IP Library Granted Patent US 9,003,280
Granted Patent B2
US 9,003,280 · App. 12/118,523 · Granted Apr 7, 2015

Displaying still and moving images of a constant size or images that occupy a specified percentage of a screen across different size display screens

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Quick Facts
Patent No.
US 9,003,280
App. No.
12/118,523
Granted
Apr 7, 2015
Kind
B2
Abstract

Advertisers specify the size of an ad in pixels or in physical units such as inches or millimeters. The physical square area of an ad specified in pixels will change as the physical size of the television screen or computer display screen varies. The number of pixels of an ad specified in inches or millimeters will also change as the physical size of the television screen or computer display screen varies. The present invention manages the issue of keeping the physical area size of an image constant across television display screens regardless of the physical size of the screen.

Claims (23)

1. A method of displaying information comprising:

receiving, in a processing system, an image file which includes display data and display attributes associated with the display data, said display attributes including an absolute size attribute to control a display which is displayed based on said display data to be displayed as the same physical size as measured in units of measurement that are independent of a physical size of a display screen on which the image is displayed;

calculating information, using a physical size of the display screen and said absolute size attribute, to use to display the image file on the display screen, and where said same physical size comprises a first percentage of a first display screen and a second percentage different than said first percentage of a second display screen of a different size than said first display screen; and

producing an output to the display screen that causes said display data to be displayed on the display screen as the same physical size on any display screen of any of a plurality of different numbers of sizes.

2. A method as in claim 1 , wherein said image file includes a source image file with metadata included, and where said calculating calculates height and width of said pixels of the screen and creates the output based on said calculate.

3. A method as in claim 2 , wherein said metadata attribute includes information directing that the current image be scaled to the specified physical size in height and width.

4. A method as in claim 3 , further comprising computing a target size of the image in pixels as specified by said metadata for physical target height and width and scaling the received image to the new size based on a number of pixels needed for the height and width for a present display screen.

5. A method as in claim 4 , further comprising displaying a received image on the present display screen.

6. A method of claim 1 , where said image file includes static images includes an image format from the group of image formats consisting of GIF, TIFF, BMP or JPG.

7. A method of claim 1 where said image file includes video images in a video format.

8. A method of claim 1 , further comprising billing for an advertisement based on said physical size of a display ad represented by said image on any physical size display screen.

9. The method as in claim 1 , wherein said physical units of measurement are inches.

10. The processing system as in claim 1 , wherein the image file is a static image.

11. A method of displaying information comprising:

providing an absolute size attribute which controls an image to appear as the same physical size as measured in units of measurement that are independent of a physical size of a display screen on which the image is displayed;

calculating information using a physical size of the display screen and said absolute size attribute, to use to display the image file on the display screen; and

using said information to display said image on an output display and to appear as the same physical size on any display screen of any of a plurality of different numbers of sizes.

12. The method as in claim 11 , wherein said physical units of measurement are inches.

13. A system for displaying information, comprising:

a processing system, receiving an image file which includes display data and display attributes associated with the display data, said display attributes including an absolute size attribute, said processing system calculating information, using a physical size of the display screen and said absolute size attribute, to use to display the image file on the display screen, and using said information for creating an output display data value which controls a display to show said display data as the same physical size as measured in units of measurement that are independent of a physical size of a display screen on which the image is displayed and where said same physical size comprises a first percentage of a first display screen and a second percentage different than said first percentage of a second display screen of a different size than said first display screen; and

producing said output to a display screen, that causes said display data to be displayed on the display screen as the same physical size on any display screen of any of a plurality of different numbers of sizes.

14. The system as in claim 13 , wherein said output causes the display data to be displayed as a value of an inches, where and is a constant, on both the first display screen of the first size and a second display screen of a second size.

15. The processing system as in claim 13 , wherein the image file is a video.

Assignments (3)
RELEASE OF SECURITY INTEREST Recorded Apr 15, 2024
From: BANK OF AMERICA, N.A.
To: VIZIO, INC.; INSCAPE DATA, INC. (F/K/A VIZIO INSCAPE TECHNOLOGIES, LLC); VIZIO SERVICES, LLC (F/K/A VIZIO INSCAPE SERVICES, LLC)
Reel/Frame 067123/0675 →
SECURITY INTEREST Recorded Apr 29, 2016
From: VIZIO, INC.; VIZIO INSCAPE TECHNOLOGIES, LLC; VIZIO INSCAPE SERVICES, LLC
To: BANK OF AMERICA, N.A.
Reel/Frame 038663/0092 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded May 9, 2008
From: PRICE, WILLIAM PAT; ELLIOTT, TIMOTHY J; APITZ, MARCUS
To: VIZIO, INC
Reel/Frame 020928/0524 →