IP Library Granted Patent US 10,713,709
Granted Patent B2
US 10,713,709 · App. 13/753,453 · Granted Jul 14, 2020

Personalized webpage gifting system

Inventors: Brett R. Glass (Overland Park, KS); Nicole E. Glass (Overland Park, KS); Dominique Michelle Pierron O'Hara (Lenexa, KS); Elizabeth Ann Trimble (Overland Park, KS); Karl Joseph Geisler (Olathe, KS)
Assignee: e2interactive, Inc.
G06Q30/0641
View Patent ↗
Loading inventors, assignments & file history…
Monitor This Case
Get email alerts when status or documents change.
Order Certified Copies
Most orders are placed with the USPTO same day — all within 24 business hours.
Order via The Patent Place →
Pre-filled with this patent's details
Quick Facts
Patent No.
US 10,713,709
App. No.
13/753,453
Granted
Jul 14, 2020
Kind
B2
Abstract

A computer-implemented system for creating an enhanced online gifting experience that allows a purchaser to enter information identifying a gift recipient as well as text, sound, images or video relevant to the gift recipient and/or to an event. The system uses this information to create a personalized webpage identified and located via a personal uniform resource locator (PURL) associated with the gift recipient.

Claims (49)

1. A method for the production and distribution of a personalized webpage to enhance online gifting, the method comprising:

receiving, at a computerized device via a graphical user interface, an occasion selection and recipient information associated with a recipient from an event organizer at an organizer computing device, the recipient information includes at least one of gender, age, location and preferences;

receiving a user selection to create the gifting presentation;

creating, at the computerized device, a personal uniform resource locator that includes at least a portion of the recipient information;

creating, at the computerized device, a personalized webpage addressed by the personal uniform resource locator, wherein the personalized webpage comprises the graphical user interface including the occasion selection, the recipient information, and a personalized video comprising at least one image or text provided by the event organizer or a participant, wherein the at least one text or image is mapped and composited into predetermined placement areas of a video template to provide the personalized video;

transmitting the personal uniform resource locator from the computing device to a participant computing device;

when the personal uniform resource locator is entered through Internet-accessible software, displaying, at the participant computing devices, the webpage comprising the graphical user interface including the occasion selection and the recipient information via the Internet-accessible software;

presenting to the event organizer or participant, via the graphical user interface, a first set of offers for gifts based on the recipient information;

creating and continually updating a stored record of an event organizer or participant's purchases and click-through inputs associated with the first set of offers; and

analyzing the stored record and offering, via the graphical user interface, a second set of offers based on the stored record receiving, by the graphical user interface, a selection of a gift from the offers for gifts,

wherein the gift is a physical gift to be sent to the recipient along with a physical gift holder;

storing the personalized video on a video playback device disposed on the physical gift holder; and

making the personalized video accessible to the recipient on the personalized webpage.

2. The method of claim 1 , wherein the stored record includes offered items purchased by the event organizer or participant and offered items viewed by the event organizer or participant.

3. The method of claim 2 , further comprising receiving at least one of a gift card selection, a gift card dollar amount selection and a gift card delivery method selection.

4. The method of claim 1 , further comprising notifying the recipient about the personalized webpage.

5. The method of claim 1 , further comprising receiving a second set of identifying information comprising at least one of a closed celebration selection, an open celebration selection, a gift card holder selection, one or more gift card holder personalization option selections, and personalized content.

6. The method of claim 1 , further comprising a second set of offers based on a theme or occasion.

7. The method of claim 6 , wherein the theme or occasion are at least one of family vacations, honeymoons, anniversary trips, or business.

8. The method of claim 1 , further comprising receiving a selection of a physical gift card holder.

9. The method of claim 8 , further comprising receiving one or more physical gift card holder personalization option selections.

10. The method of claim 9 , wherein the physical gift card holder personalization option selections comprise at least one of holders personalized with text, holders personalized with images, holders personalized with audio, and holders personalized with video.

11. The method of claim 1 , further comprising receiving personalized content to be included in the personalized webpage.

12. The method of claim 11 , where the personalized content is selected from the group consisting of text, image file, audio file, and video file.

13. The method of claim 4 , further comprising notifying the recipient by at least one of a text message, an email message, an electronic message, and a social media network.

