System and Method for Localized Valuations of Media Assets
An engine, system and method for selecting at least one endorser for use in one or more advertisements. The engine, system and method may include a talent library including a plurality of electronic media assets delineated by respective ones of the at least one endorser, a mention tracker that electronically tracks mentions of the media assets, and that assigns at least one metric to each of the mentions, and a graphical user display that displays the metrics correspondent to a selected one of the at least one endorser based on ones selected from a plurality of geographies, wherein the selected ones of the geographies are a situs of ones of the mentions.
1 . An electronic asset vault comprising assets associated with at least one endorser and accessible via a single accessing from a first display point, comprising:
first computing code indicative of at least a prior and a current endorsement agreement with one of the at least one endorser;
second computing code indicative of a group license agreement for a group associated with the one endorser, wherein the group license agreement is necessary for execution of at least the current endorsement agreement;
third computing code indicative of at least one media asset associated with the at least one endorser.
2 . The electronic asset vault of claim 1 , wherein the endorsement agreement comprises an advertising agreement.
3 . The electronic asset vault of claim 1 , wherein the single accessing comprises a single click.
4 . The electronic asset vault of claim 1 , wherein the single accessing comprises a double click.
5 . The electronic asset vault of claim 1 , wherein the single accessing comprises a folder including a plurality of links.
6 . The electronic asset vault of claim 5 , wherein the plurality of links comprise hyperlinks.
7 . The electronic asset vault of claim 1 , wherein the first computing code comprises executable pdf code.
8 . The electronic asset vault of claim 1 , wherein the second computing code comprises executable pdf code.
9 . The electronic asset vault of claim 1 , wherein the first computing code is further indicative of a proposed endorsement agreement.
10 . The electronic asset vault of claim 1 , wherein the group license agreement comprises a current, executed group license agreement.
11 . The electronic asset vault of claim 1 , wherein the group license agreement comprises a proposed group license agreement.
12 . The electronic asset vault of claim 1 , wherein the media assets comprise multimedia content related to the endorser.
13 . The electronic asset vault of claim 1 , wherein the first display point comprises a display on a computing terminal.
14 . The electronic asset vault of claim 13 , wherein the display on the computing terminal comprises a thin client display.
15 . The electronic asset vault of claim 1 , wherein the asset vault comprises a relational database.
16 . The electronic asset vault of claim 1 , wherein the media assets comprise at least one of video and still photos of the at least one endorser.
17 . The electronic asset vault of claim 1 , wherein the media assets comprise audio of the at least one endorser.
18 . The electronic asset vault of claim 1 , wherein the media assets comprise hyperlinks to content associated with the at least one endorser.
19 . The electronic asset vault of claim 1 , wherein the media assets comprise prepared advertisements featuring the at least one endorser.
20 . The electronic asset vault of claim 1 , wherein the at least one endorser comprises an athlete.