INTEGRATION OF MOBILE DEVICES WITH DATA COMMUNICATION SYSTEMS

1 . A mobile device for interacting with a data communication system at a venue, the mobile device having a processor connected to a memory with at least one module stored in the memory for execution by the processor, the mobile device being configured to:

recognize a presence of the mobile device at the venue when the mobile device is within a predetermined range of the data communication system;

open a communication channel with said data communication system; and

exchange data with said data communication system, said data being related to an event taking place at said venue.

2 . A mobile device as claimed in claim 1 , wherein said mobile device is further configured to receive from said data communication system, upon entering said venue, an application to be downloaded onto said mobile device to allow said mobile device to recognize a presence, open a communication channel, and exchange data.

3 . A mobile device as claimed in claim 1 , wherein the data comprises information related to consumer products available during the event at the venue.

4 . A mobile device as claimed in claim 1 , wherein the data comprises purchase incentives for consumer products available at the event.

5 . A mobile device as claimed in claim 1 , wherein the mobile device is further configured to charge consumer products purchased at the venue during the event on the mobile device.

6 . A mobile device as claimed in claim 1 , wherein the data is exchanged in accordance with a user level associated with said mobile device.

7 . A mobile device as claimed in claim 1 , wherein the data is real-time information triggered by one of time and an occurrence during the event.

8 . A mobile device as claimed in claim 1 , wherein the data is one of an audio stream and a video stream of at least part of the event.

9 . A mobile device as claimed in claim 1 , wherein the mobile device is further configured to order consumer products available during the event and have them delivered to a given location.

10 . A method for integrating a mobile device into a data communication system at a venue, the method comprising the steps of:

recognizing a presence of the mobile device at the venue when the mobile device is within a predetermined range of the data communication system;

opening a communication channel with said data communication system; and

exchanging data with said data communication system, said data being related to an event taking place at said venue;

the steps being performed by a processor within the mobile device connected to a memory with at least one module stored in the memory for execution by the processor.

11 . A method as claimed in claim 10 , further comprising a step of receiving from said data communication system, upon entering said venue, an application to be installed on said mobile device to allow said mobile device to recognize a presence, open a communication channel, and exchange data.

12 . A method as claimed in claim 10 , wherein the data comprises information related to consumer products available during the event at the venue.

13 . A method as claimed in claim 10 , wherein the data comprises purchase incentives for consumer products available at the event.

14 . A method as claimed in claim 10 , wherein the data comprises financial information related to consumer products purchased at the venue during the event and charged to the mobile device.

15 . A method as claimed in claim 10 , wherein the data is exchanged in accordance with a user level associated with the mobile device.

16 . A method as claimed in claim 10 , wherein the data is real-time information triggered by one of time and an occurrence during the event.

17 . A method as claimed in claim 10 , wherein the data is one of an audio stream and a video stream of at least part of the event.

18 . A method as claimed in claim 10 , wherein said exchanging data comprises ordering consumer products available during the event and having them delivered to a given location.

19 . A computer readable memory having recorded thereon statements and instructions for execution by a computer to carry out the steps of:

recognizing a presence of a mobile device at a venue when the mobile device is within a predetermined range of a data communication system within the venue;

opening a communication channel with said data communication system; and

exchanging data with said data communication system, said data being related to an event taking place at said venue.