IP Library Granted Patent US 8,185,931
Granted Patent B1
US 8,185,931 · App. 12/340,259 · Granted May 22, 2012

Method and system for preserving privacy related to networked media consumption activities

Assignee: Quantcast Corporation
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Quick Facts
Patent No.
US 8,185,931
App. No.
12/340,259
Granted
May 22, 2012
Kind
B1
Abstract

A method and system for preserving privacy related to networked media consumption activity including: Source privacy zones are defined and associated with privacy standards. Privacy standards include frequency criteria governing the storage of datasets including information associated with networked media consumption activity collected from the source privacy zone. Transaction requests including a networking protocol address are received over a network from a client device at a target location by a networked privacy system. The source privacy zone associated with the client device is identified. Using the networking protocol address to access characteristics having characteristic value(s), a dataset can be created including associating the networked media consumption activity with the characteristic and characteristic value(s). The dataset is pre-processed to comply with the privacy standards. The networking protocol address is discarded. The pre-processed dataset can be stored in a filtered database on a physical storage device at a storage location coupled to the networked privacy system.

Claims (41)

1. A method for preserving privacy related to networked media consumption activity comprising the steps of:

defining one or more source privacy zones;

associating a privacy standard with each source privacy zone, including one or more frequency criteria to govern the storage of datasets including information associated with networked media consumption activity collected from the source privacy zone;

receiving a transaction request in association with networked media consumption activity including a networking protocol address, from a client device in a source privacy zone over a network at a target location by a networked privacy system;

identifying the source privacy zone associated with the client device;

using the networking protocol address to access at least one characteristic having at least one characteristic value, thereby creating a dataset including associating the networked media consumption activity with the at least one characteristic having at least one characteristic value;

pre-processing the dataset to comply with the privacy standards wherein pre-processing comprises:

temporarily storing at least one dataset in a staging database for a time window; and

permitting the dataset to be written to a filtered database if the dataset in the staging database meets all the frequency criteria described in the privacy standards within the time window;

discarding the networking protocol address; and,

storing the pre-processed dataset in the filtered database on a physical storage device at a storage location and coupled to the networked privacy system.

2. The method of claim 1 wherein the privacy standards further include restrictions on permissible data operations with respect to information associated with networked media consumption activity collected from the source privacy zone.

3. The method of claim 1 wherein:

the frequency criteria can include the frequency of multiple characteristic values taken together.

4. The method of claim 1 wherein:

the step of pre-processing includes using a model to estimate the frequency of at least one characteristic value.

5. The method of claim 4 wherein the model is pre-configured.

6. The method of claim 1 wherein the step of pre-processing includes discarding characteristic values which do not meet at least one frequency criterion described in the privacy standard.

7. The method of claim 1 wherein:

the step of pre-processing includes using aggregated data to assess the frequency of at least one characteristic value.

8. The method of claim 1 wherein the step of pre-processing includes obfuscating characteristic values which do not meet at least one frequency limit described in the privacy standard.

9. The method of claim 1 wherein the step of pre-processing includes replacing characteristic values which do not meet at least one frequency criterion described in the privacy standard with broader value ranges to satisfy the privacy standard.

10. The method of claim 1 wherein the privacy standard includes restrictions based on one or more locations selected from the group of: the target location and the storage location.

11. The method of claim 1 wherein the privacy standards include one or more frequency criteria for characteristic values with the frequency criteria set based on examining data collected in an earlier time window.

12. The method of claim 1 further comprising:

redirecting requests received from clients based on their source privacy zone to a device at another target location coupled to the networked privacy system.

13. The method of claim 1 wherein the networked privacy system includes devices disposed in different locations.

14. A networked system for preserving privacy related to networked media consumption activity comprising:

a privacy standard manager for accessing source privacy zone definitions and privacy standards including one or more frequency criteria to govern the storage of datasets including information associated with networked media consumption activity collected from a source privacy zone;

a transaction server for receiving a transaction request in association with a networked media consumption activity including a networking protocol address, from a client device located within a source privacy zone over a network at a target location by the networked privacy system;

a data extractor for using the networking protocol address to access a characteristic having a characteristic value, discarding the networking protocol address and creating a dataset including associating the networked media consumption activity with the at least one characteristic having at least one characteristic value;

a pre-processor for pre-processing the dataset to comply with the one or more frequency criteria described in the privacy standards by temporarily storing at least one dataset in a staging database for a time window and permitting the dataset to be written to a filtered database if the dataset in the staging database meets all the frequency criteria described in the privacy standards within the time window, thereby creating pre-processed datasets; and,

a physical storage device located at a storage location and coupled to the networked privacy system for storing the pre-processed datasets in the filtered database.

