Method and system for preserving the creative intent within a motion picture production chain
View Patent ↗A method for communicating and preserving creative intent within a motion picture production chain, including a production stage, and at least one of a subsequent laboratory or post production stage, including capturing an original image of a scene during the production stage; generating a look representative of a creative intent, wherein the look is a digital representation of a creative alteration of the captured original scene image; and applying the look to the captured original scene image and confirming approval of the look during the production stage. The digital representation of the look is stored as a recipe for generating the creative alteration, and communicated from the production stage to at least one of the subsequent laboratory and post-production stages for applying the look to the captured motion picture footage during subsequent laboratory and post-production stages.
1. A system for communicating and preserving creative intent at different phases of a motion picture production cycle, including a pre-production stage; a production stage during which the motion picture is shot; and at least one of a subsequent laboratory or post production stage during which the motion picture is processed, comprising:
(a) means for capturing an original image of a scene during either the pre-production stage or the production stage;
(b) means for generating a look representative of a creative intent, wherein the look is a digital representation of a creative alteration of the captured original scene image;
(c) means for applying the look to the captured original scene image and confirming approval of the look;
(d) means for capturing motion picture footage of the scene during either the pre-production or the production stage;
(e) means for storing a recipe that creates a math model that corresponds to the look including all of a user's choices altering the original image;
(f) means for communicating the recipe from the pre-production stage or the production stage to at least one of the subsequent laboratory and post production stages; and
(g) means for utilizing the recipe during at least one of the subsequent laboratory and post production stages to apply the look to the captured motion picture footage.
2. The system as claimed in claim 1 wherein the motion picture footage is developed during the laboratory stage and the recipe is utilized by element (g) to control at least one parameter of the development process.
3. The system as claimed in 1 , wherein a display specific three-dimensional look up table is used when displaying the look on a specific display device.
4. The system as claimed in 1 , further comprising:
(h) a digital film recorder writes data to film for subsequent printing and display.
5. The system as claimed in claim 1 wherein the means for applying the look using element (c) includes combining a 3D look LUT with a 3D device LUT to generate a 3D display LUT that will display the look on a specific display device.
6. The system as claimed in claim 5 , wherein the specific device is dually calibrated for displaying the look.
7. The system as claimed in claim 1 , wherein the look is displayed on a handheld computing device and/or a mobile phone or a digital display device.
8. The system as claimed in claim 1 wherein the original image is inputted as a computer generated image using element (a) and the look generated by element (b) is applied using element (c) to the computer generated image.
9. The system as claimed in 1 , further comprising:
(h) means for storing output images with the look applied thereon as a digital master.
10. A method for communicating and preserving creative intent at different phases of a motion picture production cycle, including a pre-production stage; a production stage during which the motion picture is shot; and at least one of a subsequent laboratory or post production stage during which the motion picture is processed, said method comprising the steps of:
(a) capturing an original image of a scene during either the pre-production stage or production stage;
(b) generating a look representative of a creative intent, wherein the look is a digital representation of a creative alteration of the captured original scene image;
(c) applying the look to the captured original scene image and confirming approval of the look;
(d) capturing motion picture footage of the scene;
(e) storing a recipe that creates a math model that corresponds to the look including all of a user's choices altering the original image;
(f) communicating the recipe from either the pre-production stage or the production stage to at least one of the subsequent laboratory and post production stages; and
(g) utilizing the recipe during at least one of the subsequent laboratory and post production stages to apply the look to the captured motion picture footage.
11. The method as claimed in claim 10 wherein the motion picture footage is developed during the laboratory stage and the recipe is utilized in step (g) to control at least one parameter of the development process.
12. The method as claimed in claim 10 wherein the recipe includes information that setup the look, said information is tracking information, text searching information, or input image metadata.
13. The method as claimed in claim 10 wherein the original image is inputted as a computer generated image in step (a) and the look generated in step (b) is applied in step (c) to the computer generated image.
14. The method as claimed in claim 10 wherein multiple input color spaces are processed with one or more three-dimensional look up tables or mathematical models.