; and
recording, in a database maintained by the host computer, an indication that the offer is pending for the combination of consumer account identifier and merchant identifier and product identifier.
25 . The method of claim 24 , wherein the transaction is a first transaction and the transaction information is first transaction information, the method further comprising:
receiving second transaction information gathered at a point of sale, the second transaction information relating to a second transaction, wherein the second transaction information comprises the consumer account identifier and the merchant identifier and the product identifier;
searching the database based on the combination of the consumer account identifier and the merchant identifier and the product identifier;
recognizing, based on the search, that the offer is pending for the combination of consumer account identifier and merchant identifier and the product identifier; and
transmitting to the point of sale system an indication that the incentive should be applied to the second transaction.
26 . A method of providing incentives, the method comprising:
receiving, at a host computer, transaction information gathered at a point of sale system, the transaction information relating to a transaction performed by a consumer at a merchant, wherein the transaction information comprises a consumer account identifier identifying an account from which payment is to be made for the transaction, and also comprises at least one product identifier identifying a product purchased in the transaction;
recognizing, using the host computer, that the combination of the consumer account identifier and the product identifier qualifies for an incentive offer;
transmitting, by the host computer, a description of the incentive offer to be offered to the consumer at the point of sale;
receiving, at the host computer, an indication that the consumer has accepted the offer at the point of sale for the transaction; and
recording, in a database maintained by the host computer, an indication that the offer is pending for the combination of consumer account identifier and product identifier.
27 . The method of claim 26 , wherein the transaction is a first transaction and the transaction information is first transaction information, the method further comprising:
receiving second transaction information gathered at a point of sale, the second transaction information relating to a second transaction, wherein the second transaction information comprises the consumer account identifier and the product identifier;
searching the database based on the combination of the consumer account identifier and the product identifier;
recognizing, based on the search, that the offer is pending for the combination of consumer account identifier the product identifier; and
transmitting to the point of sale system an indication that the incentive should be applied to the second transaction.