VIRTUAL TAG, CLIENT HOSTED AND CLIENT SOURCED CONTENT/SERVICES RATING AND RANKING SUPPORT
A technique in which a tag associated with a target object is sent to a user device to provide information regarding the target object. The tag includes a rating indicator for a recipient of the tag to respond to the rating indicator, in which the rating indicator is used to request a rating of one or more characteristics related to the target object. The rating response is collected with verification information to determine a level of verification of the rating response, in which the verification may include reliability of the rater providing the rating response. The response and level of verification are used to rank the rating response and provide further filtering of the tag related to the target object.
1 . A method for supporting rating of an object, the object having a first geographical location, the method comprising:
delivering rating interface data associated with the object for presentation to a rater, the rater having a second geographical location;
receiving rating related information associated with the rater;
identifying a spatial relationship between the first geographical location and the second geographical location; and
producing at least one ranking based at least in part on the rating related information and the spatial relationship.
2 . The method of claim 1 , wherein the at least one ranking comprises a personalized ranking for a rating viewer.
3 . The method of claim 1 , wherein the producing of the at least one ranking is also based at least in part on a time lapse between the delivering of the rating interface data and the receiving the rating related information.
4 . The method of claim 1 , wherein the rating related information comprises a subjective rating by the rater.
5 . The method of claim 1 , wherein the rating related information comprises an objective rating by the rater.
6 . The method of claim 1 , wherein the producing of the at least one ranking is also based on a historical information related to the rater.
7 . The method of claim 1 , wherein the at least one ranking comprises a rating related to the object.
8 . The method of claim 1 , wherein the at least one ranking comprises a rating related to the rater.
9 . The method of claim 1 , wherein the producing of the at least one ranking is also based on a correlation between data associated with the rater and data associated with a rating viewer.
10 . The method of claim 9 , wherein the data associated with the rater comprises profile data of the rater.
11 . The method of claim 1 , wherein the producing of the at least one ranking is also based on a correlation between data associated with a plurality of raters and data associated with a rating viewer.
12 . The method of claim 1 , wherein the rating interface data is delivered via a tag.
13 . A method for supporting rating and ranking of target objects comprising:
sending a tag associated with a target object to a recipient device;
sending a rating indicator to the recipient device, wherein the rating indicator includes a request for a rating of one or more characteristics related to the target object;
receiving a rating response regarding the rating of the one or more characteristics related to the target object from the recipient device;
determining a level of verification of the rating response; and
ranking the rating response to other responses associated with the target object based on recipient device's rating of the one or more characteristics related to the target object and the level of verification of the rating response.
14 . The method of claim 13 , wherein the tag is associated with procuring a product and the rating indicator is used to request a rating of the product.
15 . The method of claim 13 , wherein the tag is associated with procuring a service and the rating indicator is used to request a rating of the service.
16 . The method of claim 13 , wherein the tag is associated with procuring content for consumption and the rating indicator is used to request a rating of the content.
17 . The method of claim 13 , wherein the determining of the level of verification further comprises determining reliability of a rater providing the rating response.
18 . An apparatus to support rating and ranking of target objects comprising:
a communication interface configured to receive a rating response to a rating indicator from a recipient device of the rating indicator, in which the rating indicator is sent to the recipient device when a tag associated with a target object is sent to the recipient device and in which the rating indicator includes a request for a rating of one or more characteristics related to the target object;
a core logic configured to receive the rating response to the rating indicator from the recipient device and to determine a level of verification of the rating response, and the core logic to rank the rating response to other responses associated with the target object when the level of verification meets a selected threshold, the verification also including reliability of a rater providing the rating response.
19 . The apparatus of claim 18 , wherein the tag is associated with a geolocation of the target object and the response includes a geolocation of the recipient device providing the response and wherein the core logic is configured to compare the geolocation of the recipient providing the response with the geolocation of the target object to determine the level of verification.
20 . The apparatus of claim 18 , wherein the core logic is configured to provide ranking of the rating response, at least in part, based on a rating viewer, in which the ranking is tailored to the rating viewer.