Apparatus and methods of providing and receiving venue level transmissions and services

1. A method for discovery of a venue specific transmission, comprising:

receiving an overhead signal from a non-venue network, wherein the overhead signal is received from a mobile broadcast network having a coverage area in which the venue is located;

extracting information for receiving the venue specific transmission from the overhead signal;

tuning to receive the venue specific transmission based on the extracted information;

receiving the venue specific transmission during a first time slot in a mobile broadcast transmission; and

receiving a transmission from the non-venue network during a second time slot that overlaps and extends beyond the first time slot.

2. The method of claim 1 , further comprising:

receiving the transmission from the non-venue network only on a reserved portion of a frequency band during the first time slot.

3. A method for discovery of a venue specific transmission, comprising:

receiving an overhead signal from a non-venue network on a frequency band, wherein the overhead signal is received from a mobile broadcast network having a coverage area in which the venue is located;

extracting information for receiving the venue specific transmission from the overhead signal, wherein the information for receiving the venue specific transmission includes information about a type of venue specific transmission and an energy ratio for the venue specific transmission; and

tuning to receive the venue specific transmission based on the extracted information.

4. A method for discovery of a venue specific transmission, comprising:

receiving an overhead signal from a non-venue network on a frequency band, wherein the overhead signal is received from a mobile broadcast network having a coverage area in which the venue is located;

receiving a second overhead signal from a venue transmitter on the frequency band, wherein further identification information for the venue specific transmission is included within the second overhead signal;

extracting information for receiving the venue specific transmission from the overhead signal; and

tuning to receive the venue specific transmission based on the extracted information.

5. The method of claim 4 , wherein the overhead signal from a non-venue transmitter is received during a first time slot and the second overhead signal from the venue transmitter is received during a second time slot reserved for venue transmission overhead information.

6. A method for discovery of a venue specific transmission, comprising:

receiving a pilot positioning channel signal, wherein a first portion of the pilot positioning channel signal is received from a non-venue network and a second portion of the pilot positioning channel signal is received from a venue transmitter;

receiving an overhead signal from the non-venue network on a frequency band, wherein the overhead signal is received from a mobile broadcast network having a coverage area in which the venue is located;

extracting information for receiving the venue specific transmission from the overhead signal; and

tuning to receive the venue specific transmission based on the extracted information.

7. The method of claim 6 , wherein a third portion of the pilot positioning channel is reserved portion of the frequency band that is reserved for transmissions from the non-venue network during an inactive state.

8. The method of claim 6 , further comprising:

storing information regarding a geographic boundary for the venue transmission;

monitoring a current location; and

when the current location is within the geographic boundary for the venue transmission, searching for the venue transmission.

9. The method of claim 6 , wherein the extracted information includes at least one of a frequency on which the venue transmission is transmitted, a venue identifier, a type of venue transmission, and information on obtaining a service guide for the venue transmission.

10. The method of claim 6 , further comprising:

detecting availability of a supplemental service guide; and

requesting the supplemental service guide via one of a unicast, a scheduled multicast, and a scheduled broadcast.

11. An apparatus for receiving a venue specific transmission, comprising:

means for receiving an overhead signal from a non-venue network, wherein the overhead signal is received from a mobile broadcast network having a coverage area in which the venue is located;

means for extracting information for receiving the venue specific transmission from the overhead signal;

means for tuning to receive the venue specific transmission based on the extracted information;

means for receiving the venue specific transmission during a first time slot in a mobile broadcast transmission; and

means for receiving a transmission from the non-venue network during a second time slot that overlaps and extends beyond the first time slot.

12. The apparatus of claim 11 , further comprising:

means for receiving the transmission from the non-venue network only on a reserved portion of a frequency band during the first time slot.

13. A computer program product, comprising:

a non-transitory computer-readable medium comprising:

code for causing a computer to receive an overhead signal from a non-venue network, wherein the overhead signal is received from a mobile broadcast network having a coverage area in which the venue is located;

code for causing a computer to extract information for receiving a venue specific transmission from the overhead signal;

code for causing a computer to tune to receive the venue specific transmission based on the extracted information;

code for causing a computer to receive the venue specific transmission during a first time slot in a mobile broadcast transmission; and

code for causing a computer to receive a transmission from the non-venue network during a second time slot that overlaps and extends beyond the first time slot.

