IP Library Granted Patent US 8,478,639
Granted Patent B2
US 8,478,639 · App. 13/658,645 · Granted Jul 2, 2013

System and method for a multiple merchant stored value card

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Quick Facts
Patent No.
US 8,478,639
App. No.
13/658,645
Granted
Jul 2, 2013
Kind
B2
Abstract

The loyalty system allows a consumer to accumulate general loyalty points from one or more merchants, and convert any desired subset of general points to loyalty dollars associated with a specific merchant. The system stores, for each consumer, the merchant loyalty dollars (or monetary equivalent) by merchant within a remotely-accessible host database or within a smart card database. Upon conducting a purchase at a particular merchant, the consumer may utilize a code key to facilitate access to the consumer's own loyalty dollars for the particular merchant. The loyalty dollars are then applied to the purchase transaction as a discount or rebate. The consumer may also re-load the merchant loyalty dollar accounts.

Claims (31)

1. A system comprising:

an incentive processor configured to facilitate allocation of loyalty points;

a tangible, non-transitory memory configured to communicate with the processor;

a conversion rules database configured to convert general loyalty points into a first merchant loyalty dollar value or into a second merchant loyalty dollar value;

a transfer module for transferring at least a portion of the second merchant loyalty dollar value into the first merchant loyalty dollar value for use in a transaction; and

a consumer accounts database having a general loyalty point database configured to store the general loyalty points and a plurality of merchant loyalty dollar value databases configured to store the merchant dollar values.

2. The system of claim 1 , wherein the processor is located within at least one of a remotely accessible host and a smart card.

3. The system of claim 1 , wherein the conversion rules database is configured to interact with a promotion rules database.

4. The system of claim 1 , further comprising an incentive engine configured to provide a suggestion of various awards to a consumer for which the consumer is eligible based upon the loyalty points generated by the consumer.

5. The system of claim 1 , further comprising an incentive engine configured to operate in at least one of real-time and batch mode with respect to storing the general loyalty points and the merchant loyalty dollar values in the consumer accounts database.

6. The system of claim 1 , further comprising an enrollment module configured to enroll at least one of consumers and merchants.

7. The system of claim 1 further comprising an authentication module configured to authenticate consumer IDs.

8. The system of claim 1 , further comprising a participating merchant database in communication with an enrollment module.

9. The system of claim 1 , further comprising a promotion rules database configured to determine that at least one of a reward and the general loyalty points are earned based on transaction data.

10. The system of claim 1 , wherein the conversion rules database receives a conversion request for converting the general loyalty points.

11. A method comprising:

converting, by a computer-based system for allocating points, general loyalty points into a first merchant loyalty dollar value or into a second merchant loyalty dollar value;

transferring, by the computer-based system, at least a portion of the second merchant loyalty dollar value into the first merchant loyalty dollar value for use in a transaction; and

storing, by the computer-based system and in a consumer accounts database, the general loyalty points and the merchant loyalty dollar values, wherein the consumer accounts database includes a general loyalty point database and a plurality of merchant loyalty dollar value databases.

12. The method of claim 11 , wherein the computer-based system is located within at least one of a remotely accessible host and a smart card.

13. The method of claim 11 , further comprising providing a suggestion of various awards to a consumer for which the consumer is eligible based upon the loyalty points generated by the consumer.

14. The method of claim 11 , further comprising storing, in at least one of real-time and batch mode, the general loyalty points and the merchant loyalty dollar values in the consumer accounts database.

15. The method of claim 11 , further comprising enrolling at least one of consumers and merchants.

16. The method of claim 11 , further comprising authenticating consumer IDs.

17. The method of claim 11 , further comprising determining that at least one of a reward and the general loyalty points are earned based on transaction data.

18. The method of claim 11 , further comprising receiving a conversion request thr converting the general loyalty points.

19. An article of manufacture including a non-transitory, tangible computer readable storage medium having instructions stored thereon that, in response to execution by a computer-based incentive system for allocating points, cause the computer-based system to be capable of performing operations comprising:

converting, by the computer-based system, general loyalty points into a first merchant loyalty dollar value or into a second merchant loyalty dollar value;

transferring, by the computer-based system, at least a portion of the second merchant loyalty dollar value into the first merchant loyalty dollar value for use in a transaction; and

storing, by the computer-based system and in a consumer accounts database, the general loyalty points and the merchant loyalty dollar values, wherein the consumer accounts database includes a general loyalty point database and a plurality of merchant loyalty dollar value databases.

20. The article of claim 19 , wherein the computer-based system is located within at least one of a remotely accessible host and a smart card.

Assignments (3)
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Mar 16, 2018
From: III HOLDINGS 1, LLC
To: LIBERTY PEAK VENTURES, LLC
Reel/Frame 045611/0193 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Apr 21, 2014
From: AMERICAN EXPRESS TRAVEL RELATED SERVICES COMPANY, INC.
To: III HOLDINGS 1, LLC
Reel/Frame 032722/0746 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Oct 23, 2012
From: ANTONUCCI, DONNA A.
To: AMERICAN EXPRESS TRAVEL RELATED SERVICES COMPANY, INC.
Reel/Frame 029177/0297 →