Systems and methods for consumer-generated media reputation management
A computing system configured to gather social media content includes a memory; a content collection and ingestion system, stored in the memory and configured, when executed on a computer processor, to communicate with one or more computing systems to direct a search of a content source using a received collection request and to ingest the results of the directed search into a data store; and a content management system, stored in the memory and configured, when executed on a computer processor, to display the ingested results on a display.
1. At least one non-transitory computer-readable medium on which are stored instructions that, when executed by at least one processing device, enable the at least one processing device to perform a method, comprising the steps of:
receiving from a user a first keyphrase;
collecting consumer-generated media content including the first keyphrase using a plurality of robots to parse sites hosted on a network;
automatically categorizing the consumer-generated media content according to a plurality of characteristics of the consumer-generated media content;
automatically identifying a first set of posts of the content to the sites, each post of the first set being posted to the network within a first finite time period;
generating a graphical user interface configured to display a quantity of posts of the first set in a user-selectable format; and
automatically identifying a media type associated with each post of the first set, the identified media type being one of a plurality of predetermined media types,
wherein the format comprises a graph illustrating a quantity of the posts posted to the network during the first time period according to the identified media type of each of the posts, and
wherein the format comprises a map of at least one geographic region, each geographic region of the at least one geographic region being color coded according to a quantity of the posts posted to the network during the first time period.
2. The medium of claim 1 , wherein the first time period comprises a plurality of sub-periods and the format comprises a graph illustrating a quantity of the posts posted to the network during each sub-period of the first time period.
3. The medium of claim 1 , wherein the format comprises a graph illustrating a quantity of the posts posted to the network during the first time period and a user-selectable second finite time period, the second time period occurring prior to the first time period.
4. The medium of claim 1 , wherein the method further comprises the steps of:
receiving from the user a second keyphrase; and
automatically identifying a second set of posts to the network, each post of the second set including the second keyphrase, each post of the second set being posted to the network within the first finite time period,
wherein the format comprises a graph illustrating quantities of the first-set and second-set posts posted to the network during the first time period.
5. The medium of claim 1 , wherein the first time period is selectable by the user.
6. At least one non-transitory computer-readable medium on which are stored instructions that, when executed by at least one processing device, enable the at least one processing device to perform a method, comprising the steps of:
receiving from a user a first keyphrase;
collecting consumer-generated media content including the first keyphrase using a plurality of robots to parse sites hosted on a network;
automatically categorizing the consumer-generated media content according to a plurality of characteristics of the consumer-generated media content;
automatically identifying a first set of posts of the content to the sites, each post of the first set being posted to the network within a first finite time period;
automatically determining that each post of the first set includes one of a positive-type opinion, negative-type opinion and neutral-type opinion of the keyphrase;
in response to selection by the user from a menu, generating a graphical user interface in a user-selectable format configured to display in graphical form a quantity of posts of the first set according to the type of opinion included by each post of the quantity, wherein a robot, programmed to determine a site the source of the first set of posts and programmed to interact with the site as a user, posts an automatically selected response of a plurality of responses to the first set of posts, the posted response being selected based on the determined opinion and a plurality of characteristics of the first set of posts; and
automatically identifying a media type associated with each post of the first set, the identified media type being one of a plurality of predetermined media types,
wherein the format comprises a graph illustrating a quantity of the posts posted to the network during the first time period according to the identified media type of each of the posts, and
wherein the format comprises a map of at least one geographic region, each geographic region of the at least one geographic region being color coded according to a quantity of the posts posted to the network during the first time period.
7. The medium of claim 6 , wherein the first time period is selectable by the user.
8. At least one non-transitory computer-readable medium on which are stored instructions that, when executed by at least one processing device, enable the at least one processing device to perform a method, comprising the steps of:
receiving from a user a first keyphrase;
automatically identifying a first set of posts to a network, each post of the first set including the first keyphrase, each post of the first set being posted to the network within a first finite time period;
generating a graphical user interface in a user-selectable format configured to display on a single page at least one post of the first set and a menu of user-selectable actions to be performed on the at least one post; and
automatically identifying a media type associated with each post of the first set, the identified media type being one of a plurality of predetermined media types,
wherein the format comprises a graph illustrating a quantity of the posts posted to the network during the first time period according to the identified media type of each of the posts, and
wherein the format comprises a map of at least one geographic region, each geographic region of the at least one geographic region being color coded according to a quantity of the posts posted to the network during the first time period.
9. The medium of claim 8 , wherein the menu includes a selection that enables the user to e-mail the at least one post to a recipient chosen by the user.
10. The medium of claim 8 , wherein the menu includes a selection that enables the user to select a category of the at least one post and display within the at least one post a label indicating the selected category.
11. The medium of claim 8 , wherein the menu includes a selection that enables the user to select a social media outlet from a set of social media outlets and communicate the at least one post to the selected social media outlet.
12. The medium of claim 8 , wherein the first time period is selectable by the user.