PERSONALIZED SEARCH RESULT RE-RANK BASED ON RELATIONSHIP BOND STRENGTH ALTERATION AMONG DIFFERENT KEYWORDS

1 . A method comprising:

displaying keywords on an electronic display, the keywords from results of an internet search of search criteria, wherein a keyword of a search result is related to another keyword of the search result with a particular bond strength, the bond strength comprising an amount that keywords in a search result are related;

receiving a selection of two or more of the displayed keywords;

setting a bond strength between two or more of the selected keywords; and

displaying search results with a bond strength of at least the selected bond strength.

2 . The method of claim 1 , further comprising identifying keywords of a webpage and determining a bond strength of keywords of the webpage.

3 . The method of claim 2 , further comprising crawling the internet to locate webpages to identify the keywords and to determine the bond strengths and storing the identified keywords and determined bond strengths.

4 . The method of claim 2 , further comprising determining bond strengths of the keywords of webpages within the search results.

5 . The method of claim 4 , further comprising identifying the keywords from the webpages of the search results prior to determining a bond strength of the keywords of the webpages.

6 . The method of claim 4 , further comprising determining bond strengths of a subset of webpages of the search results.

7 . The method of claim 6 , wherein the subset comprises a number of webpages listed first within the search results.

8 . The method of claim 2 , wherein determining a bond strength of keywords of the webpage is associated with a search engine.

9 . The method of claim 2 , wherein determining a bond strength of keywords of the webpage is associated with a browser.

10 . The method of claim 1 , wherein displaying keywords on an electronic display comprises displaying a subset of the keywords.

11 . The method of claim 1 , further comprising sorting the search results based on the selected keywords.

12 . The method of claim 1 , further comprising displaying a slider, wherein a user moves the slider to select the bond strength.

13 . The method of claim 1 , wherein setting a bond strength between two or more of the selected keywords further comprises setting a first bond strength selection for a first set of keywords and setting a second bond strength selection for a second set of keywords.

14 . A computer program product for refining search results, the computer program product comprising a computer readable storage medium having program code embodied therein, the program code readable/executable by a processor to:

crawl the internet to locate webpages;

identify keywords for each webpage, wherein a keyword of a search result is related to another keyword of the search result with a particular bond strength, the bond strength comprising an amount that keywords in a search result are related;

determine a bond strength between keywords for each webpage;

store the keywords and bond strengths of each webpage;

display keywords on an electronic display, the keywords from results of an internet search of search criteria;

receive a selection of two or more of the displayed keywords;

set a bond strength between two or more of the selected keywords; and

display search results with a bond strength of at least the selected bond strength.

15 . The computer program product of claim 14 , further comprising identifying keywords of a webpage and determining a bond strength of keywords of the webpage.

16 . The computer program product of claim 15 , further comprising crawling the internet to locate webpages to identify the keywords and to determine the bond strengths and storing the identified keywords and determined bond strengths.

17 . The computer program product of claim 15 , further comprising determining bond strengths of the keywords of webpages within the search results.

18 . The computer program product of claim 17 , further comprising identifying the keywords from the webpages of the search results prior to determining a bond strength of the keywords of the webpages.

19 . The computer program product of claim 17 , further comprising determining bond strengths of a subset of webpages of the search results.

20 . The computer program product of claim 19 , wherein the subset comprises a number of webpages listed first within the search results.