IP Library Granted Patent US 10,542,043
Granted Patent B2
US 10,542,043 · App. 13/791,295 · Granted Jan 21, 2020

System and method for enhancing trust for person-related data sources

Inventors: Tyler Ziemann (San Francisco, CA); Harish Peri (San Francisco, CA); Atul Singh (Fremont, CA)
Assignee: salesforce.com.inc.
H04L63/20
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Quick Facts
Patent No.
US 10,542,043
App. No.
13/791,295
Granted
Jan 21, 2020
Kind
B2
Abstract

The technology disclosed relates to enhancing trust for person-related data sources by tracking person-related sources using trust objects that hold trust metadata. In particular, it relates to generating trust-enhanced data by appending trust metadata to social media content and other business-to-business entities, and further using the trust-enhanced data to develop social engagement models based on customer preferences. The trust metadata described includes names, interface categories and origins of the person-related data sources along with customer engagement preferences and connection types.

Claims (12)

1. A method for filtering transmissions of person-related data, the method comprising:

executing, by a processor, a web crawler configured to retrieve continually, from a plurality of data sources, the person-related data, the person-related data being for a person and including, for each of the plurality of data sources, a username used by the person;

appending, by the processor, metadata to the person-related data, the metadata including, for each of the plurality of data sources, a name of a data source of the plurality of data sources and an interface category of the data source;

storing, by the processor and in a multi-tenant database, the person-related data and the metadata;

receiving, by the processor and from a first electronic device associated with a first tenant in a multi-tenant environment, a first set of rules for filtering a request for the person-related data, the first set of rules being based upon the metadata, the first set of rules including a restriction with respect to transmitting a first item of the person-related data;

receiving, by the processor and from a first electronic device associated with a second tenant in the multi-tenant environment, a second set of rules for filtering a request for the person-related data, the second set of rules being based upon the metadata, the second set of rules including a restriction with respect to transmitting a second item of the person-related data, the second set of rules being different from the first set of rules;

receiving, by the processor and from a second electronic device associated with the first tenant, a first request for the person-related data;

transmitting, from the processor, to the second electronic device associated with the first tenant, and in accordance with the first set of rules, a first portion of the person-related data, the first portion including at least a first username used by the person;

receiving, by the processor, from a second electronic device associated with the second tenant, and at a first time, a second request for the person-related data;

transmitting, from the processor, to the second electronic device associated with the second tenant, and in accordance with the second set of rules, a second portion of the person-related data, the second portion including at least a second username used by the person;

receiving, by the processor, from a third electronic device associated with the second tenant, and at a second time, a third request for the person-related data, the second time being after the first time; and

transmitting, from the processor, to the third electronic device associated with the second tenant, and in accordance with the second set of rules, a third portion of the person-related data, the third portion including at least a third username used by the person, the third username being different from the second username, the third username having been stored in the multi-tenant database after the first time.

Assignments (2)
CHANGE OF NAME Recorded Oct 25, 2024
From: SALESFORCE.COM, INC.
To: SALESFORCE, INC.
Reel/Frame 069268/0001 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Apr 17, 2014
From: ZIEMANN, TYLER; SINGH, ATUL; PERI, HARISH
To: SALESFORCE.COM, INC.
Reel/Frame 032699/0937 →