Interaction analysis and prioritzation of mobile content
View Patent ↗A computer system having one or more non-transitory computer readable mediums having stored thereon instructions which, when executed by one or more processors of the computer system, causes the one or more processors to prioritize a target mobile content by (a) receiving interaction information relating to the mobile content accessed by a first mobile communication facility by a user thereof; (b) receiving a datum associated with the user of the first mobile communication facility, wherein the datum corresponds to offline information relating to the user; (c) weighting the mobile content based at least in part on the interaction information and the offline information relating to the user; and (d) providing the weight as a parameter for use in ordering the mobile content for presentation on a second mobile communication facility.
1. A computer system having one or more non-transitory computer readable mediums having stored thereon instructions which, when executed by one or more processors of the computer system, causes the one or more processors to prioritize a target mobile content by:
receiving interaction information relating to the target mobile content accessed by a user of a first mobile communication facility;
receiving a datum associated with the user of the first mobile communication facility, wherein the datum corresponds to offline information relating to the user;
weighting the mobile content based at least in part on the interaction information and the offline information relating to the user; and
providing the weight as a parameter for use in the prioritization of the target mobile content for presentation on a second mobile communication facility.
2. The computer system having the one or more non-transitory computer readable mediums of claim 1 , wherein the interaction information has a user authority associated with it.
3. The computer system having the one or more non-transitory computer readable mediums of claim 1 , wherein the interaction information indicates a transaction event having occurred.
4. The computer system having the one or more non-transitory computer readable mediums of claim 1 , wherein the interaction information includes a transaction history.
5. The computer system having the one or more non-transitory computer readable mediums of claim 1 , wherein the interaction information includes a purchase history.
6. The computer system having the one or more non-transitory computer readable mediums of claim 1 , wherein the interaction information includes a user history.
7. The computer system having the one or more non-transitory computer readable mediums of claim 1 , wherein the weighting of the target mobile content further comprises weighting the target mobile content at least in part on a plurality of interaction information relating to the mobile content.
8. The computer system having the one or more non-transitory computer readable mediums of claim 7 , wherein the plurality of interaction information relates to a plurality of mobile communication facilities.
9. The computer system having the one or more non-transitory computer readable mediums of claim 1 , wherein the mobile content is a downloadable content.
10. The computer system having the one or more non-transitory computer readable mediums of claim 1 , wherein the mobile content is a sponsored link.
11. The computer system having the one or more non-transitory computer readable mediums of claim 1 , wherein the second mobile communication facility is a cellular phone.
12. The computer system having the one or more non-transitory computer readable mediums of claim 1 , wherein the second mobile communication facility is a phone.
13. The computer system having the one or more non-transitory computer readable mediums of claim 1 , wherein the second mobile communication facility is a mobile phone.
14. The computer system having the one or more non-transitory computer readable mediums of claim 1 , wherein the second mobile communication facility is a GSM phone.
15. The computer system having the one or more non-transitory computer readable mediums of claim 1 , wherein the interaction information is based at least in part on a user transaction.
16. The computer system having the one or more non-transitory computer readable mediums of claim 1 , wherein the interaction information is based at least in part on an expertise.
17. The computer system having the one or more non-transitory computer readable mediums of claim 1 , wherein the interaction information is a segmentation of at least one factor associated with the mobile communication facility.
18. The computer system having the one or more non-transitory computer readable mediums of claim 1 , wherein the weighting of the mobile content is presented as a score.
19. The computer system having the one or more non-transitory computer readable mediums of claim 1 , wherein the offline information relating to the user corresponds to activity with a television or personal computer by the user.
20. A computer system having one or more non-transitory computer readable mediums having stored thereon instructions which, when executed by one or more processors of the computer system, causes the one or more processors to prioritize a target mobile content by:
receiving interaction information relating to the target mobile content accessed by a user of a first mobile communication facility;
receiving a datum associated with the user of the first mobile communication facility, wherein the datum corresponds to offline information relating to the user;
weighting the mobile content based at least in part on the interaction information and the offline information relating to the user; and
prioritizing the target mobile content for presentation on a second mobile communication facility based at least in part according to the weighting.