Granted Patent B2

US 8,606,657 · App. 12/691,523 · Granted Dec 10, 2013

Abstract

Claims (29)

1. A method for designing interior and exterior environments and for selling real world goods that appear as virtual objects within an augmented reality-generated design, the method comprising:

(a) generating a digitized still or moving image of a consumer's real world environment containing a real world marker;

(b) providing in a programmable computer a database of virtual objects representing real world objects for sale by a seller, wherein each virtual object has at least one corresponding real world marker, each virtual object encodes an image of a corresponding real world object, and each virtual object further encodes attributes of the corresponding real world object; then

(c) parsing the image of step (a) with a programmable computer to determine that the image contains the real world marker; and then

(d) retrieving from the database a corresponding virtual object that corresponds to the real world marker in the image of step (a), and superimposing the image encoded by the corresponding virtual object in registration upon the real world marker in the image of step (a) to generate an augmented reality image, wherein the augmented reality image depicts the consumer's real world environment containing the real world object for sale by the seller that corresponds to the corresponding virtual object; and

(e) enabling retrieval of the attributes of the real world object depicted in the augmented reality image.

2. The method of claim 1 , wherein step (a) comprises generating a digitized still image of a real world environment.

3. The method of claim 2 , wherein in step (b) each virtual object encodes a two-dimensional image of its corresponding real world object.

4. The method of claim 2 , wherein in step (b) each virtual object encodes a three-dimensional image of its corresponding real world object.

5. The method of claim 2 , wherein in step (b) each virtual object encodes attributes of the corresponding real world object selected from the group consisting of manufacturer, model designation, purchase price, physical dimensions, weight, color, texture, country of manufacture, availability in inventory, shipping cost to user's location, product-specific requirements, compatibility with other real world objects, user manual, and combinations thereof.

6. The method of claim 2 , wherein step (e) comprises enabling users to retrieve the attributes of the real world objects on a networked computer, a personal digital assistant, a cell phone, or an Internet-enabled wireless device.

7. The method of claim 2 , wherein step (c) comprises parsing the image of step (a) for real world markers selected from the group consisting of circular, linear, matrix, variable bit length matrix, multi-level matrix, black/white (binary), or gray scale patterns, two- or three-dimensional barcodes, two- or three-dimensional renderings of real world objects, color, texture, opacity, and combinations thereof.

8. The method of claim 1 , wherein step (a) comprises generating a digitized moving image of a real world environment.

9. The method of claim 8 , wherein in step (b) each virtual object encodes a two-dimensional image of its corresponding real world object.

10. The method of claim 8 , wherein in step (b) each virtual object encodes a three-dimensional image of its corresponding real world object.

11. The method of claim 8 , wherein in step (b) each virtual object encodes attributes of the corresponding real world object selected from the group consisting of manufacturer, model designation, purchase price, physical dimensions, weight, color, country of manufacture, availability in inventory, shipping cost to user's location, product-specific requirements, compatibility with other real world objects, user manual, and combinations thereof.

12. The method of claim 8 , wherein step (e) comprises enabling users to retrieve the attributes of the real world objects on a networked computer, a personal digital assistant, a cell phone, or an Internet-enabled wireless device.

13. The method of claim 8 , wherein step (c) comprises parsing the image of step (a) for real world markers selected from the group consisting of circular, linear, matrix, variable bit length matrix, multi-level matrix, black/white (binary), or gray scale patterns, two- or three-dimensional barcodes, two- or three-dimensional renderings of real world objects, color, texture, opacity, and combinations thereof.

14. A system for designing interior and exterior environments and for selling real world goods that appear as virtual objects within an augmented reality-generated design, the system comprising:

a digital imaging device configured to generate a digitized still or moving image of a consumer's real world environment containing a real world marker, the imaging device operationally connected to:

a programmable computer having stored therein a database of virtual objects representing real world objects for sale by a seller, wherein each virtual object corresponds to at least one real world marker, each virtual object encodes an image of a corresponding real world object, and each virtual object further encodes attributes of the corresponding real world object;

a comparator program stored in the programmable computer and configured to parse the image generated by the imaging device to determine that the image contains the real world marker;

a retrieval program configured to retrieve from the database a corresponding virtual object that corresponds to the real world marker in the image generated by the imaging device, and a merging unit to superimpose the image encoded by the corresponding virtual object in registration upon the real world marker in the image generated by the imaging device, thereby generating an augmented reality image, wherein the augmented reality image depicts the consumer's real world environment containing the real world object for sale by the seller that corresponds to the corresponding virtual object; and

a display device configured to enable retrieval of the attributes of the real world object depicted in the augmented reality image.

15. The system of claim 14 , wherein the digital imaging device is selected from the group consisting of a digital still camera, a digital movie camera, and a digital scanner.

16. The system claim 14 , wherein the real world markers are selected from the group consisting of circular, linear, matrix, variable bit length matrix, multi-level matrix, black/white (binary), or gray scale patterns, two- or three-dimensional barcodes, two- or three-dimensional renderings of real world objects, color, texture, opacity, and combinations thereof.

17. The system claim 14 , wherein each virtual object encodes a two-dimensional image of its corresponding real world object.

18. The system claim 14 , wherein each virtual object encodes a three-dimensional image of its corresponding real world object.

19. The system claim 14 , wherein each virtual object encodes attributes of the corresponding real world object selected from the group consisting of manufacturer, model designation, purchase price, physical dimensions, weight, color, texture, country of manufacture, availability in inventory, shipping cost to user's location, product-specific requirements, compatibility with other real world objects, user manual, and combinations thereof.

Assignments (18)