IP Library Granted Patent US 9,183,564
Granted Patent B2
US 9,183,564 · App. 13/538,902 · Granted Nov 10, 2015

Framework for marketplace analysis

Inventors: Tarun Bhatia (Oak Park, CA); Prasad Chalasani (New York, NY); Rohit Chandra (Los Altos, CA)
Assignee: YAHOO! INC.
G06Q30/0201
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Quick Facts
Patent No.
US 9,183,564
App. No.
13/538,902
Granted
Nov 10, 2015
Kind
B2
Abstract

A marketplace diagnostics framework for analyzing and managing online marketplaces.

Claims (41)

1. A method comprising:

automatically identifying, by at least one processing unit, a fault diagnosis technique for analyzing an online marketplace, where the fault diagnosis technique comprises procedures and measurements for analyzing the online marketplace and diagnosing an issue of the online marketplace, the analyzing the online marketplace comprising analyzing the online marketplace's profitability;

automatically evaluating, by the at least one processing unit, the procedures and the measurements of the fault diagnosis technique for the procedures' and the measurements' effectiveness in analyzing the online marketplace and diagnosing an issue of the online marketplace, the evaluating comprising evaluating the effectiveness of the procedures and the measurements of the fault diagnosis technique in analyzing the profitability of the online marketplace;

automatically prioritizing, by the at least one processing unit, the procedures and the measurements of the fault diagnosis technique according to at least the evaluation of the procedures' and the measurements' effectiveness in analyzing the online marketplace, the prioritizing comprising prioritizing the procedures' and the measurements' according to their effectiveness in analyzing the profitability of the online marketplace;

executing, by the at least one processing unit, at least one of the procedures and the measurements of the fault diagnosis technique according to the prioritization of the procedures and the measurements to analyze the online marketplace including analyzing the online marketplace's profitability;

electronically storing, by the at least one processing unit, diagnostic information resulting from the execution of the at least one of the procedures and the measurements;

automatically generating, by the at least one processing unit, a remedy according to at least the diagnostic information;

executing, by the at least one processing unit, the remedy; and

automatically evaluating, by the at least one processing unit, remediation information resulting from the execution of the remedy, the evaluating comprising using the remediation information in determining whether or not to automatically update the remedy.

2. The method of claim 1 , further comprising:

prior to the identification of the fault diagnosis technique, searching, by the at least one processing unit, for an appropriate fault diagnosis technique for a particular online marketplace.

3. The method of claim 1 , further comprising:

storing, by the at least one processing unit, the remediation information and the evaluation of the remediation information.

4. The method of claim 1 , further comprising:

communicating, by the at least one processing unit, the remediation information and the evaluation of the remediation information to an operator of the online marketplace.

5. The method of claim 1 , further comprising:

communicating, by the at least one processing unit, the remediation information and the evaluation of the remediation information to another electronic device.

6. The method of claim 1 , where the prioritization of the procedures and the measurements, comprises determining a most effective procedure for determining an issue of the online marketplace, and ranking the most effective procedure higher than other procedures of the fault diagnosis technique.

7. The method of claim 1 , where the prioritization of the procedures and the measurements comprises determining a most effective measurement for determining an issue of the online marketplace, and ranking the most effective measurement higher than other measurements of the fault diagnosis technique.

8. The method of claim 1 , where the prioritization of the procedures and the measurements, comprises determining a critical indicator for determining an issue of the online marketplace, and ranking the critical indicator higher than other indicators for determining an issue of the online marketplace.

9. The method of claim 1 , where at least one of the procedures of the fault diagnosis technique comprises at least one of the measurements of the fault diagnosis technique, and where at least one of the measurements of the fault diagnosis technique comprises a measurement of an indicator for determining an issue of the online marketplace.

10. The method of claim 1 , where at least one of the procedures of the fault diagnosis technique comprises statistical modeling for at least one of the measurements of the fault diagnosis technique.

11. The method of claim 1 , where at least one of the procedures of the fault diagnosis technique comprises a procedure for classifying a diagnosed issue with respect to an effect of the diagnosed issue on the online marketplace.

12. The method of claim 1 , where at least one of the procedures of the fault diagnosis technique comprises a procedure for classifying an overall health state of the online marketplace.

13. The method of claim 12 , where the procedure for classifying the overall health state of the online marketplace comprises measuring the profitability of the online marketplace.

14. The method of claim 1 , where at least one of the measurements of the fault diagnosis technique is a measurement of liquidity in the online marketplace.

15. The method of claim 1 , where at least one of the measurements of the fault diagnosis technique is a measurement of demand for products and services distributed in the online marketplace.

16. The method of claim 1 , where at least one of the measurements of the fault diagnosis technique is a measurement of an amount of transactions or subscriptions in a marketplace.

17. The method of claim 1 , where the executing of at least one of the procedures and the measurements of the fault diagnosis technique comprises determining cause of an issue of the online marketplace.

18. The method of claim 17 , where the determining the cause of an issue of the online marketplace is at least based on an evaluation of historical information.

19. The method of claim 17 , where the determining the cause of an issue of the online marketplace is at least based on an evaluation of historical information, the issue, and a related issue or another marketplace.

20. A system comprising:

at least one computing device, each computing device comprising a processor and a storage medium for tangibly storing thereon program logic for execution by the processor, the stored program logic comprising:

identifying logic executed by the processor for automatically identifying a fault diagnosis technique for analyzing an online marketplace, where the fault diagnosis technique comprises measurements for analyzing the online marketplace and diagnosing an issue of the online marketplace, the analyzing the online marketplace comprising analyzing the online marketplace's profitability;

evaluating logic executed by the processor for automatically evaluating the measurements of the fault diagnosis technique for their effectiveness in analyzing the online marketplace and diagnosing an issue of the online marketplace, the evaluating comprising evaluating the effectiveness of the measurements of the fault diagnosis in analyzing the profitability of the online marketplace;

prioritizing logic executed by the processor for automatically prioritizing the measurements of the fault diagnosis technique according to at least the evaluation of the measurements' effectiveness in analyzing the online marketplace, the prioritizing comprising prioritizing according to the evaluating the measurements' according to their effectiveness in analyzing the profitability of the online marketplace;

executing logic executed by the processor for executing at least one of the measurements of the fault diagnosis technique according to the prioritization of the measurements to analyze the online marketplace including the online marketplace's profitability;

storing logic executed by the processor for electronically storing diagnostic information resulting from the execution of the at least one of the measurements;

generating logic executed by the processor for automatically generating a remedy according to at least the diagnostic information;

executing logic executed by the processor for executing the remedy; and

evaluating logic executed by the processor for automatically evaluating remediation information resulting from the execution of the remedy, the evaluating comprising using the remediation information in determining whether or not to automatically update to the remedy.

Assignments (5)
CHANGE OF NAME Recorded Mar 22, 2022
From: VERIZON MEDIA INC.
To: YAHOO AD TECH LLC
Reel/Frame 059471/0514 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Oct 26, 2020
From: OATH INC.
To: VERIZON MEDIA INC.
Reel/Frame 054258/0635 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Feb 2, 2018
From: YAHOO HOLDINGS, INC.
To: OATH INC.
Reel/Frame 045240/0310 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Jun 23, 2017
From: YAHOO! INC.
To: YAHOO HOLDINGS, INC.
Reel/Frame 042963/0211 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Jul 11, 2012
From: BHATIA, TARUN; CHALASANI, PRASAD; CHANDRA, ROHIT
To: YAHOO! INC.
Reel/Frame 028529/0170 →
Continuity (1)
Related Publication 20140006073A1 · Jan 2, 2014