Media exposure data collection and security
View Patent ↗Systems and methods are disclosed for securely transferring research data relating to media exposure data, such as radio, television, streaming media and the Internet. A plurality of portable computing devices seek and bond to a collector via Bluetooth in a specific area, such as a household. The collector authenticates itself with each of the portable computing devices and vice versa where the collector arranges a secure research data transfer session with each respective device using exchanged authentication files. As each secure session is made, each portable computing device transmits stored research data during the session.
1. A computer-implemented method for securely receiving research data relating to media data exposure, comprising:
verifying, at a collector that is separate from a portable computing device and a collection server and that is to transfer media exposure research data from the portable computing device to the collection server, validity of second authentication information obtained from the portable computing device based on first authentication information obtained from a network server, the second authentication information including identification information associated with the portable computing device;
sending session authentication information to the portable computing device when the second authentication information is valid, wherein the session authentication information defines a research data transfer session that is valid over a defined period of time; and
transferring the media exposure research data from the portable computing device to the collection server during the research data transfer session.
2. The computer-implemented method of claim 1 , wherein the identification information associated with the portable computing device includes a file name including an identification number unique to the portable computing device.
3. The computer-implemented method of claim 1 , wherein the second authentication information includes one of a random salt, a key, a password or a personal identification number (PIN).
4. The computer-implemented method of claim 3 , wherein the second authentication information is hashed.
5. The computer-implemented method of claim 1 , wherein the research data includes one of (i) codes detected from audio, (ii) audio signatures or (iii) web cookies.
6. The computer-implemented method of claim 1 , wherein the first authentication file is received from a web portal on the network server.
7. The computer-implemented method of claim 1 , further including associating the media exposure research data received during the research data transfer period with the portable computing device and transmitting the media exposure research data to a portal on the collection server for audience research data processing.
8. A computer-implemented method for securely communicating media exposure research data from a portable computing device utilizing Bluetooth communication, the method comprising:
verifying a collector initial authentication (CIA) file from a collector that is separate from the portable computing device and a collection server, the collector to transfer media exposure research data from the portable computing device to the collection server;
when the CIA file is verified, sending to the collector a portable computing device initial authentication (MIA) file including identification information associated with the portable computing device;
after sending the MIA file, verifying at the portable computing device a key from the collector; and
sending media exposure research data stored on the portable computing device to the collector using a research data transfer session that begins when a collector session authentication (CSA) file from the collector is validated.
9. The computer-implemented method of claim 8 , wherein the identification information associated with the portable computing device includes a file name including an identification number unique to the portable computing device.
10. The computer-implemented method of claim 8 , wherein at least one of the CIA file or the MIA file includes one of a random salt, a key, a password or a personal identification number (PIN).
11. The computer-implemented method of claim 10 , wherein the CIA file and the MIA file are hashed.
12. The computer-implemented method of claim 8 , wherein the media exposure research data includes one of (i) codes detected from audio, (ii) audio signatures or (iii) web cookies.
13. The computer-implemented method of claim 12 , wherein the codes are based on multiple-frequency code signals detected from an acoustic audio signal.
14. The computer-implemented method of claim 12 , wherein the audio signatures are based on features of audio identified using a time-frequency analysis.
15. The computer-implemented method of claim 8 , wherein the CIA file is received from a web portal.
16. An apparatus for transferring media exposure research data from a portable computing device to a server, the apparatus comprising:
a processor that is separate from the portable computing device and the server; and
a memory in communication with the processor and including instructions that, when executed, cause the processor to:
verify validity of second authentication information obtained from the portable computing device based on first authentication information obtained from a network entity, the second authentication information identifying the portable computing device;
send session authentication information to the portable computing device when the second authentication information is valid, the session authentication information defining a research data transfer session that is valid over a defined period of time; and
transfer the media exposure research data from the portable computing device to the server during the research data transfer session.
17. The apparatus according to claim 16 , wherein the second authentication information is an international mobile equipment identity of the portable computing device.
18. The apparatus according to claim 17 , wherein the first authentication information is only a portion of digits of the international mobile equipment identity.
19. The apparatus according to claim 18 , wherein the instructions cause the processor to verify the validity of the second authentication information by determining a digit of the international mobile equipment identity that is not present in the portion of the digits of the international mobile equipment identity not included in the first authentication information.
20. The apparatus according to claim 16 , wherein the processor is to receive the second authentication information from the portable computing device using Bluetooth communications.