IP Library Granted Patent US 8,875,027
Granted Patent B2
US 8,875,027 · App. 13/205,141 · Granted Oct 28, 2014

Apparatus, system and method for a media enhancement widget

View Patent ↗
Loading inventors, assignments & file history…
Monitor This Case
Get email alerts when status or documents change.
Order Certified Copies
Most orders are placed with the USPTO same day — all within 24 business hours.
Order via The Patent Place →
Pre-filled with this patent's details
Quick Facts
Patent No.
US 8,875,027
App. No.
13/205,141
Granted
Oct 28, 2014
Kind
B2
Abstract

The present invention is and includes a device, system and method for providing an image enhancement widget. The device, system and method include a javascript component that, upon execution, obtains at least one subject of primary content on a networked page, and at least one permission for enhancement of the primary content, ones of a plurality of content produced remotely from the javascript component and according to the javascript component, and an enhancement widget. The enhancement widget may be a flash widget.

Claims (21)

1. A system for providing an enhancement widget, comprising:

a processor;

a computer-implemented enhancement engine, executed by a processor, that performs open-loop dynamic optimization based on user preferences of a user of a website, a content type of content requested by the user, at least one of at least two applications to be produced to the user according to at least the content type, and a data engine that produces stored data content related to the requested content for use by the produced at least one application;

wherein the open-loop dynamic optimization maximizes or minimizes a performance index which characterizes a solution quality of a dynamic system while taking into account predetermined constraints, wherein the solution is represented by optimal decision variables, and wherein a numerical approach for the dynamic optimization is one of a control vector optimization parameterization method, a mixed integer dynamic optimization method, a control vector parameterization method, and a global optimization method;

a javascript component placed on the website by said enhancement engine that, upon execution, obtains at least one subject of the requested content and at least one permission for enhancement of the requested content by the produced at least one application;

the enhancement widget comprising at least the produced at least one application and the stored data content overlayed upon the requested content.

2. The system for providing an enhancement widget of claim 1 , wherein the data engine comprises at least one vault that produces the stored data content.

3. The system for providing an enhancement widget of claim 2 , further comprising a recommendation engine including said at least one vault, wherein said recommendation engine recommends the stored data content for production from said at least one vault in accordance with said javascript component.

4. The system for providing an enhancement widget of claim 1 , wherein said enhancement engine comprises a fulfillment engine that instantiates the enhancement widget in accordance with said javascript component.

5. The system for providing an enhancement widget of claim 1 , wherein said javascript component comprises a publisher-side javascript component.

6. The system for providing an enhancement widget of claim 5 , wherein said javascript component further comprises a remote-side javascript component.

7. The system for providing an enhancement widget of claim 6 , wherein the remote-side javascript component comprises at least one update to a publisher-side javascript component.

8. The system for providing an enhancement widget of claim 1 , wherein the overlay comprises a transparent overlay.

9. The system for providing an enhancement widget of claim 1 , wherein the overlay comprises an opaque overlay.

10. The system for providing an enhancement widget of claim 9 , wherein the overlay comprises an advertisement featuring the subject of the requested content.

11. The system for providing an enhancement widget of claim 1 , wherein said enhancement widget comprises a reproduction of the requested content.

12. The system for providing an enhancement widget of claim 1 , wherein said produced at least one application comprises a selectable menu.

13. The system for providing an enhancement widget of claim 12 , wherein the selectable menu comprises a social network option.

14. The system for providing an enhancement widget of claim 12 , wherein the selectable menu comprises at least one advertisement.

15. The system for providing an enhancement widget of claim 1 , wherein said javascript component is placed by permissions of a publisher.

16. The system for providing an enhancement widget of claim 15 , wherein the permissions comprise at least one enhanceable images, size ranges and aspect ratios.

Assignments (1)
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Jul 31, 2012
From: STEELBERG, CHAD; STEELBERG, RYAN
To: BRAND AFFINITY TECHNOLOGIES, INC.
Reel/Frame 028681/0780 →