Systems and methods for consumer-generated media reputation management
Methods and systems for monitoring consumer generated media are disclosed herein. Consumer generated media (CGM) is discovered using a plurality of keywords from a set of keywords configured to return consumer generated media embedded in a digital location. CGM is collected from a plurality of sources using a plurality of robots configured to collect media from the discovered CGM. CGM is normalized for statistical analysis. CGM is tested for conceptual relevance to the predetermined topic using the series of keywords. Sentiment is determined of the collected consumer generated media based on the semantics of the language in the collected CGM. A graphical user interface is generated having collected consumer generated media and statistical information related to at least one of the conceptual relevance and the determined sentiment. The graphical user interface is displayed and a reply is enabled to at least one of the collected consumer generated media, displayed within the graphical user interface, such that when selected a reply is posted to the source of the CGM.
1. A method for monitoring consumer-generated media, implemented on at least one computer having a display, comprising:
discovering consumer generated media using a plurality of keywords from a set of keywords configured to return consumer generated media embedded in a digital location;
collecting consumer generated media. from a plurality of sources using a plurality of robots configured to collect media from the discovered consumer generated media;
determining a sentiment of the collected consumer generated media based on the semantics of the language in the collected consumer generated media;
generating a graphical user interface illustrating the determined sentiment for a selected time period and the determined sentiment for a time period previous to the selected time period, wherein the determined sentiment comprises at least one of a good, bad, neutral and good/bad sentiment value;
displaying the graphical user interface on the display;
identifying a specific consumer generated media to which a reply should be posted;
in response to identifying the specific consumer generated media, automatedly posting to a source of the collected consumer generated media a first reply to the identified consumer generated media;
collecting a consumer-generated response to the at automatedly posted first reply; and
automatedly posting to the source of the collected consumer generated media a second reply based on the consumer-generated response to the automatedly posted first reply.
2. The method of claim 1 , wherein the graphical user interface further illustrates an amount of change in positive sentiment between the selected time period and the previous time period.
3. The method of claim 1 , wherein the graphical user interface further illustrates at least one volume associated with the selected time period and the previous time period.
4. The method of claim 3 , wherein the at least one volume comprises at least one of a post volume, an author volume, and domain volume.
5. The method of claim 1 , wherein the graphical user interface further comprises filtering consumer generated media based on predetermined content settings.
6. The method of claim 1 , wherein the graphical user interface further comprises determining the country of origin of the consumer generated media and displaying in the graphical user interface the country of origin of the consumer generated media.
7. The method of claim 1 , further comprising filtering the consumer generated media by consumer generated media source.
8. The method of claim 1 , further comprising sending an alert when triggered by a predetermined event.
9. The method of claim 1 , further comprising generating a statistical report based on the collected consumer generated media and distributing the report electronically.
10. The method of claim 1 , further comprising generating a data file available for external systems to access and consume the conceptually relevant and sentiment attributed consumer generated media.
11. A system for monitoring consumer generated. media, comprising;
a first database configured to store at least one collected consumer generated media post;
a second database configured to store sentiment data, the sentiment data used to analyze a sentence and determine a sentiment;
a display; and
a processor in data communication with the display and with the database, the processor comprising:
at least one component configured to discover consumer generated media using a plurality of keywords from a set of keywords configured to return consumer generated media embedded in a digital location;
at least one component configured to collect consumer generated media from a plurality of sources using a plurality of robots configured to collect media from the discovered consumer generated media;
at least one component configured to determine a sentiment of the collected consumer generated media based on the semantics of the language in the collected consumer generated media;
at least one component configured to generate a graphical user interface illustrating the determined sentiment for a selected time period and the determined sentiment for a time period previous to the selected, time period, wherein the determined sentiment comprises at least one of a good, bad, neutral. and good/bad sentiment value;
at least one component configured to display the graphical user interface on the display;
at least one robot component configured to register with a source of the collected consumer generated media;
at least one component configured to automatedly post, after the at least one robot component has registered with the source of the collected consumer generated media, to the source of the collected consumer generated media a first reply to at least one of the consumer generated media;
at least one component configured to collect a consumer-generated response to the automatedly posted first reply; and
at least one component configured to automatedly post to the source of the collected consumer generated media a second reply based on the consumer-generated response to the automatedly posted first reply.
12. The system of claim 11 , wherein the graphical user interface further illustrates an amount of change in positive sentiment between the selected time period and the previous time period,
13. The system of claim 11 , wherein the graphical user interface further illustrates at least one volume associated with the selected time period and the previous time period.
14. The system of claim 1 , wherein the graphical user interface further comprises a component configured to filter consumer generated media based on predetermined content settings.
15. The system of claim 1 , wherein the graphical user interface further comprises a component configured to determine the country of origin of the consumer generated media and displaying in the graphical user interface the country of origin of the consumer generated media.
16. The system of claim 14 , further comprising a component configured to generate a statistical report based on the collected consumer generated media and distributing the report electronically.
17. The system of claim 15 , further comprising a component configured to generate a data file available for external systems to access and consume the conceptually relevant and sentiment attributed consumer generated media.
18. A method for monitoring consumer generated media, implemented on at least one computer having a display, comprising:
discovering consumer generated media using a plurality of keywords from a set of keywords configured to return consumer generated media embedded in a digital location;
collecting consumer generated media from a plurality of sources using a plurality of robots configured to collect media from the discovered consumer generated media;
determining a sentiment of the collected consumer generated media based on the semantics of the language in the collected consumer generated media;
generating a graphical user interface illustrating the determined sentiment for a selected time period and the determined sentiment for a time period previous to the selected time period, wherein the determined sentiment comprises at least one of a good, bad, neutral and good/bad sentiment value;
displaying the graphical user interface on the display;
identifying a specific consumer generated media to which a reply should be posted;
in response to identifying the specific consumer generated media, automatedly posting to a source of the collected consumer generated media a first reply to the identified consumer generated media;
collecting consumer-generated text in response to the automatedly posted first reply; and
automatedly posting to the source of the collected consumer generated media a second reply based on the consumer-generated response to the automatedly posted first reply.