SYSTEM AND METHOD FOR ENABLING MARKETING CHANNELS IN AN IP MARKETPLACE
A comprehensive platform for merchandising intellectual property (IP) and conducting IP transactions is disclosed. A standardized data collection method enables IP assets to be characterized, rated and valuated in a consistent manner. Project management, workflow and data security functionality enable consistent, efficient and secure interactions between the IP Marketplace participants throughout the IP transaction process. Business rules, workflows, valuation models and rating methods may be user defined or based upon marketplace, industry or technology standards.
1 . A computer-based method comprising:
determining, by a computer for intellectual property (IP) commercialization, an IP portfolio associated with a user;
analyzing, by the computer, the IP portfolio to determine a plurality of factors associated with the IP portfolio;
determining, by the computer and based at least partially upon the plurality of factors, a first channel to present to the user; and
presenting, by the computer, the first channel to the user.
2 . The method of claim 1 , wherein the IP portfolio comprises a plurality of IP assets.
3 . The method of claim 2 , further comprising retrieving, from an IP asset database, IP asset data associated with the plurality of IP assets, wherein the analyzing comprises analyzing the IP asset data.
4 . The method of claim 1 , wherein the first channel is at least one of a product or service provided by a third party.
5 . The method of claim 1 , wherein the first channel is determined from a plurality of predetermined channels.
6 . The method of claim 1 , further comprising determining a first channel grouping and presenting the channel grouping to the user, wherein the channel grouping comprises the first channel.
7 . The method of claim 6 , further comprising determining a second channel grouping and presenting the first channel grouping and the second channel grouping to the user.
8 . The method of claim 1 , wherein the channel comprises a plurality of tools comprising at least one of an IP asset distribution channel, a product distribution channel, an IP asset marketing channel and an IP analysis tool.
9 . The method of claim 8 , further comprising determining the plurality of tools based upon the plurality of factors.
10 . The method of claim 1 , wherein the plurality of factors comprise at least one of a commercialization strategy, a commercialization stage, a legal status, an owner, an inventor, a portfolio type, an IP asset type, a valuation, a rating, an industry, a technology, a IP asset transaction history associated with an owner, an interest level of a potential buyer, an IP acquisition strategy of a potential buyer, an IP transaction history of a potential buyer and a service provider incentive.
11 . The method of claim 10 , further comprising determining the potential buyer based upon at least one of the user, the IP portfolio, an industry associated with the portfolio, a technology associated with the portfolio and a buyer database.
12 . The method of claim 1 , further comprising:
retrieving user profile data from a user database, wherein the user profile data comprises at least one of company information, a company hierarchy, affiliate information, partner information, transaction data, associated buyers, associated sellers, associated inventors, an industry, a technology, a commercialization strategy, business rules, and a commercialization workflow; and
retrieving IP asset data, based upon the user profile data, from an intellectual property (IP) asset database.
13 . The method of claim 12 , wherein the determining the IP asset portfolio associated with the user comprises analyzing the IP asset data to determine the IP asset portfolio.
14 . The method of claim 13 , wherein the plurality of factors is at least partially determined based upon the user profile data.
15 . The method of claim 1 , further comprising receiving input from the user indicating a selection of the first channel, and in response to the selection, initiating an interface associated with the first channel.
16 . The method of claim 15 , wherein the initiating the interface comprises obtaining interface data based upon at least one of the first channel, the user, the IP asset portfolio and an owner associated with the IP asset portfolio.
17 . The method of claim 1 , further comprising, in response to the presenting the first channel to the user, receiving at least one of credits, loyalty points, a commission and a bounty from an entity associated with the first channel.
18 . The method of claim 1 , wherein the IP asset database is populated with IP asset data obtained from at least one of a standardized template and an interactive IP data entry process.
19 . An IP commercialization system comprising:
a network interface communicating with a memory;
the memory communicating with a processor for IP commercialization, wherein the memory stores a computer program; and
the processor, when executing the computer program, performs operations comprising:
determining, by the processor, an IP portfolio associated with a user;
analyzing, by the processor, the IP portfolio to determine a plurality of factors associated with the IP portfolio;
determining, by the processor and based at least partially upon the plurality of factors, a first channel to present to the user; and
presenting, by the processor, the first channel to the user.
20 . A non-transitory computer-readable storage medium having computer-executable instructions stored thereon that, in response to execution by a IP commercialization computer, causes the computer perform a operations comprising:
determining, by the computer, an IP portfolio associated with a user;
analyzing, by the computer, the IP portfolio to determine a plurality of factors associated with the IP portfolio;
determining, by the computer and based at least partially upon the plurality of factors, a first channel to present to the user; and
presenting, by the computer, the first channel to the user.