IP Library Granted Patent US 9,083,756
Granted Patent B2
US 9,083,756 · App. 13/206,295 · Granted Jul 14, 2015

Session analysis systems and methods

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Quick Facts
Patent No.
US 9,083,756
App. No.
13/206,295
Granted
Jul 14, 2015
Kind
B2
Abstract

A method and system analyze session data. In some embodiments, the method accesses session data, identifies multiple sessions contained in the session data, and identifies multiple events that occurred within each of the multiple sessions. The method determines a temporal relationship between the multiple events in each session and analyzes the multiple sessions to aggregate events associated with the multiple sessions. The method then generates a graphical representation of the aggregated events.

Claims (31)

1. A method comprising:

accessing session data;

identifying a plurality of sessions contained in the session data;

identifying a plurality of events that occurred within each of the plurality of identified sessions;

determining a temporal relationship between the plurality of identified events in each session, the determining of the temporal relationship including determining an elapsed time to complete each of the plurality of identified events;

aggregating, using one or more processors, the plurality of identified sessions based on a user-defined data segmentation setting, the user-defined data segmentation setting including a restriction on the type of session data analyzed, the aggregating of the plurality of identified sessions including statistically summarizing the plurality of identified events that occurred within the plurality of identified sessions; and

generating a user interface including a graphical representation of the aggregated plurality of identified sessions, the graphical representation of the aggregated plurality of identified sessions being divided into multiple portions, each portion of the multiple portions representing an event of the plurality of identified events, each portion of the multiple portions including an indicator of a number of sessions aggregated into the portion and an indicator of the elapsed time to complete the event.

2. The method of claim 1 , further comprising determining a session result associated with each of the plurality of identified sessions.

3. The method of claim 2 , wherein the aggregating of the plurality of identified sessions includes aggregating the session results associated with the plurality of identified sessions.

4. The method of claim 1 , wherein determining the temporal relationship includes determining a start time and an end time associated with each of the plurality of identified events.

5. The method of claim 1 , wherein the session data is accessed from a web-based session log.

6. The method of claim 1 , wherein the session data represents an instance of a webpage flow.

7. The method of claim 1 , wherein the events associated with each of the plurality of identified sessions include user actions.

8. The method of claim 1 , further comprising separating the plurality of sessions into groups based on the temporal relationship between the plurality of identified events in the sessions.

9. A non-transitory machine-readable storage medium comprising instructions that, when executed by one or more processors of a machine, cause the machine to perform operations comprising:

accessing session data;

identifying a plurality of sessions contained in the session data;

identifying a plurality of events that occurred within each of the plurality of identified sessions;

determining a temporal relationship between the plurality of identified events in each session, the determining of the temporal relationship including determining an elapsed time to complete each of the plurality of identified events;

separating the plurality of sessions into groups based on the temporal relationship between the plurality of identified events in the sessions;

aggregating the plurality of identified sessions based on a user-defined data segmentation setting, the user-defined data segmentation setting including a restriction on the type of session data analyzed, the aggregating of the plurality of identified sessions including statistically summarizing the plurality of identified events that occurred within the plurality of identified sessions; and

generating a user interface including a graphical representation of the aggregated plurality of identified sessions, the graphical representation of the aggregated plurality of identified sessions being divided into multiple portions, each portion of the multiple portions representing an event of the plurality of identified events, each portion of the multiple portions including an indicator of a number of sessions aggregated into the portion and an indicator of the elapsed time to complete the event.

10. The non-transitory machine-readable storage medium of claim 9 , wherein the session data is accessed from a network-based marketplace.

11. The non-transitory machine-readable storage medium of claim 9 , wherein determining the temporal relationship includes determining a start time and an end time associated with each of the plurality of identified events.

12. A session analysis system comprising:

a communication module to access session data associated with online activities;

a session identification module to identify a plurality of sessions contained in the session data;

an event analysis module to identify a plurality of events that occurred within each of the plurality of identified sessions and to determine an elapsed time to complete each of the plurality of identified events;

a session analysis module, comprising a processor of a machine, to aggregate the plurality of identified sessions based on at least one user-defined data segmentation setting, the at least one user-defined data segmentation setting including a restriction on the type of session data analyzed, the aggregating of the plurality of identified sessions including statistically summarizing the plurality of identified events that occurred within the plurality of identified sessions; and

a user interface generator to generate a user interface including graphical representation of the aggregated plurality of identified sessions, the graphical representation of the aggregated plurality of identified sessions being divided into multiple portions, each portion of the multiple portions representing an event of the plurality of identified events, each portion of the multiple portions including an indicator of a number of sessions aggregated into the portion and an indicator of the elapsed time to complete the event.

13. The session analysis system of claim 12 , further comprising a data segmentation module configured to separate the plurality of sessions into groups based on the temporal relationship between the plurality of identified events in the sessions.

Assignments (2)
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Jul 23, 2015
From: EBAY INC.
To: PAYPAL, INC.
Reel/Frame 036169/0774 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Aug 11, 2011
From: SHEN, ZEQIAN; SUNDARESAN, NEELAKANTAN
To: EBAY INC.
Reel/Frame 026739/0455 →