IP Library › Granted Patent US 10,713,666

Granted Patent B2

US 10,713,666 · App. 13/665,250 · Granted Jul 14, 2020

Systems and methods for curating content

Inventors: Gregg S. Freishtat (Atlanta, GA); Paul Edward Kaib (Atlanta, GA); Daniel Sehr (Marietta, GA)

Assignee: Outbrain Inc.

G06Q30/02 H04L67/025 H04L67/22

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Quick Facts

Patent No.: US 10,713,666
App. No.: 13/665,250
Granted: Jul 14, 2020
Kind: B2

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USPTO Patent Center↗ Full Patent PDF↗

Abstract

Additional systems and methods for curating content. In one embodiment, a method for providing user access to online content can be provided. The method can include providing a user access to aggregated content from one or more third party webpages, wherein the aggregated content is stored in at least one data storage device, receiving a user selection of a portion of the aggregated content, and posting a link to the user selected portion of aggregated content on a webpage associated with the user, wherein the link is to a second webpage associated with the user.

Claims (58)

1. A method comprising:

collecting, by a processor, content from a plurality of third party webpages;

storing the content in at least one data storage device in accordance with authorization received from the plurality of third party webpages;

selecting, using a machine learning curation algorithm, a first portion of the content based on a relatedness to first content associated with a first webpage;

generating, by the processor, a template for a user to access the first portion of the content;

providing, via the template, a user with access to the first portion of the content collected from the plurality of third party webpages;

presenting, by the processor, a browsing tool configured to receive a selection of first recommended content from the first portion of the content;

receiving, by the processor, an indication of a first position on the first webpage for placement of a link to a second webpage comprising the first recommended content;

receiving, by the processor, a publication duration parameter identifying a user-selected period of time to display the link to the first recommended content in the first position of the first webpage;

receiving a selection of an image corresponding to the link to the first recommended content; and

posting the image corresponding to the link to the first recommended content in the first position of the first webpage in accordance with the user-selected period of time.

2. The method of claim 1 , wherein the first webpage associated with the user comprises a social media webpage.

3. The method of claim 1 , further comprising:

normalizing the content received from the plurality of third party webpages; and

cleansing the content.

4. The method of claim 1 , wherein the content is collected based on selection criteria.

5. The method of claim 1 , further comprising:

outputting the at least the portion of the content in the template, wherein the user can view and select the portion of the content.

6. A system comprising:

a memory to store instructions; and

a processor operatively coupled to the memory, the processor to execute the instructions to:

collect content from a plurality of third party webpages;

store the content in at least one data storage device in accordance with authorization received from the plurality of third party webpages;

select, using a machine learning curation algorithm, a first portion of the content based on a relatedness to first content associated with a first webpage;

generate a template for a user to access the first portion of the content;

provide, via the template, a user with access to the first portion of the content collected from the plurality of third party webpages;

present a browsing tool configured to receive a selection of recommended content from the first portion of the content;

receive an indication of a first position on the first webpage for placement of a link to a second webpage comprising the first recommended content;

receive a publication duration parameter identifying a user-selected period of time to display the link to the first recommended content in the first position of the first webpage;

post the image corresponding to the link to the first recommended content in the first position of the first webpage in accordance with the user-selected period of time.

7. The system of claim 6 , wherein the first webpage associated with the user comprises a social media webpage.

8. The system of claim 6 , the processor to:

normalize the content received from the plurality of third party webpages; and

cleanse the content.

9. The system of claim 6 , wherein the content is collected based on selection criteria.

10. The system of claim 6 , the processor to receive authorization from the plurality of third party webpages to store the content.

11. The system of claim 6 , the processor to:

output the at least the portion of the content in the template, wherein the user can view the aggregated content.

12. A non-transitory computer-readable media storing computer-executable instructions that, when executed by a processor, cause the processor to: