Projection display device with shift mechanism for displacing an imager

1. A projection display device comprising:

an imager for modulating light from a light source based on an image signal;

a projection optical system for enlarging and projecting the light modulated by the imager onto a projection plane; and

a shift mechanism for displacing the imager in a direction intersecting with an optical axis of the projection optical system, wherein

the projection optical system and the shift mechanism are co-mounted on a base member,

wherein

the shift mechanism includes a fixing portion on which the imager is fixed, and a guide portion provided between the fixing portion and the base member, and for guiding the fixing portion in such a direction as to intersect with the optical axis of the projection optical system,

wherein

the base member has a wall-shaped support portion extending perpendicular to the optical axis, and

the fixing portion is displaceably mounted on a first side surface of the support portion through the guide portion, and the projection optical system is fixed to a side second surface of the support portion opposite to the first side surface,

wherein

the fixing portion includes a plate portion parallel to the first side surface, and a placement portion extending from the plate portion in a direction opposite to the first side surface, and for placing the imager thereon, and

the fixing portion further comprises a first reinforcing rib for preventing deformation of the placement portion.

2. The projection display device according to claim 1 , wherein

the plate portion is formed with a second reinforcing rib extending in a direction of displacing the fixing portion.