14. The computer program product of claim 13 , wherein the non-transitory computer-readable medium further comprises:

code for causing a computer to receive the transmission from the non-venue network only on a reserved portion of a frequency band during the first time slot.

15. An apparatus for receiving a venue specific transmission, comprising:

a receiver for receiving an overhead signal from a non-venue network, wherein the overhead signal is received from a mobile broadcast network having a coverage area in which the venue is located, the receiver is configured to receive the venue specific transmission during a first time slot in a mobile broadcast transmission, and the receiver is configured to receive a transmission from the non-venue network during a second time slot that overlaps and extends beyond the first time slot;

a processor for extracting information for receiving the venue specific transmission from the overhead signal; and

a communications component for tuning to receive the venue specific transmission over resources reserved only for venue specific transmission.

16. The apparatus of claim 15 , wherein the receiver receives at least a portion of the non-venue network transmission and the venue specific transmission on a frequency band, and wherein the receiver is configured to receive the transmission from the non-venue network only on a reserved portion of a frequency band during the first time slot.

17. An apparatus for receiving a venue specific transmission, comprising:

a receiver for receiving an overhead signal on a frequency band from a non-venue network, wherein the overhead signal is received from a mobile broadcast network having a coverage area in which the venue is located, and the receiver is configured to receive the venue specific transmission on at least a portion of the frequency band;

a processor for extracting information for receiving the venue specific transmission from the overhead signal, wherein the information for receiving the venue specific transmission includes information about a type of venue specific transmission and an energy ratio for the venue specific transmission; and

a communications component for tuning to receive the venue specific transmission over resources reserved only for venue specific transmission.

18. An apparatus for receiving a venue specific transmission, comprising:

a receiver for receiving an overhead signal on a frequency band from a non-venue network, wherein the overhead signal is received from a mobile broadcast network having a coverage area in which the venue is located, the receiver is configured to receive the venue specific transmission on at least a portion of the frequency band, the receiver is configured to receive a second overhead signal from a venue transmitter on the frequency band, and further identification information for the venue specific transmission is included within the second overhead signal;

a processor for extracting information for receiving the venue specific transmission from the overhead signal; and

a communications component for tuning to receive the venue specific transmission over resources reserved only for venue specific transmission.

19. The apparatus of claim 18 , wherein the overhead signal from a non-venue transmitter is received during a first time slot and the overhead signal from the venue transmitter is received during a second time slot reserved for venue transmission overhead information.

20. An apparatus for receiving a venue specific transmission, comprising:

a receiver for receiving an overhead signal on a frequency band from a non-venue network, wherein the overhead signal is received from a mobile broadcast network having a coverage area in which the venue is located, the receiver is configured to receive the venue specific transmission on at least a portion of the frequency band and a pilot positioning channel signal, wherein a first portion of the pilot positioning channel signal is received from the non-venue network and a second portion of the pilot positioning channel signal is received from a venue transmitter;

a processor for extracting information for receiving the venue specific transmission from the overhead signal; and

a communications component for tuning to receive the venue specific transmission over resources reserved only for venue specific transmission.

21. The apparatus of claim 20 , wherein a third portion of the pilot positioning channel is reserved portion of the frequency band that is reserved for transmissions from the non-venue network during an inactive state.

22. The apparatus of claim 20 , further comprising:

memory storing information regarding a geographic boundary for the venue transmission;

a location determination component configured to monitor a current location of the apparatus; and

a service detection component configured to search for the venue specific transmission when the current location is within the geographic boundary for the venue specific transmission.

23. The apparatus of claim 20 , wherein the extracted information includes at least one of a frequency on which the venue transmission is transmitted, a venue identifier, a type of venue transmission, and information on obtaining a service guide for the venue transmission.

