INTEGRATED SHOPPING ASSISTANCE FRAMEWORK
Described herein is a framework for an integrated shopping assistance. In accordance with one aspect, the framework may detect a customer in an establishment. The framework may detect the customer by determining location proximity data of one or more detected customer-registered devices in an establishment. The framework may further perform, based on one or more data sources, image recognition of a captured image of a customer. Information associated to the customer may be retrieved from the one or more data sources. Real-time analytics may further be performed based at least in part on the location proximity data and the retrieved customer information. The framework may present, via a client device, a notification based on the location proximity data, a verification of the customer, the associated customer information, and results of the analytics.
1 . A method of shopping assistance, comprising:
detecting, by a processor, a customer in an establishment, wherein detecting the customer comprises performing, based on one or more data sources, image recognition of a captured image of the customer;
retrieving, from the one or more data sources, customer information associated to the customer;
presenting, via a client device, a verification of the customer and the associated customer information;
performing real-time analytics based at least in part on data associated to the detection of the customer in the establishment; and
presenting, via the client device, results of the analytics.
2 . The method of claim 1 wherein detecting the presence of the customer further comprises:
monitoring, via location sensors, location proximity data of one or more customer devices;
determining from the one or more customer devices, a customer registered to a loyalty program membership;
in response to determining a customer to be a registered member of the loyalty program, retrieving customer information associated to the customer; and
presenting, via the client device, notification of the location proximity data and the associated customer information.
3 . The method of claim 2 wherein the one or more data sources include loyalty program membership data.
4 . The method of claim 3 wherein retrieving the customer information includes retrieving the customer information from the loyalty program membership data.
5 . The method of claim 2 further comprising, in response to determining the customer to be a registered member of the loyalty program, automatically presenting an advertisement to the customer.
6 . The method of claim 5 further comprising presenting an advertisement to the customer based on the customer information and one or more criteria-defined rules.
7 . The method of claim 2 further comprising detecting a retail personnel, wherein detecting the retail personnel comprises monitoring location proximity data of the retail personnel.
8 . The method of claim 7 wherein performing real-time analytics further comprises performing real-time analysis based on information associated to the interaction between the retail personnel and the customer.
9 . The method of claim 1 wherein the captured image is obtained by capturing, via image sensors, an image of the customer in a retail space.
10 . The method of claim 1 wherein the one or more data sources comprises a loyalty program membership data that includes the associated customer information.
11 . The method of claim 10 wherein performing image recognition of the captured image includes performing image recognition against images of registered customers stored in the loyalty program membership data.
12 . The method of claim 11 wherein presenting a verification of the customer and the associated customer information includes an identification of the customer with a sufficient confidence score.
13 . The method of claim 10 wherein performing image recognition of the captured image includes performing image recognition against images retrievable from the one or more data sources.
14 . The method of claim 1 wherein retrieving the customer information includes retrieving, from a loyalty program membership database, customer membership information, purchase history, shopping list or a combination thereof
15 . The method of claim 1 wherein performing the real time analytics include determining a store conversion rate in real time.
16 . A system for shopping assistance, comprising:
a location awareness module for detecting the presence of a customer in an establishment, wherein the location awareness module determines a location proximity of the customer;
a loyalty program module for determining the membership of the customer to a loyalty program;
an image recognition module for performing image recognition of captured images of customers in a particular retail space; and
an analytics module for analyzing information associated to the detection of the customer in the establishment and a recognized captured image.
17 . The system of claim 16 wherein the image recognition module performs image recognition of captured images against images retrieved from a loyalty program membership data.
18 . The system of claim 16 , further comprising a product management module arranged to present advertisements to the customer.
19 . A computer usable medium having a computer readable program code tangibly embodied therein, the computer readable program code adapted to be executed by a processor to implement a method of shopping assistance comprising:
determining location proximity data of one or more detected customer-registered devices in an establishment;
performing, based on one or more data sources, image recognition of a captured image of a customer;
retrieving, from the one or more data sources, customer information associated to the customer;
performing real-time analytics based at least in part on the location proximity data and the retrieved customer information; and
presenting, via a client device, a notification based on the location proximity data, a verification of the customer and the associated customer information, and results of the analytics.
20 . The computer usable medium of claim 19 further comprising presenting an advertisement to a customer-registered device based on one or more criteria-defined rules.