IP Library Patent Application 12948954
Patent Application
App. No. 12/948,954

SYSTEM AND METHOD FOR PROVIDING USER SPECIFICATION OF ADVERTISING CONTENT

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Quick Facts
Patent No.
US None
App. No.
12/948,954
Abstract

A system and method for providing user specification of advertising content, substantially as shown in and/or described in connection with at least one of the figures, as set forth more completely in the claims.

Claims (37)

1 . A method for providing user-specification of advertising content, the method comprising:

providing a user interface by which a user may input characteristics of advertising content;

selecting advertising based, at least in part, on the input characteristics; and

presenting the selected advertising.

2 . The method of claim 1 , wherein said providing, said selecting, and said presenting are performed by user equipment.

3 . The method of claim 1 , wherein said providing a user interface comprises providing a user interface by which a user may input characteristics of advertising content desired by the user.

4 . The method of claim 1 , wherein said providing a user interface comprises providing a user interface by which a user may input characteristics of advertising content that is not desired by the user.

5 . The method of claim 1 , wherein said input characteristics of advertising content comprise information identifying a specific product.

6 . The method of claim 1 , wherein said input characteristics of advertising content comprise information identifying a type of product.

7 . The method of claim 1 , wherein said input characteristics of advertising content comprise information identifying a particular product source.

8 . The method of claim 1 , wherein said input characteristics of advertising content comprise information identifying a style of advertising content.

9 . The method of claim 1 , wherein said input characteristics of advertising content comprise information identifying a particular advertisement.

10 . The method of claim 9 , wherein said providing a user interface comprises providing a user interface by which a user may flag advertising content that is presently being presented.

11 . The method of claim 1 , wherein said providing a user interface comprises providing a user interface by which a user may specify a time window associated with advertising content.

12 . The method of claim 11 , comprising time-shifting advertising content based, at least in part, on the user-specified time window.

13 . The method of claim 1 , comprising prioritizing advertising content based, at least in part, on the input characteristics.

14 . The method of claim 1 , wherein said selecting advertising comprises replacing received advertising content that does not conform to user-specified characteristics with advertising that conforms to user-specified characteristics.

15 . The method of claim 1 , wherein said selecting comprises overriding user-defined advertising content restrictions.

16 . A system for providing user-specification of advertising content, the system comprising:

at least one module operable to, at least:

provide a user interface by which a user may input characteristics of advertising content;

select advertising based, at least in part, on the input characteristics; and

present the selected advertising.

17 . The system of claim 16 , wherein said system is user equipment.

18 . The system of claim 16 , wherein said at least one module is operable to provide a user interface by, at least in part, operating to provide a user interface by which a user may input characteristics of advertising content desired by the user.

19 . The system of claim 16 , wherein said at least one module is operable to provide a user interface by, at least in part, operating to provide a user interface by which a user may input characteristics of advertising content that is not desired by the user.

20 . The system of claim 16 , wherein said input characteristics of advertising content comprise information identifying a specific product.

21 . The system of claim 16 , wherein said input characteristics of advertising content comprise information identifying a type of product.

22 . The system of claim 16 , wherein said input characteristics of advertising content comprise information identifying a particular product source.

23 . The system of claim 16 , wherein said input characteristics of advertising content comprise information identifying a style of advertising content.

24 . The system of claim 16 , wherein said input characteristics of advertising content comprise information identifying a particular advertisement.

25 . The system of claim 24 , wherein said at least one module is operable to provide a user interface by which a user may input characteristics of advertising content by, at least in part, operating to provide a user interface by which a user may flag advertising content that is presently being presented.

26 . The system of claim 16 , wherein said at least one module is operable to provide a user interface by which a user may input characteristics of advertising content by, at least in part, operating to provide a user interface by which a user may specify a time window associated with advertising content.

27 . The system of claim 26 , wherein said at least one module is operable to time-shift advertising content based, at least in part, on the user-specified time window.

28 . The system of claim 16 , wherein said at least one module is operable to prioritize advertising content based, at least in part, on the input characteristics.

29 . The system of claim 16 , wherein said at least one module is operable to select advertising by, at least in part, operating to replace received advertising content that does not conform to user-specified characteristics with advertising that conforms to user-specified characteristics.

30 . The system of claim 16 , wherein said at least one module is operable to select advertising by, at least in part, operating to override user-defined advertising content restrictions.

Assignments (4)
TERMINATION AND RELEASE OF SECURITY INTEREST IN PATENTS Recorded Feb 3, 2017
From: BANK OF AMERICA, N.A., AS COLLATERAL AGENT
To: BROADCOM CORPORATION
Reel/Frame 041712/0001 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Feb 1, 2017
From: BROADCOM CORPORATION
To: AVAGO TECHNOLOGIES GENERAL IP (SINGAPORE) PTE. LTD.
Reel/Frame 041706/0001 →
PATENT SECURITY AGREEMENT Recorded Feb 11, 2016
From: BROADCOM CORPORATION
To: BANK OF AMERICA, N.A., AS COLLATERAL AGENT
Reel/Frame 037806/0001 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Jan 5, 2011
From: KARAOGUZ, JEYHAN; SESHADRI, NAMBIRAJAN; SAMUELI, HENRY
To: BROADCOM CORPORATION
Reel/Frame 025584/0275 →