SYSTEMS AND METHODS FOR NAVIGATING TO A FAVORITE CONTENT SOURCE WITHOUT AN ADVERTISEMENT

1 . A method for displaying media assets on user equipment, the method comprising:

designating one of a plurality of content sources as a first favorite content source;

causing a first media asset received from a first content source to be displayed on the user equipment;

determining whether the first content source currently includes an advertisement; and

automatically accessing the first favorite content source in response to determining that the first content source currently includes an advertisement.

2 . The method of claim 1 , wherein the first favorite media content source is automatically accessed in response to determining that an option to skip advertisements has been selected at the user equipment.

3 . The method of claim 1 further comprising determining whether the first content source no longer includes an advertisement.

4 . The method of claim 3 further comprising displaying a message to indicate that the first content source no longer includes an advertisement in response to determining that the first content source no longer includes an advertisement.

5 . The method of claim 3 further comprising displaying a visual indicator upon determining that the first content source no longer includes an advertisement.

6 . The method of claim 3 further comprising displaying the first media asset upon determining that the first content source no longer includes an advertisement.

7 . The method of claim 1 , wherein determining whether the first content source includes an advertisement further comprises processing closed captioning information or information provided by the first content source to identify data indicative of an advertisement.

8 . The method of claim 1 , further comprising determining whether the designated first favorite content source includes an advertisement in response to determining that the first content source includes an advertisement.

9 . The method of claim 8 further comprising:

in response to determining that the designated first favorite content source includes an advertisement, determining whether a second designated favorite content source includes an advertisement; and

automatically accessing the second favorite content source in response to determining that the second favorite content source does not include an advertisement.

10 . The method of claim 1 , further comprising:

determining whether the first content source no longer includes an advertisement;

determining whether the first media content is being displayed; and

pausing playback of the first media content in response to determining that the first media content is not being displayed and that the first content source no longer includes an advertisement.

11 . A system for displaying media assets, the system comprising:

display screen, user input interface, and control circuitry coupled to the display screen and the user input interface, the control circuitry configured to:

designate one of a plurality of content sources as a first favorite content source;

cause a first media asset received from a first content source to be displayed on the display screen;

determine whether the first content source currently includes an advertisement; and

automatically access the first favorite content source in response to determining that the first content source currently includes an advertisement.

12 . The system of claim 11 , wherein the first favorite media content source is automatically accessed in response to determining that an option to skip advertisements has been selected.

13 . The system of claim 11 , wherein the control circuitry is further configured to determine whether the first content source no longer includes an advertisement.

14 . The system of claim 13 , wherein the control circuitry is further configured to display a message at the display screen to indicate that the first content source no longer includes an advertisement in response to determining that the first content source no longer includes an advertisement.

15 . The system of claim 13 , wherein the control circuitry is further configured to display a visual indicator at the display screen upon determining that the first content source no longer includes an advertisement.

16 . The system of claim 13 , wherein the control circuitry is further configured to display the first media asset at the display screen upon determining that the first content source no longer includes an advertisement.

17 . The system of claim 11 , wherein determining whether the first content source includes an advertisement further comprises processing closed captioning information or information provided by the first content source to identify data indicative of an advertisement.

18 . The system of claim 11 , wherein the control circuitry is further configured to determine whether the designated first favorite content source includes an advertisement in response to determining that the first content source includes an advertisement.

19 . The system of claim 18 , wherein the control circuitry is further configured to:

determine whether a second designated favorite content source includes an advertisement in response to determining that the designated first favorite content source includes an advertisement; and

automatically access the second favorite content source in response to determining that the second favorite content source does not include an advertisement.

20 . The system of claim 11 , wherein the control circuitry is further configured to:

determine whether the first content source no longer includes an advertisement;

determine whether the first media content is being displayed; and

pause playback of the first media content in response to determining that the first media content is not being displayed and that the first content source no longer includes an advertisement.

21 - 30 . (canceled)