Method and system for the identification of potential internet service customers
View Patent ↗A method for the identification of potential internet service customers is provided. The method includes receiving a first internet traffic data for an internet entity corresponding to a first amount of internet traffic exchanged with the internet entity over a first service provider network. The method also includes receiving a second internet traffic data for the internet entity corresponding to a second amount of internet traffic exchanged with the internet entity over a second service provider network. The method also includes determining a volume metric for the internet entity based at least in part on the first and second internet traffic data, determining whether the volume metric meets a criterion, and displaying an identity of the internet entity if the volume metric meets the criterion.
1. A method of identifying potential internet service customers for a first service provider network, the method comprising:
determining first internet traffic data for an internet entity corresponding to a first amount of internet traffic exchanged with the internet entity over the first service provider network based on deep packet inspection, wherein the internet traffic exchanged with the internet entity comprises packets destined to and transmitted from the internet entity;
determining total internet traffic data for the internet entity corresponding to a total amount of internet traffic exchanged with the internet entity over a second service provider network that hosts the internet entity based on publically available internet traffic data;
determining a volume metric for the internet entity based at least in part on the first internet traffic data and the total internet traffic data, wherein the volume metric represents how much of the total amount of internet traffic exchanged with the internet entity over the second service provider network is associated with the first service provider network;
determining whether the volume metric meets a criterion; and
displaying an identity of the internet entity if the volume metric meets the criterion.
2. The method of claim 1 , wherein the internet entity comprises a web site on the second service provider network.
3. The method of claim 2 , wherein the first internet traffic data is a quantity of hits destined for the web site originating within the first service provider network, and wherein the total internet traffic data is a total quantity of web hits to the web site.
4. The method of claim 3 , wherein determining the volume metric comprises dividing the first internet traffic data by the total internet traffic data, and wherein the criterion comprises a threshold fraction of web hits to the web site originating within the first service provider network.
5. The method of claim 1 , wherein determining the first internet traffic data based on deep packet inspection comprises inspecting internet protocol packets traversing a gateway between the first service provider network and the second service provider network.
6. The method of claim 1 , wherein the internet entity comprises a private network on the second service provider network.
7. The method of claim 6 , wherein the first internet traffic data comprises a volume of traffic traversing between the first service provider network and the second service provider network, and wherein the total internet traffic data comprises a total volume of traffic traversing between the private network and the second service provider network.
8. The method of claim 7 , wherein determining the volume metric comprises dividing the first internet traffic data by the total internet traffic data, and wherein the criterion comprises a threshold fraction of traffic volume.
9. The method of claim 1 , wherein the first service provider network comprises an internal network, and wherein the second service provider network comprises an external network.
10. A non-transitory computer-readable medium having instructions stored thereon for operating a computer system, wherein the instructions, when executed by the computer system, direct the computer system to:
determine first internet traffic data for an internet entity corresponding to a first amount of internet traffic exchanged with the internet entity over a first service provider network based on deep packet inspection, wherein the internet traffic exchanged with the internet entity comprises packets destined to and transmitted from the internet entity;
determine total internet traffic data for the internet entity corresponding to a total amount of internet traffic exchanged with the internet entity over a second service provider network that hosts the internet entity based on publicly available internet traffic data;
determine a volume metric for the internet entity based at least in part on the first internet traffic data and the total internet traffic data, wherein the volume metric represents how much of the total amount of internet traffic exchanged with the internet entity over the second service provider network is associated with the first service provider network;
determine whether the volume metric meets a criterion; and
display an identity of the internet entity if the volume metric meets the criterion.
11. The non-transitory computer-readable medium of claim 10 , wherein the internet entity comprises a web site on the second service provider network.
12. The non-transitory computer-readable medium of claim 11 , wherein the first internet traffic data comprises a quantity of hits destined for the web site originating within the first service provider network, and wherein the total internet traffic data comprises a total quantity of web hits to the web site.
13. The non-transitory computer-readable medium of claim 12 , wherein the instructions, to direct the computer system to determine the volume metric, direct the computer system to divide the first internet traffic data by the total internet traffic data, and wherein the criterion comprises a threshold fraction of web hits to the web site originating within the first service provider network.
14. The non-transitory computer-readable medium of claim 10 , wherein the instructions, to direct the computer system to determine the first internet traffic data based on deep packet inspection, direct the computer system to inspect internet protocol packets traversing a gateway between the first service provider network and the second service provider network.
15. The non-transitory computer-readable medium of claim 10 , wherein the internet entity comprises a private network on the second service provider network.
16. The non-transitory computer-readable medium of claim 15 , wherein the first internet traffic data comprises a volume of traffic traversing between the first service provider network and the second service provider network, and wherein the total internet traffic data comprises a total volume of traffic traversing between the private network and the second service provider network.
17. The non-transitory computer-readable medium of claim 16 , wherein the instructions, to direct the computer system to determine the volume metric, direct the computer system to divide the first internet traffic data by the total internet traffic data, and wherein the criterion comprises a threshold fraction of traffic volume.
18. The non-transitory computer-readable medium of claim 10 , wherein the first service provider network comprises an internal network, and wherein the second service provider network comprises an external network.
19. A computer system comprising:
a communication interface configured to receive internet traffic data; and
a processing system coupled with the communication interface;
wherein the processing system is configured to:
determine first internet traffic data for an internet entity corresponding to a first amount of internet traffic exchanged with the internet entity over a first service provider network based on deep packet inspection, wherein the internet traffic exchanged with the internet entity comprises packets destined to and transmitted from the internet entity;
determine total internet traffic data for the internet entity corresponding to a total amount of internet traffic exchanged with the internet entity over a second service provider network that hosts the internet entity based on publically available internet traffic data;
determine a volume metric for the internet entity based at least in part on the first internet traffic data and the total internet traffic data, wherein the volume metric represents how much of the total amount of internet traffic exchanged with the internet entity over the second service provider network is associated with the first service provider network;
determine whether the volume metric meets a criterion; and
display an identity of the internet entity if the volume metric meets the criterion.