15. The system of claim 14 wherein:

the pre-processor includes a model for estimating the frequency of at least one characteristic value.

16. The system of claim 15 wherein the model is pre-configured.

17. The system of claim 14 wherein:

the pre-processor operates using aggregated data to assess the frequency of at least one characteristic value.

18. The system of claim 14 further comprising:

a staging database coupled to the pre-processor for temporarily storing at least one dataset for a time window.

19. The system of claim 14 wherein the networked privacy system includes devices disposed in different locations.

Assignments (16)
RELEASE OF SECURITY INTEREST Recorded Jun 21, 2024
From: BANK OF AMERICA, N.A.
To: QUANTCAST CORPORATION
Reel/Frame 067807/0017 →
SECURITY INTEREST Recorded Jun 18, 2024
From: QUANTCAST CORPORATION
To: CRYSTAL FINANCIAL LLC D/B/A SLR CREDIT SOLUTIONS
Reel/Frame 067777/0613 →
SECURITY INTEREST Recorded Dec 5, 2022
From: QUANTCAST CORPORATION
To: VENTURE LENDING & LEASING IX, INC.; WTI FUND X, INC.
Reel/Frame 062066/0265 →
SECURITY INTEREST Recorded Sep 30, 2021
From: QUANTCAST CORPORATION
To: BANK OF AMERICA, N.A., AS AGENT
Reel/Frame 057677/0297 →
RELEASE OF SECURITY INTEREST Recorded Sep 30, 2021
From: WELLS FARGO BANK, NATIONAL ASSOCIATION
To: QUANTCST CORPORATION
Reel/Frame 057678/0832 →
RELEASE OF SECURITY INTEREST Recorded May 6, 2021
From: VENTURE LENDING & LEASING VI, INC.; VENTURE LENDING & LEASING VII, INC.
To: QUANTCAST CORPORATION
Reel/Frame 056159/0702 →
RELEASE OF SECURITY INTEREST Recorded Mar 15, 2021
From: TRIPLEPOINT VENTURE GROWTH BDC CORP.
To: QUANTCAST CORPORATION
Reel/Frame 055599/0282 →
SECURITY INTEREST Recorded Aug 7, 2018
From: QUANTCAST CORPORATION
To: TRIPLEPOINT VENTURE GROWTH BDC CORP.
Reel/Frame 046733/0305 →
PATENT SECURITY AGREEMENT Recorded Jun 26, 2015
From: QUANTCAST CORPORATION
To: WELLS FARGO BANK, NATIONAL ASSOCIATION
Reel/Frame 036020/0721 →
SECURITY AGREEMENT Recorded Oct 18, 2013
From: QUANTCAST CORPORATION
To: VENTURE LENDING & LEASING VI, INC.; VENTURE LENDING & LEASING VII, INC.
Reel/Frame 031438/0474 →
SECURITY AGREEMENT Recorded Jul 10, 2013
From: QUANTCAST CORPORATION
To: WELLS FARGO BANK, NATIONAL ASSOCIATION
Reel/Frame 030772/0488 →
SECURITY AGREEMENT Recorded Jun 18, 2013
From: QUANTCAST CORPORATION
To: VENTURE LENDING & LEASING VI, INC.
Reel/Frame 030652/0498 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Aug 3, 2010
From: REEVES, DAMIAN JOHN
To: QUANTCAST CORPORATION
Reel/Frame 024783/0173 →
RELEASE Recorded Oct 27, 2009
From: VENTURE LENDING & LEASING IV, INC.; VENTURE LENDING & LEASING V, INC.
To: QUANTCAST CORPORATION
Reel/Frame 023459/0815 →
SECURITY INTEREST Recorded Jun 29, 2009
From: QUANTCAST CORPORATION
To: VENTURE LENDING & LEASING IV, INC.; VENTURE LENDING & LEASING V, INC.
Reel/Frame 022896/0624 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Dec 19, 2008
From: REEVES, DAMIAN JOHN
To: QUANTCAST CORPORATION
Reel/Frame 022010/0224 →