METHOD AND SYSTEM FOR OFFERING BANNER ADVERTISING WITH INDEX FUNCTION, AND COMPUTER READABLE MEDIA FOR RECORDING THE ADVERTISING METHOD PROGRAM

1 - 19 . (canceled)

20 . A computer-implemented method for offering banner advertisement with a search function, the method comprising the steps of:

providing a first window frame for location of a search query interface, the search query interface allowing users to input a search query through the search query interface;

providing said first window frame positioned in association with a second window frame for banner advertising wherein a banner advertisement is displayed within the second window frame; and

upon receipt of a search request with a search query including at least one search keyword from a user through said search query interface, providing the user with a search result,

wherein the steps of providing a first window frame and of providing said first window frame are performed by one or more processors.

21 . The method of claim 20 , wherein said first window frame is positioned adjacent said second window frame.

22 . The method of claim 20 , wherein said first window frame is attached to said second window frame.

23 . The method of claim 20 , wherein said first window frame is positioned within said second window frame.

24 . The method of claim 20 , further comprising the step of displaying a default search keyword in said first window frame to indicate the search query interface.

25 . The method of claim 20 , wherein the banner advertisement includes a flash banner advertisement, and the keyword inputted through said search query interface is encoded within the flash banner advertisement.

26 . The method of claim 20 , wherein the search result is displayed on a web page that includes said banner advertisement.

27 . The method of claim 20 , wherein said search query received from the user is transmitted to a search server over a network and the search result is displayed on a web page operated by the search server.

28 . The method of claim 20 , further comprising the steps of:

counting a number of search requests received through said search query interface; and

providing the counted number of search requests.

29 . The method of claim 20 , further comprising the steps of:

exposing an advertiser's web site associated with the banner advertisement when the banner advertisement is clicked on;

counting a number of clicks on the banner advertisement; and

providing the counted number of clicks on the banner advertisement.

30 . One or more storage media having stored thereon a computer program that, when executed by one or more processors, causes the one or more processors to perform acts including:

providing a first window frame for location of a search query interface, the search query interface allowing users to input a search query through the search query interface;

providing said first window frame positioned in association with a second window frame for banner advertising wherein a banner advertisement is displayed within the second window frame; and

upon receipt of a search request with a search query including at least one search keyword from a user through said search query interface, providing the user with a search result.

31 . A system for offering banner advertisement with a search function, the system comprising:

an advertisement exposure server linked with a target web page over a network, the advertisement exposure server comprising:

a processor;

one or more memories communicating to said processor;

a load unit for providing a first window frame for location of a search query interface, the search query interface allowing users to input a search query through the search query interface;

a banner advertisement exposure unit for exposing said first window frame positioned in association with a second window frame for banner advertising wherein a banner advertisement is displayed within the second window frame; and

a keyword transmission unit for transmitting a search query including at least one search keyword from a user through said search query interface.

32 . The method of claim 31 , wherein said first window frame is positioned adjacent said second window frame.

33 . The method of claim 31 , wherein said first window frame is attached to said second window frame.

34 . The method of claim 31 , wherein said first window frame is positioned within said second window frame.

35 . The system of claim 31 , wherein the load unit provides a User Interface (UI) of a search site providing the search function in the banner advertising window.

36 . The system of claim 31 , wherein the load unit displays a default search keyword in said first window frame to indicate the search query interface.

37 . The system of claim 31 , the banner advertisement exposure unit further comprises:

an information retrieval unit for generating a search result in responsive to the search request; and

an information exposure unit for providing the search result.

38 . The system of claim 31 , wherein the banner advertisement includes a flash banner advertisement, and the keyword inputted through said search query interface is encoded within the flash banner advertisement.

39 . The system of claim 31 , wherein the advertisement exposure server further comprises a site exposure unit for exposing an advertiser's web site associated with the banner advertisement when the banner advertisement is clicked on.