Methods, systems, and products for developing tailored content
View Patent ↗Methods, systems, and products are disclosed for developing tailored content. A selection of content is received. Content information is received that describes the selected content. Clickstream data is received that describes at least one subscriber's action while receiving the selected content. A category is assigned to the selected content information. The content information is merged with the clickstream data to create content-choice information, and the content-choice information is stored in a database. The database is queried to obtain the content-choice information matching a search query.
1. A method, comprising:
receiving a selection of content from available content;
receiving, at a processor, content information describing the selection of content;
receiving, at the processor, clickstream data associated with the selection of content;
merging the content information with the clickstream data by the processor to generate data of a timeline describing the content information and the clickstream data; and
predicting purchasing habits from the data of the timeline.
2. The method according to claim 1 , further comprising storing the data of the timeline in memory.
3. The method according to claim 1 , further comprising querying the memory to obtain the available content matching a search query.
4. The method according to claim 1 , further comprising associating an incentive to the data of the timeline.
5. The method according to claim 1 , further comprising associating an incentive to the available content.
6. The method according to claim 1 , further comprising associating a date and time stamp with the clickstream data.
7. The method according to claim 1 , further comprising storing the data of the timeline as a record comprising a selected channel, national content available from a national provider, and local content available from a local provider.
8. The method according to claim 1 , further comprising indicating that a subscriber viewed an alternate source of content.
9. The method according to claim 8 , further comprising storing the data of the timeline as a record comprising the alternate source of content that supersedes entries for national content available from a national provider and local content available from a local provider.
10. The method according to claim 1 , further comprising determining the selection of content according to a hierarchy that first determines whether an alternate source of content is found in the data of the timeline.
11. The method according to claim 1 , further comprising determining the selection of content is provided by a local content provider.
12. The method according to claim 1 , further comprising querying a local content database for local content provided by a local content provider.
13. The method according to claim 1 , further comprising querying a national content database for national content provided by a national content provider.
14. The method according to claim 1 , further comprising assigning a category to the data of the timeline.
15. A system, comprising:
a processor;
memory; and
code stored in the memory that when executed causes the processor at least to:
receive a selection of content from available content;
receive content information describing the selection of content;
receive clickstream data associated with the selection of content;
merge the content information with the clickstream data to generate data of a timeline describing the content information and the clickstream data; and
predict purchasing habits from the data of the timeline.
16. The system according to claim 15 , further comprising code that causes the processor to query to obtain the available content matching a search query.
17. The system according to claim 15 , further comprising code that causes the processor to associate an incentive to the data of the timeline.
18. The system according to claim 15 , further comprising code that causes the processor to associate an incentive to the available content.
19. The system according to claim 15 , further comprising code that causes the processor to associate a date and time stamp with the clickstream data.
20. A computer readable medium storing processor executable instructions for performing a method, the method comprising:
receiving a selection of content from available content;
receiving content information describing the selection of content;
receiving clickstream data associated with the selection of content;
merging the content information with the clickstream data to generate data of a timeline describing the content information and the clickstream data; and
predicting purchasing habits from the data of the timeline.