14. A system for the production and distribution of a personalized webpage to enhance online gifting, the system comprising:

non-transitory computer-readable medium having a computer program stored thereon for execution by a processor, the computer program operable to provide to a user an electronic resource comprising a processor and memory generating a user interface associated with an ecommerce site comprising receiving an occasion selection and recipient information associated with a recipient from an event organizer;

a personal uniform resource locator module, executing at the processor, where the personal uniform resource locator creates a personal uniform resource locator that includes at least a portion of the recipient information, the recipient information includes at least one of gender, age, location and preferences;

where the portion of the recipient information is prepended to an existing uniform resource locator for the ecommerce site;

a personalized webpage module, executing at the processor, to create and generate for display a personalized webpage addressed by the personal uniform resource locator, wherein the personalized webpage presents, via the user interface, the occasion selection, the recipient information, and a personalized video;

a personalized video module, accessible via the user interface, to create the personalized video where the personalized video comprises at least one image or text provided by the event organizer or a participant, wherein the at least one text or image is mapped and composited into predetermined placement areas of a video template to provide the personalized video;

a communication module, accessible via the user interface, to transmit the personal uniform resource locator from the computing device;

an organizer computing device operated by the event organizer and configured to:

present to the event organizer or participant, via the graphical user interface, a first set of offers for gifts based on the recipient information;

create and continually update a stored record of an event organizer or participant's purchases and click-through inputs associated with the first set of offers; and

analyze the stored record and offer, via the graphical user interface, a second set of offers based on the stored record;

receive a selection of a gift from the offers for gifts,

wherein the gift is a physical gift to be sent to the recipient along with a physical gift holder;

receive a selection to store the personalized video on a video playback device disposed on the physical gift holder; and

make the personalized video accessible to the recipient on the personalized webpage;

a participant computing device operated by a participant;

a recipient computing device operated by a recipient;

wherein when the personal uniform resource locator is accessed by the recipient computing device, the personalized webpage including the occasion selection, the recipient information, and the personalized video are displayed at the recipient computing device via the user interface.

15. The system of claim 14 , wherein the gifts are at least one of a hotel reservation, a travel booking, or trip expense.

16. The system of claim 15 , wherein the event organizer or participant is a travel agent.

17. The system of claim 15 , wherein the personalized video depicts an itinerary for the trip as the text or image and a video of a trip location.

18. The system of claim 14 , wherein a time period is created for purchase of the gifts and a countdown is presented to the event organizer or participant counting down to a cut-off of the time period.

19. They system of claim 18 , wherein an alert including a link to the personalized webpage is sent to the recipient when the time period has come to an end.

20. The system of claim 14 , wherein the gift is a gift card.

Assignments (6)
PATENT SECURITY AGREEMENT Recorded Oct 4, 2022
From: E2INTERACTIVE, INC.
To: BANK OF AMERICA, N.A., AS ADMINISTRATIVE AGENT
Reel/Frame 061604/0493 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Jan 23, 2020
From: GIFT CARD IMPRESSIONS, LLC
To: E2INTERACTIVE, INC. D/B/A E2INTERACTIVE, INC.
Reel/Frame 051685/0525 →
RELEASE OF PATENT SECURITY INTEREST Recorded Mar 4, 2019
From: JPMORGAN CHASE BANK, N.A., AS ADMINISTRATIVE AGENT
To: GIFT CARD IMPRESSIONS, LLC
Reel/Frame 050097/0118 →
PATENT SECURITY AGREEMENT Recorded Feb 28, 2019
From: GIFT CARD IMPRESSIONS, LLC
To: BANK OF AMERICA, N.A., AS ADMINISTRATIVE AGENT
Reel/Frame 048465/0430 →
SECURITY INTEREST Recorded Jan 22, 2019
From: GIFT CARD IMPRESSIONS, LLC
To: JPMORGAN CHASE BANK, N.A.
Reel/Frame 048105/0602 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Apr 23, 2013
From: GLASS, BRETT R.; GLASS, NICOLE E.; O'HARA, DOMINIQUE MICHELLE PIERRON; TRIMBLE, ELIZABETH ANN; GEISLER, KARL JOSEPH
To: GIFT CARD IMPRESSIONS, LLC
Reel/Frame 030265/0458 →