24. The apparatus of claim 20 , further comprising:

a service guide component for detecting availability of a supplemental service guide, wherein the service guide component is further configured to request the supplemental service guide via one of a unicast, a scheduled multicast, and a scheduled broadcast.

25. An apparatus for discovery of a venue specific transmission, comprising:

means for receiving an overhead signal from a non-venue network on a frequency band, wherein the overhead signal is received from a mobile broadcast network having a coverage area in which the venue is located;

means for extracting information for receiving the venue specific transmission from the overhead signal, wherein the information for receiving the venue specific transmission includes information about a type of venue specific transmission and an energy ratio for the venue specific transmission; and

means for tuning to receive the venue specific transmission based on the extracted information.

26. An apparatus for discovery of a venue specific transmission, comprising:

means for receiving an overhead signal from a non-venue network on a frequency band, wherein the overhead signal is received from a mobile broadcast network having a coverage area in which the venue is located;

means for receiving a second overhead signal from a venue transmitter on the frequency band, wherein further identification information for the venue specific transmission is included within the second overhead signal;

means for extracting information for receiving the venue specific transmission from the overhead signal; and

means for tuning to receive the venue specific transmission based on the extracted information.

27. The apparatus of claim 26 , wherein the overhead signal from a non-venue transmitter is received during a first time slot and the second overhead signal from the venue transmitter is received during a second time slot reserved for venue transmission overhead information.

28. An apparatus for discovery of a venue specific transmission, comprising:

means for receiving a pilot positioning channel signal, wherein a first portion of the pilot positioning channel signal is received from a non-venue network and a second portion of the pilot positioning channel signal is received from a venue transmitter;

means for receiving an overhead signal from the non-venue network on a frequency band, wherein the overhead signal is received from a mobile broadcast network having a coverage area in which the venue is located;

means for extracting information for receiving the venue specific transmission from the overhead signal; and

means for tuning to receive the venue specific transmission based on the extracted information.

29. The apparatus of claim 28 , wherein a third portion of the pilot positioning channel is reserved portion of the frequency band that is reserved for transmissions from the non-venue network during an inactive state.

30. A computer program product, comprising:

a non-transitory computer-readable medium comprising:

code for causing a computer to receive an overhead signal from a non-venue network on a frequency band, wherein the overhead signal is received from a mobile broadcast network having a coverage area in which the venue is located;

code for causing a computer to extract information for receiving a venue specific transmission from the overhead signal, wherein the information for receiving the venue specific transmission includes information about a type of venue specific transmission and an energy ratio for the venue specific transmission; and

code for causing a computer to tune to receive the venue specific transmission based on the extracted information.

31. A computer program product, comprising:

a non-transitory computer-readable medium comprising:

code for causing a computer to receive an overhead signal from a non-venue network on a frequency band, wherein the overhead signal is received from a mobile broadcast network having a coverage area in which the venue is located;

code for causing a computer to receive a second overhead signal from a venue transmitter on the frequency band, wherein further identification information for a venue specific transmission is included within the second overhead signal;

code for causing a computer to extract information for receiving the venue specific transmission from the overhead signal; and

code for causing a computer to tune to receive the venue specific transmission based on the extracted information.

32. The computer program product of claim 31 , wherein the overhead signal from a non-venue transmitter is received during a first time slot and the second overhead signal from the venue transmitter is received during a second time slot reserved for venue transmission overhead information.

33. A computer program product, comprising:

a non-transitory computer-readable medium comprising:

code for causing a computer to receive a pilot positioning channel signal, wherein a first portion of the pilot positioning channel signal is received from a non-venue network and a second portion of the pilot positioning channel signal is received from a venue transmitter;

code for causing a computer to receive an overhead signal from the non-venue network on a frequency band, wherein the overhead signal is received from a mobile broadcast network having a coverage area in which the venue is located;

code for causing a computer to extract information for receiving a venue specific transmission from the overhead signal; and

code for causing a computer to tune receive the venue specific transmission based on the extracted information.

34. The computer program product of claim 33 , wherein a third portion of the pilot positioning channel is reserved portion of the frequency band that is reserved for transmissions from the non-venue network during an inactive state.