IP Library Patent Application 14135906
Patent Application
App. No. 14/135,906

APPLICATION EVALUATION

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Quick Facts
Patent No.
US None
App. No.
14/135,906
Abstract

Systems and techniques are disclosed for receiving an application submitted to an application market and determining a global rank for the application based at least on a visibility rank and a risk rank. The visibility rank may be determined based on observed visibility, a probabilistic visibility, and/or an externality. The application may be placed in a review category based on the global rank. Additionally, an application priority category may be associated with the application based on the global rank.

Claims (63)

1 . A method comprising:

receiving an application submitted to an application market;

determining a global rank for the application, the global rank based at least on:

a visibility rank;

a risk rank; and

placing the application in a review category based on the global rank.

2 . The method of claim 1 , wherein the visibility rank corresponds to a probability of exposure, of the application, to a user.

3 . The method of claim 1 , wherein the visibility rank corresponds to an observed visibility.

4 . The method of claim 3 , wherein the observed visibility is based on one from the group consisting of: an impression, a velocity, a number of comments, a revenue, and a rating.

5 . The method of claim 1 , wherein the visibility rank corresponds to a probabilistic visibility.

6 . The method of claim 5 , wherein the probabilistic visibility is based on one selected from the group consisting of: a campaign presence, a campaign size, a campaign rating, and a current event.

7 . The method of claim 1 , wherein the visibility rank corresponds to an externality.

8 . The method of claim 7 , wherein the externality is one selected from the group consisting of: a social media outlet, a media outlet, a news outlet, an aggregation outlet, an entertainment outlet, and an educational outlet.

9 . The method of claim 1 , wherein the visibility rank is based on application information.

10 . The method of claim 1 , wherein the risk rank is generated automatically.

11 . The method of claim 1 , wherein the risk rank is generated based on user input.

12 . The method of claim 1 , wherein the risk rank is generated based on a factor selected from the group consisting of: a profanity level, a content maturity level, an incompatibility level, a secrecy level, and an automatically generated block.

13 . The method of claim 1 , wherein the risk rank is based on application information.

14 . The method of claim 1 , further comprising:

determining the visibility rank by a visibility rank generator; and

determining the risk rank by a risk rank generator.

15 . The method of claim 14 , wherein the visibility rank generator and the risk rank generator are the same component.

16 . The method of claim 1 , wherein determining the global rank occurs at a first time and further comprising updating the global rank at a second time.

17 . The method of claim 16 , wherein updating the global rank at the second time comprises updating one from the group consisting of; the visibility rank, and the risk rank.

18 . The method of claim 1 , wherein the review category is one selected from the group consisting of: a null action, and an application flag.

19 . The method of claim 18 , wherein the application flag further comprises taking an action selected from the group consisting of: a removal, a functionality test, and a quality test.

20 . The method of claim 1 , further comprising allocating a resource based the global rank.

21 . The method of claim 20 , wherein allocating the resource may correspond to a priority categorization.

22 . The method of claim 20 , wherein determining the global rank occurs at a first time and further comprising:

updating the global rank at a second time;

determining a change between the global rank at the first time and the global rank at the second time;

determining that the change exceeds a buffer threshold; and

allocating the resource based on determining that the change exceeds a buffer threshold.

23 . A system comprising:

a processor, the processor configured to:

receive an application submitted to an application market;

determine a global rank for the application, the global rank based at least on:

a visibility rank;

a risk rank; and

place the application in a review category based on the global rank.

24 . The system of claim 23 , wherein the visibility rank corresponds to a probability of exposure, of the application, to a user.

25 . The system of claim 23 , wherein the visibility rank corresponds to an observed visibility.

26 . The system of claim 25 , wherein the observed visibility is based on one from the group consisting of: an impression, a velocity, a number of comments, a revenue, and a rating.

27 . The system of claim 23 , wherein the visibility rank corresponds to a probabilistic visibility.

28 . The system of claim 27 , wherein the probabilistic visibility is based on one selected from the group consisting of: a campaign presence, a campaign size, a campaign rating, and a current event.

29 . The system of claim 23 , wherein the visibility rank corresponds to an externality.

30 . The system of claim 29 , wherein the externality is one selected from the group consisting of: a social media outlet, a media outlet, a news outlet, an aggregation outlet, an entertainment outlet, and an educational outlet.

31 . The system of claim 23 , wherein the visibility rank is based on application information.

32 . The system of claim 23 , wherein the risk rank is generated automatically.

33 . The system of claim 23 , wherein the risk rank is generated based on user input.

34 . The system of claim 23 , wherein the risk rank is generated based on a factor selected from the group consisting of: a profanity level, a content maturity level, an incompatibility level, a secrecy level, and an automatically generated block.

35 . The system of claim 23 , wherein the risk rank is based on application information.

36 . The system of claim 23 , wherein determining the global rank occurs at a first time and further comprising updating the global rank at a second time.

37 . The system of claim 36 , wherein updating the global rank at the second time comprises updating one from the group consisting of; the visibility rank, and the risk rank.

38 . The system of claim 23 , wherein the review category is one selected from the group consisting of: a null action, and an application flag.

39 . The system of claim 38 , wherein the application flag further comprises taking an action selected from the group consisting of: a removal, a functionality test, and a quality test.

40 . The system of claim 23 , further configured to allocate a resource based the global rank.

41 . The system of claim 40 , wherein allocating the resource may correspond to a priority categorization.

42 . The system of claim 40 , wherein determining the global rank occurs at a first time and further comprising:

updating the global rank at a second time;

determining a change between the global rank at the first time and the global rank at the second time;

determining that the change exceeds a buffer threshold; and

allocating the resource based on determining that the change exceeds a buffer threshold.

Assignments (2)
CHANGE OF NAME Recorded Dec 5, 2017
From: GOOGLE INC.
To: GOOGLE LLC
Reel/Frame 044695/0115 →
ASSIGNMENT OF ASSIGNOR'S INTEREST Recorded Dec 20, 2013
From: KUMAR, ATUL; LEE, HSU-CHIEH; HSIEH, SHENG CHI
To: GOOGLE INC.
Reel/Frame 031867/0099 →